REAL TECH 110

NEWS:

“FlashBack”: Mac’s first serious malicious threat.  Botnet. Java

US Government Sues Apple, Book publishers.  Good thing? Bad thing?

Samsung names their flexible displays: Youm But what is REALLY worth knowing is–it’s AMOLED.

Global Payments problems still linger; Visa warns of phone phishing after Global Payments breach

Curated YouTube–College Replacement? (Matt’s story)

TIPS/SUGGESTIONS:

SpiderOak:  If security is a concern for you, or if you store important (read: tax) files in Dropbox, you might want to consider switching to SpiderOak. Like Dropbox, first 2 gbs are free.  Up to 100 GB for $100 for 12 months… but with the code SPRING save 25%.

BoxCryptor.  Don’t want to leave DropBox, but want to be more secure?  Then there is BoxCryptor. Works with Mac/Windows/Linux/Android/iOs.  I found this one while searching for more secure storage, and mentioned it to Steve Gibson.  He will now be covering this, along with SpiderOak, in the next Security Now. (see a review here)

Google Glasses?  http://www.pcworld.com/article/253404/google_glasses_all_hype_or_reality.html

First Hand Review:  Matthew and the Samsung Note. Day two.

PICKS:

Steve:Expensify. Scan receipts.  Create Expense reports.
Tony: Kiosk Pro: http://www.kioskproapp.com/
Matthew: 500px.com – inspiration

Episode 109 (Scroll to the bottom of the post after the break to listen):

Show notes:

REAL TECH 109

NEWS:

HEADLINE: Thu Mar 22, 2012 5:41 PM EDT Senator: Employers shouldn’t seek site passwords   A Democratic senator from Connecticut is writing a bill that would stop the practice of employers asking job applicants for their Facebook or other social media passwords, he told The Associated Press on Thursday.
U.S. Sen. Richard Blumenthal said that such a practice is an “unreasonable invasion of privacy for people seeking work.”

About time!: FAA to take ‘fresh look’ at gadget restrictions on flights http://t.co/kmSkND7i
The real issue: airlines won’t test!

Apple now gives dividends.  Harken back to our past discussions.  Thoughts? Steve says: About time…

In the “Are you serious?” category:  “Commodore unveils Amiga Mini PC with i7-2700K, Blu-ray”
http://www.techspot.com/news/47916-commodore-unveils-amiga-mini-pc-with-i7-2700k-blu-ray.html  Ships with a “copy of Commodore OS Vision”

TIPS:

Google News Alerts.  If you haven’t tried it already, you can set up alerts from Google that will either email you quick summaries and links to new items you select, or will add it to your Google Reader stream. Just go to: http://www.google.com/alerts

Want to see the future? Visit “WE Solve for X” http://www.wesolveforx.com/ They are looking for the “Moon shots”  From their site:  This combination of things – a huge problem to solve, a radical solution for solving it, and the breakthrough technology to make it happen – is the essence of a moonshot.

PICKS:
Steve:  Yubico Yubikey, and (Password Safe) http://www.yubico.com/products I bought 5 more keys recently, and have my eye on the NEO for a key with NFC built in. http://www.yubico.com/yubikey-neo

Tony: Draw Something:  https://play.google.com/store/apps/details?id=com.omgpop.dstfree

I actually presented a paper on the challenges of digital textbook pricing at the Western DSI (Decision Sciences Institute) conference in 2011.   You can read the paper here.  In that paper, I point out that by driving the logistics costs of moving, handling, and returning paper products out of the system, along with other costs such as maintaining a bookstore, one can drive the costs down to about (surprise!) $15.00 while maintaining the 2 year profits of the publisher. And by withdrawing the pressures of the resale market, the profits only go up from there.

First thoughts that led to that paper were written about here  and here.

Most recently I wrote about  consumer driven markets. Who should make the  choice? Digital textbooks are able separate the content from the medium, and allow flexibility–unless we are locked into a hardware platform.  I also wrote about this in this post.

I would welcome other thoughts on those posts and on the paper.

One drawback had been that Amazon never explained how to get to the highlighted texts or notes when you were using a Kindle app–whether iPhone or Android.

Luckily others have deciphered this for us, and have developed a program that will generate a text file from the data file.  (The information in the apps is stored in *.mbp files, because they, like the core Kindle format, are based on the MobiBook standard.)

To find the files (in Android devices) go into the file system, either through a USB connection, or using a file explorer program such as Astro File Manager.  From there search the /SDCard/Android/Amazon/Kindle folder for the files.  You will need to do a little exploring here if you want to only get the information from one file, since the books are named with the Amazon naming convention and not using “book titles” as we know them.

From here, either copy the files to your computer or email them to yourself (or put them in your dropbox on your Android and expect them to be on your computer.)  At that point, just move the files to the folder on your computer where you have installed the mbp reader program, and you are off and running!

Check these, and the other gift ideas out–and don’t forget your favorite Professor! (Even if it isn’t me!)

The primary and secondary schools systems are selecting a specific device and the books are content to go on that device. In this case, the system purchases the devices and the content and then delivers that to the student. So who is the consumer in this case? Setting aside for the moment the argument that the taxpayer is always the consumer, let’s focus on whether the consumer is the school district or the student. We can all agree that there are many stakeholders in this arrangement: the school board, parents, teachers, students, taxpayers, and I’m sure many others. But when I consider the consumer, I am considering their role in consumer plays in shaping the marketplace. In this case, while the students consumed the content, the school board by virtue of the purse string is the consumer. We can hope they are making wise decisions as they select the best combination of hardware, software, and support infrastructure.

Given this scenario the selection of a specific hardware platform makes sense. As a consumer the school district is selecting an all encompassing solution for all to use. This approach will undoubtedly balance the educational needs with the technological abilities, and of course the fiscal reality is the school board faces. The district will be able to leverage their scarce taxpayer dollars to get the best benefit possible. Are there limitations to this approach? Perhaps. There might be better solutions that only run on a different platform. But those are the tradeoffs one makes when one selects a technological platform on which to base decisions. We must satisfice.

Not consider the higher education model. As professors and students alike start to look towards digital textbooks as a valuable and viable alternative to the costly new-used-new book cycle we find a new challenge. In the old paper based book paradigm each professor selected the content and the medium for delivery of the material for their class. As I wrote previously this whole paradigm the content and the medium are inextricably entwined. Each selection of a book was in and of itself the selection of the ecosystem combining the technology (paper) and the content, and quite frankly the support infrastructure. Digital course content (textbooks) separate those.

In the old paradigm the student as consumer handbook three choices. They could buy the book new, they could buy the book old were used, or quite frankly they could choose not to buy the book. They controlled the purchasing decisions and there were really no other considerations of value for them or their professor since all books were delivered in the same – way as complete units. Now, we have some separation between the content and the media.

So who is the consumer and how does that shape the market? Following the old model the professor will select the textbook and the student will be expected to buy that content. If we allow the old system to continue unchanged the faculty member may continue to select what they feel to be the best possible text for the class without regard to the delivery media they will be forcing upon the student. Of course, they are decision may well be driven by the technology they happen to own and not the technology the students own. A professor with an android tablet may well selected android specific text applications while another faculty member with an iPad may well selects iPad content applications. This becomes especially problematic when faculty are selecting multimedia are rich content that may only work in one operating system and not the other.

Purchasing decisions than shift from the student who controls their own purse strings and now can fall on the faculty member who is on constrained by the fiscal realities their students face. It is quite possible for students to need three separate portable digital devices to support three or more classes. The student, by my definition earlier, is the consumer who must make the purchasing decision but that decision has been taken from them.

Once again, we see the value of interface and interoperability standards that cross the various platform divides. Rather than develop operating system specific applications, textbook publishers should work to ensure that their content can be delivered across the wide spectrum of portable devices available. Certainly Amazon has provided that ability through their multiple instances of the kindle application. If a professor assigns a Kindle book a student can easily select that content to view on nearly any device. With the maturation of HTML5 hopefully we will see more and more experience-based course content available and not tide to specific platforms were operating systems.

This will then returned the student to the role of consumer allowing them to make the decision about which media device best fits their needs and wants, while allowing the faculty member to select the content that they believe best fits their course requirements.

I would love to learn your thoughts on the role of consumer in education, and not just in relation to textbooks but who the consumer really as in both primary and secondary education as well as higher education.

Tweak me @SCMprofessor with your thoughts or share them here.

For centuries our ability to gather content and disseminated wirh tide is not just to the content but to the media and the physical media that was used for delivery. If you wanted to read a book you would buy both the content and the delivery media simultaneously. The words in the paper on which they were printed or written were forever enmeshed. Even in recent decades with books on CD or tape you were still purchasing both the delivery media and the content as an inseparable unit.

We have an opportunity to day with the development of digital content and robust data exchange standards to forever separate the content from the media, or at least that will we use to receive the content. We’re at a crossroads. We can choose to follow the path of standards allowing users to decide on the delivery mechanism they prefer, or we can continue to develop content for delivery in specific devices and tools.

We’re currently entering a world where we have a wide variety of choices for the personal technology we use to access media. For instance, we have both been nearly ubiquitous iPad and now more and more android tablets on the market. We’re also seeing the early stages of windows eight tablets being previewed. If we take a device centric approach content will be developed and delivered as operating system specific applications. This will enable content creators to leverage the unique creative aspects of each of the operating systems and the devices. But it will limit the flexibility of the user and potentially limit the consumer base. Imagine if there is compelling content available for an android, and different yet equally compelling content available on the iPad. If you would like to consume the content available on both devices you’ll have to make an investment in each of the devices. If however the content creator focused on developing inside of existing content delivery standards the user will be free to choose the marriage of device and content that works best for them.

In the early days of conversations about developig media rich textbook on tablets, the discussions centered around the iPad and how to make compelling applications for that device. Once the android operating system began to get traction however the discussion we found devices competing not only for consumer selection but for the ability to consume content. This opens up a whole new avenue for the consumer where they get to choose both the delivery tool and the content that they to consume.

In the late 1980s and early 1990s the content standards movement focused on Standard Generalized Markup Language (SGML) as a platform and application agnostic means of sharing and transferring content. This then evolved into the heart of the world wide web with the transformation into HTML.  Now, some browser developers added unique features to their implementation of HTML but over time they all seem to have come to the realization that standardized interfaces and interactions are better for all. This has now evolved into HTML5 and the integration of multimedia and interactive content into the markup language.

So here is the call—content creators and publishers need to focus on platform and application agnostic means of delivering their content. If they have a creative and innovative multimedia presentation they wish to provide they would do well to follow the lead of Amazon and other eBook resellers and develop their content for delivery using HTML5.  There are significant benefits to the publisher and content creator to this approach. First, the creators and publishers will not need to develop separate approaches for each and every device available to consumers. They will be able to create once and distribute to many. In addition, by following this open approach to content delivery they will please their consumer by allowing their consumer to choose the tool that works best for them while opening the door to significant increases in sales by offering their content to the widest selection of consumers available.

One final note: there are other benefits as well including the encouragement of design innovation in the devices separate from the need to maintain compatibility with specific applications running an existing hardware and software designs.

Win. Win. Win.

To hear more on this topic, listen to our discussion on the upcoming Episode 97 of Real Tech for Real People.

I just want to quickly point out a few things, as I prepare for tomorrow night’s Real Tech for Real People podcast (listen live at 9PM ET).

1.  It’s not just computer security–it’s your personal security.  Sony unfortunately stored way too much information about you on their site and in the clear meaning that the hackers got people’s passwords, and credit card numbers, as well as other personal identifying information.  Talk about “bad juju.”

2.  Safe computers are not “safe” any more.  No computer is safe.  And neither are you.  Gone are the days when malicious hackers want to destroy your hard drive, or play silly music, or just replicate their software.  Today’s hackers would prefer you not even know they have made it onto your machine.  They want your passwords.  Your bank account information.  Your social security numbers.  Oh, and your CPU cycles.

Today’s infestations are sneaky.  They don’t advertise through garish graphics and sounds. They sneak on and install keyloggers ².  Or Trojans, or Backdoors.  Or “rootkits.” They all have one goal–to NOT be detected while they steal your precious information, or your computer processing power itself.

3.  In an effort to steal your valuable information and even assume your very identity, hackers still rely on the most trustworthy of approaches–the CON.  Yes, they will practice “phishing”   tossing out bait through mass emails to see if anyone (you?) will log on to a look alike site (bank site, FaceBook, Twitter, whatever…) and then they will simply take your user name and password as you type it in.  Even more “evil” is the approach known as “spear Phishing.” In this attack they go after specific targets, sending emails that really do seem to be sent to you directly. You “trust” it…

According to the FBI Spear Phishing works like this:

First, criminals need some inside information on their targets to convince them the e-mails are legitimate. They often obtain it by hacking into an organization’s computer network (which is what happened in the above case) or sometimes by combing through other websites, blogs, and social networking sites.

Then, they send e-mails that look like the real thing to targeted victims, offering all sorts of urgent and legitimate-sounding explanations as to why they need your personal data.

Finally, the victims are asked to click on a link inside the e-mail that takes them to a phony but realistic-looking website, where they are asked to provide passwords, account numbers, user IDs, access codes, PINs, etc.

This particular attack has recently been made simpler by the loss of the email lists by the mass-marketing firm “Epsilon.”  Perhaps you received an email from one of your banks, or stores your frequent, or travel company, notifying you that their marketer’s system was hacked.  Sadly, this means you can no longer trust emails from those firms to not lead you astray.

All of these stories (and many more) should have you a bit concerned.  Computer security is now no longer about people stealing internet, or putting destructive programs on your hard drives.  No longer is it simply your $1000 computer investment that is at risk.

It is your identity.  And it is time to protect yourself.  In my next post I will share some tips, and software tools, that you can use to help build a protective barrier around your computer, and your identity.

• Select a word: Double click the left mouse button inside the word to be selected
• Select a sentence: Simple. Hold down the CTRL key, and then select any word in the sentence (single click).
• Select the whole paragraph: TRIPLE click any word in the paragraph.

I used to use a Targus Wireless Presentation Remote for presentations.  I love the sleek design, and the fact that the USB wireless connector would fit inside the remote.  It was easy to use, and flawless in execution.

And alas, easy for me to lose the USB dongle.

I recently attended a conference where I presented my paper on eTextbook pricing (more to come on THAT later) and I found myself in desperate need of a remote.  Nothing is worse than wanting to be able to roam the room to connect with the audience, and yet become trapped to the front of the room hitting the “ENTER” key.  My first thought was that I would need to walk a mile or two to the closest office equipment store.  But then I realized that I had a IOGEAR Bluetooth dongle already on my computer.  It was a simple matter of finding the right software to run on my android phone.

Enter PPT Remote Control.  I searched the Google Market and found a number of options.  I read the reviews, and then downloaded the “free” version of the application (limited to 15 slides.)  I liked it, so I went ahead and bought the full version.

So what did I like?

First, it did exactly what I needed it to do.  It controls my PowerPoint presentations, but there is more to it. The app downloaded the slides to the phone so I could look at my phone and see where I was in the presentation, and it also downloaded any notes.  I was able to have my crib notes right there in my remote control!

Some of the additional details (after the break):

• Bluetooth support.  Obviously what I was looking for
• WiFi support. If you happen to be on the same network that is a great option! ¹
• Requires an app to be running on your computer, but that is the extent of the set up. Effortless.
• Use it in “pointer” mode.  Puts a “red dot” on your screen you can move using the remote as a “mouse.”  Who needs a laser?
• Many other features–go check out their site.

Download the app using the QR code below, or visit the main website at: http://pptremotecontrol.com/index.html

We don’t like PowerPoint and we don’t like presentations.  But as much as we want to blame the tool we find we cannot leave this crutch behind.  Perhaps it is because we do not see it as a tool that assists in our delivering content but rather as a surrogate, a stand-in,  so that we aren’t the ones being observed, but rather it is our slides.  Too often we expect (or are required) to have our presentations “stand alone” or worse “speak for themselves” (I say worse, because when given this mission it rarely actually means including the voice of the presenter, but rather that the written words must contain all the thoughts.)  Yes, we cannot leave the world of wordy slides.

Chris Brogan at the time reminded us of the importance of “big pictures” (real images) that convey the emotion, or the sense of the topic discussed, but that we as the speaker should deliver the content.  He also shared that we should remember that presentations are about the audience and our connecting with the audience.  If we are to connect, we cannot have them getting lost in reading the words (the many, many, often forced to be tiny, words…) on the screen.

Here is another take on just that very thing:

So my question for you is this:  What sort of presentation do you prefer? Do you want all the information laid out before you in verbose slides, ensuring you have all the information at your fingertips for later, or are you instead a person who learns best by listening and asborbing?

Leave your comments, or tweet me @SCMProfessor

Let me highlight a few tools that have been developed to (supposedly) make presentation development easier (or catchier, or “better” … ).  The first is “SlideRocket.’  SlideRocket is a presentation tool that lets you develop and share your presentations through a web based platform. I have given it a few run-throughs in the limited/free online version, as well as stepped through the tutorial, and I find that it generally helps develop solid, even “attractive” presentations.

The second tool is “Impress” that goes with the OpenOffice Suite.  While this tool is not “cloud based” it is provided as part of the open sourced suite and has a comprehensive feature set, including being able to import and export PowerPoint presentations.

The third and final tool is Google Docs Presentation.  This is a relatively light-weight presentation development package, but it has enough features to get your point across, and do it through the cloud using a  web-based interface.  Perhaps the best feature of this (and really any Google Docs tool) is the opportunity to collaborate on the development of the document. Being able to watch and interact with the document and my collaborators in near-real-time is quite an effective, and efficient, way of moving any idea forward.

These are just a few of the possible alternatives. I would love to hear what YOU think are possible PowerPoint stand-ins. Comment here, or tweet me. I am @SCMProfessor

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Twitter has proven itself to be an amazingly useful tool.  Remarkable considering it was only introduced at SXSW in 2007.  We have seen Twitter move from a discussion about “what I had for lunch”, into a tool used by people daily to find topics of interest to them usually because their friends view them to be interesting as well.  And recently-well, we have seen Twitter used as a tool for social and political change.

This is what’s most interesting about twitter.  Twitter is not one thing.  It’s not even a couple of things.  Twitter is an amorphic tool, that is shaped by the way each and every user will use that tool.  Individuals use twitter to share information or thoughts for the day.  Corporations use twitter to monitor what people are saying about their product and in the case of Comcast stepping in and fixing problems customers are having.  Some corporations are even using twitter as a marketing tool offering free products through drawings.  Many even blend twitter with face book to create a more socially aware, new media presence.

Herein lies the challenge: there is no quote user end quote of twitter.  There is no specific use case of twitter.  Where many predicted the death of twitter once britney spears and Ashton kutcher arrived we have seen twitter continue to thrive and grow.  What these doomsayers failed to understand is that while the arrival of these celebreties to Twitter may have removed them from the “most followed” ranks of Twitter, people were not forced to follow these people.

The magic of twitter is that we choose the people we follow.  We can even block the people we wish to have not follow us (sort of).  We create our own tribes as Seth Godin would say.  I personally have several tribes if you will that I view as my friends, or people I follow, on Twitter.

Here are my tribes:

1. Educators
2. Real people who use technology
3. Supply chain people
4. Family and friends
5. People who discuss politics (on all sides of an issue)

So what lessons can we take from this as marketing people looking at twitter?  I think you can walk away from twitter knowing that everyone there are seeks information that is of value to them.  Not everyone uses twitter in the same way, but everyone is there to gain value for themselves.  For some the value comes in being able to share information they have, while for others the value is simply seeing what people they respect are thinking on specific topics.  These range from political viewpoints, to the latest cool tech application, to experiences as a diabetic or even sharing a favorite restaurant.  We need to find the value that we provide to those who want to follow us.  What would make someone want to follow me on twitter, and how can I deliver that to them?

So as we step forward I suggest we keep in mind my following “main points of twitter”:

1. People follow you on twitter-so while it is transmit not everyone will receive
2. People follow you because you do or say something of interest.  Stay on topic!
3. Provide value in your tweets.  Give information, insights, links, or all of the above.
4. The twitter stream is just that-and it flows past people.  Don’t expect them to see everything you say
5. You can reach people that are not following you when engaging in popular topics.  Watch the hash tags.
6. Don’t hijack a hash tag!  Be relevant.

You might think about donating your computer to a school, or other charity. And when you do, you know the conventional advice, right? “Be sure to completely wipe your hard drive.”

(More after the break!)

While we used to recommend you WIPE your hard drive, we now recommend you remove it, and physically destroy it. Hard drives are now true commodities and your older computer can still be useful with only a $50 hard drive installed.  Even better, donate the computer (sans hard disk) and then donate the cash to the charity to BUY a new hard drive.  In that way, you don’t have the hassle of justifying the value of the computer, and the hard drive you purchase.  You can deduct the cash donation directly.

But then again–I am NOT a tax attorney, so don’t trust my tax advice.  Just trust me–you don’t want to give away your hard drive.

One final thought:  you might want to consider destroying your old hard drive.  While there are various techniques out there, I wouldn’t recommend the one in the video below (but it looks fun!)

To hear more on this discussion and much more, listen to Real Tech for Real People at http://rtfrp.com, episode 76.

Recently, my wife switched over to the Samsung Captivate phone (the same one Android based phone that I use.)  She wanted to get a case for it, so she went to our local AT&T  store to find one.  The salesperson there recommended the Otterbox Commuter Series Shield for the Samsung I897 Captivate (Black).  I liked it, so I bought one as well.

Since getting the phone, I have been sporting a nice rubbery silicone case.  It provided some measure of protection, and generally kept my phone in good condition, but never quite “felt” right.  The hardshell cases that were available all made the phone too thick, taking away one of the advantages I saw in the Captivate–the sleek and thin design.

Enter the OtterBox.

The Otterbox combines an inner rubbery silicone case with a hardshell “sleeve” that provides impact protection and absorption.  In addition, the soft shell covers the power button and volume rocker, while also having a “plug” to protect the headset port from dirt, grime and fluids.  And it does all this while adding no significant bulk to the phone.  The case also comes with a self-adhering screen protector, but as you all know, I prefer to use ZAGG screens “invisishields.”

Oh–and while I bought mine at the AT&T “authorized dealer” store,¹  you can get the Otterbox series for about half the price through Amazon.

Sure, I know some will say “But it’s WIKI… it’s not to be used for academics! It’s not reliable!”  To that I respond–then take the time, as an expert in your field, to clean up what you think is incorrect–it is, after all, editable by us. Make your contribution to the greater good.

Now, the video:

Be sure to visit our Real Tech for Real People Facebook page and listen to our podcasts every week!  You can find the podcasts over at RTFRP.com or subscribe via iTunes.

And don’t forget–you can save 20% on any order from ZAGG.com simply by using the discount code RTFRP at checkout!  (Good until the end of 2010.)

For those of you that have been following along, you know I co-host Real Tech for Real People, a podcast for “people with Tech in their lives, but who don’t live for the tech.”  We have created a Facebook page (and I encourage you all to visit and subscribe) and as part of that page I am going to be doing “tutorials” for things people want to know how to do.

WebCamMax is the perfect tool for me to record this.  I want to be able to switch between cameras, and screen shots, when preparing the tutorials.  So if you go watch the first video I did, on how to create a book from a collection of Wikipedia pages, you will see I start with a camera shot of me, and then switch to the screen shots, live as I edit.  I switch back and forth between me, and the screen.  WebCamMax makes that as simple as selecting a different button on the main WebCamMax screen.

WebCamMax also allows me to just select an area of the screen, or a window on the screen, and transmit that.  I have used that when Tony and I are recording our podcast on skype, so Tony can get a good video recording out of skype, while I transmit the audio AND NOW VIDEO to the chatroom as we record our podcast live (come join us in the chat room on Tuesday nights at 9PM ET– http://tinychat.com/realtech)

WebCamMax also has a few other “interesting” features, some I like, some I won’t use…

First, I do like that it will allow you to use a different background image, without a green screen.  All you have to do is step (or roll) out of the image for a few seconds, while it captures what it sees as your background. It then will replace that background with whatever image you choose to insert.  I will be using this down the road to insert the Real Tech for Real People graphic behind me, for recording the videos and the podcast.  One critical note: Don’t wear something that matches your background.  Just like you shouldn’t wear green when working with a green-screen, if you or your clothing match colors in the background, you will “disappear.”

I also like that, in addition to switching between cameras and screen shots, you can play media files.  This will be useful for me when I record a “how to” video using my Kodak Zi8 digital video recorder.  I can have the file “ready to go” and then just embed it, either with it’s own audio or with my dubbing over it.

You can also add on those “fun” graphics such as hats, faces, and beards and such.  Not exactly my cup of tea though.

I have a few issues with it, but I suspect that my problems are more of my inability to understand the intricacies of the program. For instance, I don’t like having to move my mouse back to the WebCamMax screen to click to change “views” when I have it set to follow my mouse pointer.  That is distracting.  Hopefully I will find a keystroke combination that will let me do that more smoothly.

I also would like to see it be licensed for use on two computers, for those times when I am mobile, and will be using my notebook rather than my desktop.  The software is affordable ($50 for a “lifetime” license) but paying an additional $50 for the privilege of being mobile seems a bit excessive.

Overall, I like it, and I have already recommended it to several colleagues who like what they saw in the video tutorial I put together.

Also, listen regularly to learn how you can win prizes that you can use daily!

Let us know what YOU want us to talk about.

======================

Click Here to listen to Real Tech 55

Click here to subscribe via iTunes

NEWS:

Bloomberg predicts Apple’s moves in TV.  Bloomberg expects Apple’s next conquest will be  the TV industry, comparing its early moves to its first steps in the mobile phone market. The article analyzes the technology of Apple TV, noting potential methods through which Apple may approach the TV business.

Bloomberg

Microsoft Office 2011 for Mac – Assuming I can make the podcast, I have 2011 (enterprise have it now, the broader public will have to wait to 10/26) and can make some preliminary comments.

In Brief: Apple TV part cost pegged at $64 Thin-ish margin for Apple on the TV.

TIPS:

Microsoft to debut WP7 smartphones on AT&T;

Microsoft’s Ballmer receives $1.35m pay package, but bonus curbed.  Microsoft will unveil its new line of      smartphones sporting the Windows 7 OS on Oct. 11. The devices are scheduled to launch about a month later on AT&T. IDG reports that Microsoft is the only non-exclusive smartphone OS developer charging hardware makers a licensing fee, noting that vendors receive greater intellectual-property protection through the arrangement. One analyst claims the company offers “a better managed and coordinated ecosystem that might improve the chances of success for the entire platform.” Separately, outlets note that although the compensation package paid to Microsoft’s Steve Ballmer rose 6 percent to $1.35 million in 2010, he was denied the maximum  bonus for the last financial year due to stumbles with mobile products and a failure to respond quickly to Apple’s iPad. Wall Street Journal; 24/7

Wall Street Journal; 24/7 Wall St. (also MarketWatch); IDG/Computerworld; eWeek (1);eWeek (2); Reuters (also CNBC); Associated Press (also Forbes; CNBC; San Francisco
Chronicle)

Chronicle)

iTunes Tip:

iTunes: In iTunes 10 you can double-click on the “Now Playing” window (bottom left, if you have it showing) and it will pop out to show you a small window with the album art. Now if this is a movie, it will play, etc. But in iTunes 10 the album art for music ALSO has controls. So I now have a small square window in the top right corner letting me konw what is playing and allowing me to control the music and I have minimized my iTunes window. Sure I could use iTunes long-enabled mini window for this purpose but this is prettier.

General Tech Tip:

* Wikipedia lets you create “books” of information. If you find a wiki page, or pages, that you would like in a different format, you can now save the page, or pages, as a “book.” On the left hand side of the screen you will see “print/export” as an option. If you click on that, you can see how to create the book. Also more information on my blog at http://theprofessornotes.com or just play around in Wikipedia.

PICKS:

Tony: Magnetic Alphabet
Steve: Book Mobile for Android and http://books.google.com
Josh : VGA to HDMI Scaler/Converter
Chris: Monoprice.com HDMI cables from $1.89

Presentation Clock – tested and using for a debate on Wed. Update from feedback is already being included, this dev responds! UPDATED tonight! Worked great for the debate.

Blog post from Chris on using the iPad:  HERE

Don’t miss the EXCITING news for winning prizes-including TWO TICKETS to Michigan at Penn State (Football).  Listen to Real Tech for Real People for how to win!

Engadget is reporting today that Samsung will finally be releasing the FroYo Android 2.2 update for their Galaxy S phones, including the Captivate for AT&T and the Fascinate for Verizon.  I hope this is the real deal.  We have had so many rumors floating around.

There are many new and interesting features in the 2.2 Android OS, including the new GMail application, and voice dialing (finally?), in addition to “built-in” tethering.

Fingers crossed…

Since the start of the smartphone experience, the hardware and the operating system have been so tightly integrated that one is hard to distinguish from the other.  This started as far back as the Springboard Sprint phone hardware attachment for the Handspring Visor, and continues today with the Windows 7 phones, the iPhone and in reality the Android phone.  But what if the phones (hardware) and the soul of the phones, the mobile OS’s, could be separated?

As the Windows 7 phone rolls out we are once again introduced to a wide array of mobile phone models, names, and interfaces.  We have been seeing that with the Android, with several different Galaxy S phone from Samsung, as well as a variety of “Droid” branded Motorola phones with Verizon.  And of course, as mentioned in the NY Times recently, if you want to get the iOS on a phone, you have to get an iPhone.

But imagine a different world: Imagine a world where the hardware becomes separate from the OS.  Imagine if you could go into a cellphone store, and decide on the hardware you wanted, and then purchase (or just install in the case of the Android) an operating system?  It would seem we aren’t all that far away from this reality.  The processors in the Windows Phone 7 are the same as many of the Android phones.  The memory, displays, and cameras are all essentially commodities these days.  The only real difference is the cellular radios that are included in the phones, and that is network dependent, not OS dependent–three “flavors” for each OS and you are done.

Does this open up a whole new world, or just add to more confusion?

Would YOU want to be able to mix and match the OS with the hardware that you prefer?

Let me know your thoughts.

…players are forbidden from using the popular microblogging service.

The decision follows at least two instances where players were told to take down Twitter posts.²

My first reaction was “Wow!  Banning the use of a personal tool, on a personal phone or computer–that seems a bit Draconian!”  Then I started wondering what I would suggest instead.  After a little thought (very little) I decided this–he should take the same approach that I have had with my children.Football players are taught, or at least trained, to have discipline on the field, and in their practice regimen.  They must learn daily to control their urge to run over someone, to rush to a position, and rather hold their place, watch the play unfold, and then react.

Twitter (and life) isn’t that much different.

This was a “teachable” moment.  The coach (at the college level) is a teacher, a mentor–a COACH.  Take this as an opportunity to remind the players of important life lessons:

• Their words and their actions have consequences.
• They need to learn self-discipline as well as football discipline.
• They need to understand that what is said on twitter (or Facebook, or even a blog like this one) will take on a life of its own, and perhaps spiral well beyond the few people you thought you were talking with at the time.

Banning them from using Twitter teaches them nothing.  They don’t learn how to engage in a social (network/media) setting.  They don’t learn self discipline.

They don’t learn life lessons that they will need once they are off the field.

Sorry Coach–you lose this game.  And unfortunately this is the only game that matters–the game of life!

That said, we don’t charge for our podcasts, but we would love it if you would show your love of Real Tech for Real People, through purchasing yourself, or your loved one, a Real Tech for Real People gift.  A mug, a T-Shirt, a Mousepad… they are all available over at

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Take advantage of 15% off on orders over 60%

And if you do, send us your photo with the item, and we will post it here, and over at http://RTFRP.com!

==================================

This episode is a first for us. You can download either the audio, or a VIDEO version of the podcast.

Select YOUR version of Real Tech for Real People!

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Click Here to WATCH to Real Tech 54

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================================

Free Phone Fridays at Best Buy! For the month of October! Each week they will include at least one smart phone.

Flexibility is the key to air power, AND ereaders. The F-15C gets a new set of eyes and Sony debuts a bendable e-screen!

AND Flexibility making it’s move to batteries. LiIon battery made on paper by Stanford researchers. Probably won’t be in phones, but could make for “active” RFID technology, among other thin uses.

Speaking of Batteries, Panasonic is finally creating rechargable AA batteries that recharge through frustration! (er, shaking…) Great they say for remote controls, and other hand held devices. About time, *I* say.

We discuss an article that challenges the notion thatAndroid is Open:

Android Is As Open As The Clenched Fist I’d Like To Punch The Carriers With

MG Siegler

Sep 9, 2010

This past weekend, I wrote a post wondering if Android was surging in the U.S. market because Apple was letting it? The main thought was that by remaining exclusively tied to AT&T, Apple was driving some users to choose Android, which is available on all the U.S. carriers. In the post, I posed a question: if it’s not the iPhone/AT&T deal, why do you choose Android? Nearly 1,000 people responded, and a large percentage focused on the same idea: the idea of “openness.”

You’ll forgive me, but I have to say it: what a load of crap.

Old News, but worth mentioning: Gorilla Glass is also in the Samsung Galaxy S displays (and it is transparent aluminum. Sort of.)

And with the Kindle for the iPad/iPhone that feature became even easier with the ability to highlight with your fingertips rather than a joy stick or a wheel.  One of the more recent additions to the various Kindle incarnations is the showing of passages that others find useful as well.  This is done through underlining and when you touch that section of the book it tells you (for instance) “76 other people highlighted this part of the book” which is what it has for a section of “SuperFreakonomics” (The quote being:  ”Doing the math, you find that on a per-mile basis, a drunk walker is eight times more likely to get killed than a drunk driver.” Italics original to text).¹

Of course, all this was made easier by the Whispersync network, ensuring that I could easily move between devices (and moving us one more step closer to ubiquitous reading.)

When I switched over the Android Captivate (AT&T) I was elated to see the Kindle app there as well.  But that enthusiasm was quickly reduced to a sense that I would only read “leisure books” because the Android did not support highlighting, or note taking, although it would “sync” to the furthest read location in my other device(s).

That changed a couple days ago.  The Android Kindle was updated to include the features I wanted most:  adding, editing and deleting of notes,  and the ability to highlight. But the Kindle Krew also added full text search (find those pesky quotes you KNOW are there, but can’t quite remember where² and wikipedia and dictionary look ups.  There are other fatuers added with 1.1 as well as bug fixes.  It even added voice search!

I downloaded it immediately, and upon opening it went to the book I am currently reading, Wrong: Why experts* keep failing us.  I am happy to report that the Kindle App took me to the part of the book where I left off (correctly identifying that I was last reading on the iPad.)  It also showed immediately the highlighting that I had created with the iPad, let me add highlighting, and add notes.  Most importantly when I closed the app and switched to the Kindle on the iPad my new highlighting was there (and it moved me to the latest spot–from my Captivate Kindle!)

No other eReading platform is as diverse or as available as the Kindle platform, and with this revision Amazon once again asserts their commitment to digital books and the eReading public.

I am still left with one question though:  Will the Android Kindle version port well to the Barnes and Noble Nook? After all the Nook is based on the Android OS…

In addition, Tony shares his thoughts comparing his iPhone 4 to his newly purchased Samsung Captivate.  It’s Android vs iOS.  Certainly a don’t miss episode!

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Click Here to listen to Real Tech 53

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LISTENER QUESTION: Sgt Slade asks…

NEWS:
Amazon takes aim at iPad in the sun. Snarky?

HP Announces an Android Based Tablet (but it seems rather hamstrung)

“Why isn’t the pricing of Broadband obeying Moore’s Law?” The article title is a bit OTT, but the bottom line is quite interesting: Since the buildout is nearly complete, they author(s) argue that the revenue now is almost “pure profit.” Should we expect prices to come down? Or are they displaying a common misperception of economics, assuming that there is a relationship between “cost” and “Price” (there isn’t.)

TIPS

Photo: Just for fun (or is it Phun?) you can get make an overlay to put on your (i)Phone to make it look like a camera. So now, it really CAN be a camera! (or just go to step 7 and download one…) http://content.photojojo.com/diy/make-your-phone-look-like-a-camera/

PICKS:

Steve: TuneIn Radio for the Android
Tony:  TWIT for iPad

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Steve’s info:  [blog] http://theprofessornotes.com[twitter] @scmprofessor

Tony’s info: [blog] http://getthenext.com [twitter] @tonypittman

I found the post to be an interesting read but there exists one GLARING problem:  they misuse statistics and probabilities, and reach erroneous (though perhaps accidentally correct) conclusions.

They are acting as if previous numbers/ratios of hardcover to paperback books remain UNCHANGED with the introduction of digital books.

Let’s say, for the sake of argument, that the split has been 77/23 paperback to hardcover. To come in and say that ebooks are 29% which is more than Hardcovers, but not more than the 77% paperback percentage is, well, silly. That would then result in 129% of sales.

Here’s what the author(s) wrote:

“…But then I discovered a business analyst who’d found an even bigger problem with Amazon’s statistic. According to the Nielsen Bookscan service,hardcover books accounted for just 23% of all books sold in the previous year.

So what happens if you ask how many “printed books” Amazon sold, instead of using the smaller number of “hardcover books”? Following the same ratio, Amazon would be selling approximately 334 paperbacks for every 100 hardcover books — or a total of 434 printed books for every 180 ebooks. That would mean over 70% of the books Amazon sells are still printed books — 180 out of 614 — with ebooks accounting for just 29.3% of all the books that Amazon sells.

I do have to insert one quick correction to their comment: the analyst actually wrote that hardcover books account for “23% of total dead-tree book sales”  and that’s important.

Okay, in reality here is what they did:

They read that 23% of all books sold are hardcover. That works out to about 4.3478 books for each percent. They then multiplied that number by 77% to get the magical number of softcover books sold: 334.78 softcover books. They then add those (read: 100%) and compare that to the number of ebooks sold (180).

Hopefully, at this point, the problem is becoming clear: Are ebooks additive–that is, people are buying ebooks above beyond the numbers of hard/soft cover books they always bought? If that is the case, then So while it wouldn’t be 140% it would result in a larger pie, meaning that ebooks went from ZERO to 29% (the number they mention in the post). Not bad for eBooks. If only every new “business model” could garner 23% of a market, while not touching the rest.

But I suspect there is a shift here–people are buying either an ebook, or a paper book. Thus the “old school” ratio doesn’t hold true anymore. it’s not 23% hardcover, 77% softcover, and 29% ebooks (note: 129%). The 29% have come from somewhere–most likely eating out of some mix of hard/soft cover sales.

The authors believe (yes, believe) that there is “no evidence” that Amazon is selling more eBooks than printed books. True-they simply argued that they sold more hardcover books. But the evidence they overlooked, through flawed math, tells a very interesting, and different, story.

Sadly, one of the problems with moving the equipment around, and doing something for “the first time” is that I make “first time mistakes” and this was no different.  I tried to use the Zoom H4 recorder, but ran out of room.  Luckily we caught it early, but sadly you will hear the difference.

Let us know what you think of the podcast, though, and please, share it with your friends!

==================

Live From Penn State

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Boxing Great Mayweather arrested for stealing iphone:
http://sports.espn.go.com/sports/boxing/news/story?id=5554683

WINDOWS TIP: Spread a Windows desktop image across two monitors:

• Follow these steps in to display a large image across multiple monitors:
• Right click on the background and select Personalization.
• Click on Desktop Background
• Select a background image that is at least as wide as the combined resolution of both of your monitors. For Example, I have two 19â€� monitors that have a resolution of 1280×1024. I need an image of 2560×1024 or greater so that it can be displayed across both monitors.
• Next, this is the step that most users would never even think about trying: Select the Tile picture positioning option as shown below. This is the only option that will display your background image across multiple monitors.

GOOGLE VOICE AND SKYPE

• • Like Peanut Butter and chocolate, these are two great things that are better together. Here’s what is great:
  • Get a Google Voice account and number
  • Pay $30 (for one year) to get a “skype IN” phone number
  • now add that number to your Google voice number. Now people calling your google voice can reach you on Skype (if you want them to.)
  • EVEN MORE powerful: For another $30/year you can get “skype OUT” and make unlimited calls to REAL numbers in the US and Canada. But it gets BETTER:
  • In the SKYPE application, set your caller-ID number to your Google number. Then the only number people will see if your GVoice #.
  • By doing this, you add another way to receive calls, but still only have to give out one number. Sweet, eh?
  -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
  Steve’s info:  [blog] http://theprofessornotes.com[twitter] @scmprofessor
  Tony’s info: [blog] http://getthenext.com [twitter] @tonypittman
  Chris’ info: [blog] http://targuman.org/blog [twitter] @targumanJosh’s info: [twitter] @joshfink

K-9 Email. Scan QR with camera to install

I wanted to switch email programs. I don’t like the email program that comes “stock” on the android phone and, after trying a few, decided that I really liked the K-9 email application.¹  You can read a review of it here.  It is quick, customizable, and quick.  Did I mention quick?

So once I decided that this was the “One App to rule them all” (well, rule the email apps) I saw no use having the stock email icon cluttering up the dock on the bottom of the screen (that’s the row at the bottom that presents the four most commonly used icons: phone, email, browser, and applications.)

But how do you do that?  It isn’t as obvious as “hold the icon until it selects and drag to the trash” (the way you delete other icons from the home screen-but not the applications themselves).  Luckily I found the instructions on the Android Forums website.  Here it is:

It looks like you can customize the dock on the bottom of the screen, but only the two icons in the middle. (ed.–not true) To do this, you much (sic) go into your app launcher, and make sure the View Type is on Customizable Grid, which you can change by hitting Menu > View Type > Customizable Grid. While still in the Application launcher, hit Menu > Edit to change the two middle dock icons.

Note though that it turns out (at least on my Captivate) you can swap out, or delete, the icons for all 4 items in the Dock.  Not sure I want to–but nice to know I can!

At least not until now!

Now, if you find a wiki page, or pages, that you would like to read you can now save the page, or pages, as a “book.” On the left hand side of the screen you will see “print/export” as an option. If you click on that, you can enable “book creator” and start adding pages to your “book.”

You can add pages as you find them, and then move them around to get them in the sequence that makes the most sense for you.  In addition, you can create “Chapters” that will help you, and others, understand the structure of your document and provide a sense of direction and flow.

Once you have added pages, sorted them, and added chapter headings you can then save the collection as a “PDF” book, or an Open Document format perfect for editing using the Open Office Writer tool.  I have created a mini-textbook dealing with Supply Chain Management.  I created this so that I could share this information in an accessible and structured way for my students in the Collaborative Supply Chain Management class.

In addition, you can print the collection of “pages” as a real paper book.  Wikipedia makes this possible through PediaPress with prices starting at $7.90.  They explain it this way:

PediaPress offers high-quality printed books based on wiki content and is an official partner of the Wikimedia Foundation.

Clicking the Order book from PediaPress button, will take you to the website of PediaPress. Once there you’ll get a quote for your individual printed book and see a preview how it would look like.

The price depends on the number of pages, starting with US$ 7.90 for books up to 100 pages. 10% of the gross sales price goes to the Wikimedia Foundation.

Books are perfect bound, printed in the dimensions 8.5 inch x 5.5 inch (216 mm x 140 mm) and contain a table of contents, your chapters and articles, licensing information next to an index.

More information on printed books can be found in the FAQ.

One more thing:  If you have a Wikipedia account, and if you have made at  least 10 “contributions” to the Wiki (including additions, changes, deletions or corrections) you can and share your book with others.  Very useful if you want to maintain the “digital, cloud-based” feel of the wiki but provide a guided experience for your friends, or students.

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ANDROID – Will the Google Android OS take over?

Click Here to listen to Real Tech 51

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NEWS:Amazon has amazing prices on Cell Phones. Especially if you are wanting to get a new contract, but great prices even on renewing. A Captivate ($249 for 2 yr contract at ATT store) will sell for $40 with a new contract, or only $99 to renew (Addendum:  that’s $99 for a renewal for an individual plan.  It is $149 for a family plan phone)! Other great deals as well. Just go to wireless.amazon.com and check them out.

SECURITY ALWAYS:

• Steve was visiting his grandmother’s and found an unsecured WiFi. Not a problem–necessarily, EXCEPT the Router had NO PASSWORD.
• Tip to listeners: at least enter a password for the router (especially DLink routers that have as their default “NO” password)

PICKS of the Week:Steve: Paper.li Build your own online newspaper based on your friends on Facebook or Twitter. Works from any OS on any browser.

Chris: iPad Twitter App

Tony: eCamm Skype Recorder

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Steve’s info:  [blog] http://theprofessornotes.com[twitter] @scmprofessor

Tony’s info: [blog] http://getthenext.com [twitter] @tonypittman

Chris’ info: [blog] http://targuman.org/blog [twitter] @targumanJosh’s info: [twitter] @joshfink

Real Tech for Real People was started by Tony Pittman and me to talk about tech issues that everyone has–not just those issues that are of interest to the tech elite, or the “technorati.” Many that do podcasts lose sight of the fact that not everyone has extremely fast broadband into their homes (cable or FiOS), and those there are people that use computers but don’t want to spend time every day working and tweaking.

We try to answer the every day questions that every person has. What should you consider when buying a notebook computer? Are there differences in monitors? What are the differences between all these new phones?

And if you like our podcast, and want to show your support, please do it while giving yourself a little something as well.  We are selling coffee mugs, t-shirts, and mousepads (along with other great gifts) through CafePress.  Just visit http://cafepress.com/rtfrp and order your item today.  Show everyone that YOU are a real person!

REAL TECH FOR REAL PEOPLE: For people with tech in their lives, that don’t live for the tech

=============================
We review the first year of Real Tech

Click here to subscribe via iTunes

NEWS
BCS NEWS: Graham Spanier to be next BCS Chair. (okay, football news…)

Google lets you make phone calls from GMAIL. Check the story at their blog.

Apple TV Rumor. More Disintermediation?

Sun Attacks Earth! (in 2012, maybe, according to scientists…) The news from India.

USAF C-5 gets “Makeover” — emerges at C-5M (from the “News from Last Year” category…)

Disney and Time Warner duke it out. Why I have issues with Cable!

ESPN 360 is great for online sports–*IF* you can get access

Commodore…. it’s BACK

APP CORNER: The Daily App Show with Adam Curry. (search for the iPhone App)

TIP of the WEEK: Google GMail LABS. Adds all sorts of cool tools, including the option to “undo send”, send and receive SMS “text” messages in chat, and a wealth of other items.

PICKS of the WEEK:
Steve: nextup.com TextAloud

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
Steve’s info: [blog] http://theprofessornotes.com [twitter] @scmprofessor
Tony’s info: [blog] http://getthenext.com  [twitter] @tonypittman
Chris’ info: [blog] http://targuman.org/blog  [twitter] @targuman
Josh’s info:  [twitter] @joshfink

I was a generally happy iPhone user when I first got my 3G. I was also a very happy Google Voice user (still am) and was quick to install the Google Voice apps when they arrived. I became rather reliant on the app, since the Google Voice number is the only one I give out. Then the app disappeared. I was not happy.

So I joined the ranks of people who “jailbroke” their phones. I only jailbroke when I had a need–and for me that need was Google Voice access. I then found the use of settting up a 3G wifi hotspot using the MyWi app.

Of course, as I mentioned in my previous post, I recently switched over to the Android OS and the Samsung Captivate and again, part of the move was the tight integration with the Google Voice service. There are many other useful applications that make the Android attractive to me, but certainly the Google Voice app was a significant draw.

I am glad to see that Apple is letting Google Voice back in, but I am not sure that it will mean much any more. Will it be enough to bring people back into the fold? Will they reconsider switching to the Android, because Apple is being (potentially) more open, or has Apple lost some people–perhaps permanently?

As reporters say when they have nothing else to say…. “Only time will tell…”

I bought the iPhone 3G when it came out in 2008. Yes, I even waited in line for an Apple device.¹ I liked the phone, and unlike many others really felt no need to upgrade to the 3GS the next year, or even the iPhone 4.² I did jailbreak my phone, but I only did that after Apple unceremoniously removed the Google Voice application from the App Store.

I did generally update my phone whenever a new update came out, only waiting first to ensure the jailbreak was also available at the time. This was true with the 4.0 update as well. I wanted folders, and multitasking. Who wouldn’t? It’s what we have all been clamoring for since the first iPhone arrived. And, as promised iOS 4.0 (and later, 4.01) delivered. Sadly, for iPhone 3G owners that meant that we paid a great price–our phones no longer responded to our desires with swift efficiency. Instead our phones responded sluggishly, if at all. Answering phone calls became a race between the phone responding to my command to answer, and the caller’s patience on the other end. More often than not the caller, unaware of the skirmish between me and my phone, would hang up.

So I, like every other 3G owner who had upgraded to 4.0, upgraded when the 4.1 iOS rolled out. And yes, the snap, the responsiveness, is back. Mostly.

But “Surprise!” that is the only significant new feature announced in 4.1 to actually make it into the 3G version of 4.1.³ In fact, they removed multitasking!

I will say, I was never happier with my decision to switch to the Android OS and the Samsung Captivate Phone I made the switch days before the iOS 4.1 update. I thought it was a good chance to try to Android OS, and I have 30 days with AT&T to decide if I want to keep the phone. I will provide a review of the Captivate later, but after 1 week, I am definitely thinking this is a keeper.

So does this mean that Flickr is as bad as Facebook, running rough-shod over our rights with our own photographs?

I don’t think so, and let me explain why.  In the case of Facebook, they (the Facebook Machine) declared that all our Photos belong to Them (and us.)  Actually, the Flickr action is meant to ensure that all my photos remain my photos.  If I take a photograph, and I am willing to show it to the world, then I don’t mind you sharing it (perhaps) but only if you keep my credit attached.  People have been going around, linking to others photographs without linking back to the original, or to Flickr.

That is changed.  Now you must provide a way to link back.

To demonstrate, I have included one of my photos taken using the iPhone in the local Walmart.  As you (most likely) know, I am a Supply Chain and Operations Management professor. One of the things I teach is “service” and facility layout and design.  This photograph shows how our local Wal*Mart positioned their inventory in the floorspace prior to stocking–blocking access to much of the store (forcing you to walk around) and in one case, keeping you from purchasing their more expensive (and most likely higher margin) electric razors.

*sigh*

The Razors

Recently a writer at the Atlantic Monthly has done the same thing, exploring the 4 myths around religion, and discussing the impact the “Antenna Problem” may or may not have had on the “faithful.”  It’s a good read, but I find the discussions in the comment section even more interesting.

The author of the article includes the video showing a hypothetical exchange between a tech salesman and a customer.  The customer insists that he(?) wants an iPhone.  When the salesperson presents reasons for wanting another phone, the customer insists on an iPhone.  ”It’s has the wifi.”

What intrigues me, and what has me wanting to get my brother’s take on this, isn’t so much the article, or even the video, but the comment thread that has arisen, discussing the video.  One commenter (@therantguy) sees the video as simply portraying the blind fervor and devotion demonstrated by the Apple Faithful, while another sees the video as a testament to the “truth” about Apple-that other salespeople don’t listen, and actually mislead their customers while Apple is all that is true and virtuous.  The discussion goes on for a while, bringing in others as well–and it’s a good read!

So–here’s my question for those that play in the interpretation game:  What can we learn about how we interpret documents (scripture, the Constitution, our Tax Code) by this simple exchange?

For the video, watch this (but be warned, it’s NOT SAFE FOR WORK)

For a discussion on this, listen to “”Real Tech for Real People” episode 42.

I have received numerous emails purportedly from “Verizon Wireless” but which instead is a rather malicious attempt to download many evil things onto your compu

ter.  NOTE:  The emails really are NOT coming from Verizon Wireless, but are imposters.

The email advertises new features/phones, etc, and when you click on the link it “ultimately” takes you to the Verizon Wireless site–but first routes you through several EVIL sites that drop malicious payloads into your computer  (trojans, keyloggers, password-stealers, worms, etc.)

TIP OFF? Check the actual email address that sent the email. It usually will be from some “other” site. I have seen:

• mugrealize (dot com)
• reply.rigidcomp (dot com)
• mx2.driftshy
• labelfair
• and many MANY others.

BEST DEFENSE: As always, DON’T use the links in the emails, but go directly to the site.

I discuss other ways of knowing whether an email is “legitimate” on the podcast.  Go listen to Episode 42.

As I understand it, Twitter added “lists” because people wanted a simple way of grouping the people they follow according to some sort of structure that made sense to them.  Tweetdeck had added that capability through “groups” and I had even started using that feature.  I had built groups based on my major categories of interest:  Family. Close (real) friends.  Local people. Educators.  Twitter took that idea, allowed us to create lists through them, and then also offered the option to make the lists “public” and subscribe-able.  People can see your public lists, and if they like them–follow them!

Once Twitter released that option I had actually abandoned the notion of groups and lists.  I wasn’t so sure about what I wanted to use them for anyway.  I have since gone back, adding a private list of just family and friends.

So here is what I am wondering as I peruse the 35 lists that have listed my brother, and the lists that have added me:

Are they all really that different?  And if not, are they a “waste” of time?

In my lists, I see I am listed on a number of Supply Chain Management lists.  And educator lists.  My brother’s lists are understandably predominantly discipline related, and education related.  There are a few others, but those dominate–and that’s the point.  There appears, on a curory look, to be significant overlap on these lists.

The concept of “Wisdom of the Crowds” and “Crowd-sourcing” is that crowds, when gathered together, make better decisions, and are more creative.  Potentially (and grossly oversimplified).   By building lists of people that share common interests we can see the views of others who are thinking about the same things, and get a wide range of perspectives. ²

So here are the “research questions” (or “investigative questions”) that I have:

1.  How many groups have identical or very similar themes? (Like “supply Chain Managers”)

2.  On similar lists, what is the membership overlap?

3.  How much time is spent developing these similar, and perhaps redundant, lists?

4.  Is there a better way to “share” lists, so people aren’t always reinventing the lists (and taking time to do that?)

5.  Is there some psychological need that gets filled by creating one’s own lists, rather than following someone else’s list?  Control? Ownership?

I like the grocery store analogy, but he didn’t  go where I thought he would.

Original Image from http://www.joe-anybody.com/id47.html

I thought he was going to go with the “General Store” analogy where Mr Ike (remember the Waltons?) would be behind the counter. You would go the counter with your mom’s list and he would get everything for you. No real choice in manufacturer of flour, or sugar, or even fabric. You bought what he bought, and brought.

Then we had the advent of the supermarket. You, the consumer, could now peruse from a vast array of similar products, deciding which ones of the myriad choices was right for you. Let’s take my favorite example: tomato paste. You want Heinz? Hunts? Giant store brand? Great Value? You want 4 oz? 8? 16? 32? The killer 64 oz? The assortment just of tomato based products is staggering–yet all choices we have.

Our choices remain limited by that which Walmart, or Giant, or Wegman’s chooses to stock, but (at least in the 2 former cases) they are limited by fiscal and physical constraints, and not some artistic and aesthetic focus.

If you don’t like the choices at one grocery store, you can simply go to another.

Apple is somewhere between these. They aren’t limiting us to only one choice (but oh happy day if we only could be annoyed by one fart app instead of 300!)

Apple however does limit choice. They not only control the store, but they won’t let you go to another store (without forcing you to make ‘unauthorized changes” to your device. Now, I hear the response–”you can go to another store–get a different phone!” But that’s not really the same.

In the analogy of the grocery store I have a device that I use to consume a product (my stomach, and all pertinences attached thereto). I am able to choose between a selection of products that I consume, but the device of consumption stays the same.

In the Apple model, I am forced to forgo a consumption device (one that might have a large number of appealing factors) for the “option” to consume a different assortment of products.

I don’t see why it has to be “either, or.” This Cartesian Anxiety must stop. Tell us that we are “safest” if we shop in the company store. But let us choose (perhaps through an “opt in” feature that won’t cause nightmares with firmware updates) to choose a different store. Let the consumer decide on the risks of consumption, while allowing us to have the same consumption device.

Let us “choose.”

Does Apple not have the “Stomach” for that?

So, here are my replies to his 14 requests.  Some were rather quick, others are requests for tech that would be “way cool” if we could ever get it. Without further ado, the 14 points:

It at first seemed a rehash of the old story.  As Google’s street mapping cars drive by the apparently record your WIFI address and map it to the GEOLOC (GPS) coordinates to enhance navigation. ¹  But then the story got, well.. interesting.

It turns out that they’ve also been collecting and storing data from those unsecured hotspots.  Anything that was being transmitted during the time those cars were driving by may have been picked up by Google’s software and stored.²

So, as if to prove to people that they should be encrypting their wifi networks, the Google car has been capturing the actual DATA being transmitted.  Now keep in mind, this isn’t just the data that is being sent out over the internet. Oh, no.  This is everything you are doing over your wifi network.

Saving homework to a network drive?

GOT IT.

Moving pictures or music from one computer to another?

GOT IT.

Updating your business’ financial spreadsheets on the network drive?

GOT IT.

But we shouldn’t worry, because Google doesn’t want to do evil, and so they are doing everything they need to do.  They will make adjustments to their software to stop “eavesdropping” on your digital “in home” conversations.  And then, at the end of the article, they tell us this:

Google says it will work with local authorities to show what information was collected and make sure it is disposed of properly.

Yup–have no fear.  Whatever information they have “accidentally” collected will be given to the local authorities to dispose of “properly.”

Honestly, I am more concerned about my financials getting handed around than I am anything else, but does this strike anyone else as… well…. odd?  And remember, you don’t have to be doing something “illegal” to have information that could be embarrassing or personally destructive if  released.  ^{3   4}

Usually the local authorities need a warrant to tap into your phone and data lines.  They certainly need a warrant before they can go into your homes. (Just ask Jason Chen) but what happens if someone “just happens to give them information?”  Can that information be used?  I mean, it essentially has the same weight as “we received a tip from a citizen that…”

Should we be worried?  What are your thoughts?  Big Brother, or a “Tempest in a Teapot?” ⁵

What to do?

How about this–build your own community!  The tools are already here–we just need to come up with a coordinated way to share.

Let’s start with Twitter as the “hub.”  You can use Twitter to keep in touch, and follow your friends.  Of course, it is important to note that your public tweets are just that.  PUBLIC.¹  So what to do?  First, watch what you say (always good advice.)  Second, if you want to add an extra layer of privacy just create a “Blocked” account, and only allow your followers to see what you post. So you can share with your friends what you are doing, and they can share with you.  And let’s not forget the direct, one-on-one messages you can share, or “DMs.”

But that’s just the start.  Do you like sharing your photographs?  Flickr is a much better site for photo storage and sharing anyway. It’s the purpose of Flickr. And in Flickr you can create or join photo groups that are focused on things that interest you, ranging from entertainment groups you might have been in, to people sharing the same interests in photographic subjects or cameras.  In addition, you can make your photos public and visible to everyone, or just to friends, or for family.  You can control the access to your photographs and even control who can download the image or reuse it. On top of all of that, you can even choose to make your photo available to photo services to use and pay you for the use! If you haven’t checked out Flickr, you really should.

And when you add a photo to flickr, and want the world to know about it–tell them on Twitter!

Now maybe you want to share videos.  There are many sites for doing that, as well.  Certainly YouTube is the most well known but Vimeo is making a strong showing as well.  Again, you can share your videos publicly, or share only with friends.  (And Flickr also now supports limited videos, as well!)

This is just the tip of the iceberg.  These three sites (Twitter, Flickr, and YouTube) really address the majority of how people use Facebook–to connect, share conversation, share photos, and share videos.  Why turn over control to Facebook, when you can “roll your own?”

So let us know–how else do you use Facebook, and what other community tools do YOU know that could help wean ourselves off Facebook?

And let’s start with Twitter.  You can find me there as @scmprofessor

One author, however, worries that if we view the iPad as the path that Apple would rise up and exert censorship over the content, giving us the Jobs view of the world (much as many criticize Disney for giving us Walt’s sanitized view of how the world is.)  I could see  Apple doing that not only to sanitize content, but also to further whatever political agendas they may have given their apparent arbitrary, capricious and vindictive approaches to what is and isn’t approved.  (political in this sense in the larger meaning, not simply political as in government affairs.)

I mentioned this is an email, and in reply, I was told that we shouldn’t worry about that.  That Apple has demonstrated a willingness to not interfere in educational issues as shown through iTunesU and that Apple would probably never get enough market share for that to happen.

Perhaps.  But that led me to ponder further what really would it take to get digital texts  (or as my brother calls them “educational applications” to move from obscurity to ubiquity–and will proprietary get in the way?

First I wanted to address the interesting  notion that  iTunesU is the model of an Open Apple.  That might be true, but the textbook/educational applications that we are seeing discussed are positioned to be sold through the AppStore model, and  the App Store is a model of a closed Apple.  At times, a VERY closed Apple.   Recently we have seeen Apple exerting control not only on content but the tools to be used in developing that content.But let’s set aside for a moment the problems of if Apple were to control the market, and look at what it would take to get there.
Perhaps my correspondent is correct that Apple cannot garner enough market share to make them (and their iPad) a viable contender and competitor in the textbook space, but then we are left wondering:

• If Apple doesn’t control a significant share of the textbook “space” then what are the options for students?
• What incentive will students have to drop $500+ on a device that only a small fraction of faculty will have as the platform for their texts/instructional materials?

Will Apple work towards open standards so that the books/media will be able to be hosted on a wide range of platforms, or will Apple insist on a proprietary standard, working towards exclusivity for the instructional material they “host” on their platform.  This isn’t simply a red herring tossed out to direct attention from some “Greater Good.”  The fact is that right now students are able to choose from a variety of sources to purchase their texts (and thus a wide range of service/price combinations) and even between new and used books.  Faculty can choose between various textbook publishers/providers, which allows the professor to not only choose the best content, but the best value package for the students.

All that can disappear if one source controls the access to the media, and if there exist competing exclusive and proprietary sources for access to media, then students will be required to purchase not one, but several expensive readers/devices depending on the choices of the faculty member.  Or, alternatively the faculty will be hamstrung, “encouraged” by students or administration to only focus on those source-materials available and the dominant device.

So here we go–what is the decision making process that leads a faculty member to assign a “multi-media resource” as the course “text” rather than a regular textbook? What do you when the students are told that for my ONE class the book is no longer that big expense at $100-200 but rather the iPad becomes the big expense–costing 2-5 times that amount. AND there is no guarantee that any other faculty members will commit to a similar path? And of course the publishers don’t want to reduce the price of the “text” below 50% of the current price AND don’t want to make the “book” available permanently. And don’t forget, most technology has a life of 2-3 years when used regularly. Heavy use, along with ever increasing complexity of the applications/software, may well shorten the lifespan of the product that students must purchase, shifting them from a 1 time outlay to 2, or 3 times in the span of a college career–assuming of course that enough faculty adopt these “books” to make it worth their while.

At a time when the pressures from students AND the federal government is to lower the costs of education (and specifically texts) what professor wants to be the one to step up and insist that students get a high priced device that is designed for obsolescence?

So we are faced with an interesting challenge.  At a time when technology is holding out such promise we find at least one company who has the technical ability to break down the cost walls while simultaneously catapulting the technology of learning well beyond anything we have experienced.  And we find that the same company is tighting the grips on their “ecosystem” arguing that they can control their own little corner of the world.

This is one of those pivotal moments–we can see proprietary walls go up, and little gardens of creative learning spread slowly.  Or we can encourage open architectures that will enable creativity and learning to spread quickly, and widely.

Ubiquity? Or Proprietary? Which way do you think things will go?

That said I have had my issues with the device.  In this post I want to focus on two:  the initial syncing to iTunes for Windows users, and the on-screen keyboard.

I had some initial problems getting it synced with my Windows 7 machine, which i initially attributed to my own unique configuration, but have since heard many others have had similar problems.  Specifically iTunes 9.1 won’t “see” the iPad (and in my case stopped seeing the iphone as well.) The solution was simple if time consuming–completely delete out the installation of iTunes and all things Apple.

I will say though that, by not being able to connect to the computer at first, i found the iPad to be a real joy to use as a stand alone device.  I was able to get applications quite easily, and watch streaming video.  If it weren’t for my insane desire to actually listen to and watch my already purchased media I would have had no desire to connect.

That does beg the question though–why must we actually continue to connect our devices with the computers through cables? This device is the epitome of mobility allowing full connectivity through wifi and soon through 3G cell networks.  Cant Apple find a way to sync the ipad to the computers wirelessly?  (HINT:  Microsoft already does that with the ZUNE)

Now the next criticism is the keyboard.  First let me say that I generally enjoy typing on the screen keyboard.  I am using it now in fact.  But some of the key placements are a bit awkward considering the fact that I am starting to use it like a “normal” keyboard.  I expect keys to be in certain places, and when they require two or three extra keystrokes to use (yes apostrophe i am talking to you!) i find it to to be a hindrance.  But what is worse given that I am not a professional typist, is the lack of arrow keys.  When i type (er, mistype) i want to be able to go back and edit the word without trying to place the cursor with my fingertip.  Perhaps others are more dextrous than I, but I have a heck of a time getting it “exactly” right, forcing me to make more corrections than i had intended, and again hindering the work flow.

In your reading of this you may have come across another annoying “feature.” For some reason the smart typing system insists on a lower case I more often than not.  Others have noticed this as well, and my brother even brought it up in conversation.   A seemingly trivial annoyance, but one that requires an inordinate amount of proof-reading when they could have just left things alone.

Admittedly I could go and purchase either the keyboard Dock or the Bluetooth keyboard but honestly, I think that defeats the purpose of the highly portable and lightweight device.

So there you have it.  A couple of my “nits” that I am going to pick about the iPad.

Now–back to watching Castle on the ABC app!

Today’s soldier, airman and sailor (fine, and marine) carries around not only their weapon and ammunition, but provisions, body armor and all sorts of other sundries not dreamed of in past wars.  Much is designed to ensure both success and survivability on the battlefield.  But like soldiers through the ages, they like to have diversions and distractions through reading material during the “down” times.

Enter the eReader and digital books.  The beauty of these devices is they can hold hundreds of books at weight that at most tips the scale at 1.5 pounds.  This is quite attractive for the warfighter already hauling tens of pounds of gear.

An organization has formed to provide eReaders/eBooks to troops.  Their vision is:

to build the nation’s leading non-profit organization dedicated to providing e-books and e-book technology to military personnel who are deployed overseas defending our country.

and by doing this they hope to support the men and women who serve our country, putting their lives on the line daily.

I have used this then to spurred some discussion on Twitter about the survivability of these devices in the field.  Which would hold up better, an iPad or a Kindle?

Some of the considerations have included:

• Susceptibility of the screen to cracking/breaking
• Dust/Sand damage
• Battery life
• Ability to purchase/install books

One person on Twitter, @nutzareus, has commented on his experience in the field and noted that regardless what you use you must use an OtterBox to protect your device.  He commented that he used the OtterBox Defender Case for iPhone 3G, 3GS when he was in the field.

Other contributors to the discussion include:

@dpowensj, @obsidianspider, @iPeat

So what other things should be considered?  What do YOU recommend for our soldiers?  Please, share your thoughts.

Google has now made storytelling through searches available for the masses!  I decided to throw together a VERY quick story, about the marriage of Apple, Best Buy and the iPad.  There is very little control over the story, in that it only shows search results, so through trial and error you may be able to come up with the PERFECT story.

In fact, some have done AMAZING work (go see the examples for the Winter Games for instance).  Try it.  Let me know what YOU like.

It is priced at $50, which is a bit pricey to start, and became an unacceptable price for me when I started using the case at home.

The one thing–the ONE thing it doesn’t do is actually make the connection to the dock connector when placed in the “easel style dock” sold by Apple.  The silicon is thin enough that the iPad will settle comfortably and securely onto the dock but will not actually settle in far enough to make a connection.

That for me is a deal breaker.  It’s going BACK to Best Buy!

That said, if you didn’t get the Apple Dock and/or if you don’t mind $50 as a price, then by all means get it.  But remember, the Apple portfolio case is $10 cheaper.

So today I trundled over to the app store and decided to download the free WordPress app. It is Spartan in design in that it provides a simple interface for entering text and no real “glitz” with the interface. that said it does have an option to add images, and even provides a drop down menu for selecting categories.

When adding images I lose the ability to place the image where I want it to specifically go, but I can at least get the image in the blog, and provide the information and content i want a he reader to get–I can always edit/redesign later.

Enough of this-you should see it to believe it.

In my homage to all things meta, here is this blog entry added as an image:

NOTE:  Comment  after posting from iPad.  I am leaving everything above exactly as it posted.  As you can see the image posted in portrait mode, even though the iPad knew that I was in landscape mode when I took the snap.  Also there was no easy way to resize the image.  I have noticed that, after posting, I can go in and edit directly the HTML code that is embedded to display the image.

I am willing to accept that these are failures on my part.  I don’t know the inner workings of the iPad yet, or the WordPress app, but my “first touch” experience says that this app adds some quite useful features, but is still lacking some of the basics that would make it far more useful when “on the run.”

Once you download the app, you can see a display showing the planets and the future stages of the moon over the next few days.  In that first screen you can learn when the Sun will rise and set, how long our day will be that day, and when each planet will rise and set.

(click for larger image)

You can go past that to a full sky mode that not only shows you the stars but can overlay constellations and the horizon but even more, as you turn, it turns, showing you what is in front of you as you turn, using e built in compass. Heck, I didn’t realize that the iPad even had a compass in it!

Check. Out the link. I will try to add screen captures later.

(Click for larger image)

blog post written completely on iPad — and not easily.  More on that later.

First out of the gate is Camera for iPad.  We had talked in Episode 31 (recorded last night) about the lack of a camera for the iPad.  Not an “order loser” (at least not for 300,000+ new owners) but certainly something we would have liked to have seen.  It turns out there are ways around it.  The first approach is to tie your iPad to your iPhone.  Admittedly this only works if you have an iPhone, but if you do, the app “Camera for iPad” will link your iPad to your iPhone via the bluetooth connection and allow you to capture pictures using the iPhone.  This is a very interesting app (and for 99 cents total, installed on both devices, affordable) and I am looking forward to seeing what other innovative  ways people will link their iPhone and other bluetooth enabled devices to their iPad.

(Click for larger image)

How do we know if it is working?

I have had a simple measure:  Do some (or even any) students use the tools, and when they use them do they feel that they are grasping the material better?

My thought has been that numbers don’t matter as much as outcomes for individuals and if some students find value then these approaches are worth continuing.

What are your thoughts?  Must we have numbers to be considered successful?

I have found that, on days when I am checking emails with greater frequency, listening to music and podcasts, and tweeting, my battery lasts about 6 hours.  The Mophie has come in quite handy.  If you want to actually USE your phone, then this is a must-have device.

The Mophie makes most buttons and connectors on the iPhone readily accessible. I can insert headsets, and press the power buttonsand the volume rocker quite easily.  On the other hand the “ringer/vibrate” switch is a little more difficult to operate (at least for me, since I don’t have fingernails to speak of…)  The other drawback is the connector (see below for more information on that).

They designers gave some serious thought to the use as both a phone and music player designing audio channels that direct your voice to the microphone and also channel the music out through the device with no limitations on volume or sound quality.

That said, the Mophie does have its drawbacks, specifically the connector.  The Mophie does not use the standard iPhone/iPod docking connector but rather uses a micro-USB connector (the same one used in the Amazon Kindle DX and Kindle 2).  The Mophie comes with a USB cable, so that you can easily plug the Mophie (and iPhone) into your computer, and your computer will recognize the iPhone and connect through to your iTunes application and any other applications you use with your iPhone.  The only real difficulty comes when you want to use other devices with your iPhone specifically designed with the Dock connector.  My simple solution–take the phone out of the Mophie.  That is what I do any time I want to listen to podcasts through my car soundsystem.  ¹

Pros:

• Doubles the battery life of the iPhone
• Protects the iPhone from accidental drops and tumbles
• 4 LEDs on the back indicate charge levels (with test button)
• No real significant weight/balance change
• Available in several colors

Cons:

• The connector is not the “standard” pass through for the iPhone Dock
• If you wish to use your iPhone with a “standard” device you must remove the phone from the Mophie
• Does increase the weight a bit
• Doubles the thickness of the phone

I have enjoyed the Mophie and the additional protection and power that it provides.  I only have to switch to battery from the Mophie occasionally, but when it was nice to know that I had that extra reserve ready to go when I needed it.

One final note:  my sister-in-law saw mine, liked it, and bought one for herself in red.  I asked her what she thinks and she too loves the extended battery life that she is experiencing.

I have mentioned many of these as my “picks of the week” over at our Real Tech for Real People podcast, so go visit the site, and listen to the weekly podcast to not only find out what we pick, but why!  My partners, Tony Pittman and Josh Finklestein always have great choices as well, and our guests do too!

My first pick today is one my eldest daughter gave me for Christmas.  I wanted an adapter that would let me use SD memory cards in my cameras that use “Compact Flash” cards.  The predominant reason is the increasing scarcity of CF cards and the lower price point and near ubiquity of the SD cards.  She found for me the SD-CF II : SD to CF Type II Adapter (Supports SDHC) by Semco.

This card is relatively inexpensive, and that is perhaps its biggest draw. For only $15 you can have a quick and easy way to make use of the readily available SD cards.   I have put it through its paces in the past few months and here is what I have found:

Pros:

• Inexpensive.  Yup, it’s downright cheap.
• Has worked in every camera I have used it in, which is my Sony Digital Alpha 100, my Canon Digital Rebel, and my Canon Digital Rebel Xt
• Has worked in every card reader I have used on my computers

Cons:

• Slow.  It’s not PAINFULLY slow, but it is not as fast as the SD memory I put in it, and frankly isn’t as fast as my existing CF cards (middle-of-the-road speed, for value)

So there you have it.  If you want to be able to capture every day pictures then this card is more than capable and opens up opportunities for you to take advantage of sales on SD cards that might not be available for CF Cards.  On the other hand if you have to shoot fast, and want very quick write speeds to “keep up with the action” at events like football or swimming, then you will want a dedicated higher end CF Card.

All in all, a solid value, and I give it 4 out of 5 stars.

I wanted to tackle this for a minute.¹  I would have to agree that the NEXUS is not selling as well as, well, most other smart phones on the market right now, but on the other hand let’s balance the assessment by pointing out a couple things contained in the short post above.

1.  The forecast anticipates selling 1 million units by the end of 2010.   This is actually quite a  significant figure for a phone that really only works best (for now) with T-Mobile.

2.  The Nexus is only “sold directly by Google.”  In fact, let’s be more pointed with this: it’s only sold by Google, through an online purchase.  Imagine if the only way to get an iPhone was through the Apple Store site.  Would they still have sold millions? Yes, undoubtedly, but one cannot discount the tremendous boost Apple received by having their products in the hands of thousands of people nationwide, simultaneously.  Not to mention the tremendous press coverage of the “long lines waiting to get their hands on their first iPhone” that we saw in every news media market.

Now, a million units sold in 1 year is relatively trivial compared to the numbers of even the iPhone 1st generation phone.  That said, consider the deck that Google has elected to stack against itself.

T-Mobile is a good and worthy network, so I am told.  But more often than not, people talk about it as if it is the little sibling of the  ”big 3″ when people talk about their cell-carriers.  I think I can count on one hand (without resorting to binary)  the number of friends and colleagues that use T-Mobile.  Selling a million units for a phone that is, out of the box, tied to a company with http://en.wikipedia.org/wiki/T-Mobile_USA is “not too shabby.”  (This compares right now with AT&T having approximately 85 million wireless customers.)  Given the large numbers of people who are locked in to their existing contracts, I don’t see many people switching carriers, especially since they are not afforded the opportunity to “try before they buy.”  (See next point)

Additionally, the decision by Google to only sell the Nexus online, through their website, has to hamstring their sales.  I may like tech, but when it comes to dropping $500 or more on a phone (and/or getting a long term contract) I want to be able to touch it first, see how it feels and responds in my hands, and feel like I was an informed consumer when  I make  my decision.  I suspect I am not alone.  More than once I have driven past our local T-Mobile store thinking that, if only they had a Nexus in the store, I would stop and at least test the waters.  I suspect that, if I could go in to a T-Mobile and not only play with the phone a bit, but talk with them about the affordability of switching from AT&T to T-Mobile, I would make the switch.  And again, I suspect I am not alone.

Finally, early reports of lack-luster customer support by Google has most likely scared off a number of would-be consumers.  Take away the store front/salesperson access, and market your phone on a network that would require me to switch carriers, and I am going to want, nay expect, a rather significant online and “on phone” support structure.   Unfortunately, Google has grown a culture based around offering “free” and “Beta” services.  Expectations of support for “free” services are far lower than expectations when one spends a significant amount of cash.

And make no mistake–$500 is significant.

In the final (as of today) analysis, I would say that 1 million units sold is actually a remarkable number given that Google has left the confines of their “core competency” (which I will describe as creating free and innovative software-based experiences) and ventured in to the world of offering “for sale” hardware products.²  Additionally, they seem to be wanting to “play by the rules” of traditional retailing instead of breaking new ground in the cellphone industry (as was speculated prior to the offering of the Nexus).

What does the future really hold for the Nexus line?  It is now a waiting game, I suppose.  Imagine Google addressing even 1 of the issues above. An expansion to another network (such as a Verizon or AT&T) or even the opening of sales at T-Mobile stores could make a significant difference for the phone.  Or, perhaps they utimately will rewrite the rules for cell-phones, offering free phones to those that actively use Google services, extending the Ad Revenue model to a whole new domain.

Considering the mis-steps one can only conclude that the Nexus succeeds, despite itself.

With Apple’s release of the iPad, and their move into eReader book sales through the iBook, some have argued that Apple has just rung the bell, tolling the death of the Kindle.  Others argue that, among other things, the Kindle meets a certain “niche” (just as the iPad serves a niche) and thus will not only survive but thrive.  In fact, an Amazon spokesperson said, in that NY Times article:

Customers can read and sync their Kindle books on the iPhone, iPod Touch, PCs, and soon BlackBerry, Mac and iPad. Kindle is purpose-built for reading. Weighing in at less than 0.64 pounds, Kindle fits comfortably in one hand for hours, has an E Ink display that is easy on the eyes even in bright daylight, two weeks of battery life, and 3G wireless with no monthly fees — all at a $259 price. Kindle editions of New York Times best sellers and most new releases are only $9.99.

This is a key strength of the Kindle –the portability of reading. As I have written before, in several places, a move to ubiquitous reading seems to be the greatest opportunity facing publishers.  Make reading your books, or magazine, tied to the reader, not the device.  With the Kindle publishing/software reader business unit Amazon is heading down that road. I can move from Kindle-enabled device to device, and when I pick up a device, it will automatically sync to where I last was reading in any of the other devices.  This actually makes having several different devices quite attractive, so that I can use the device that is most convenient for the task (or location) at hand.

So that brings us to the “Kindle reading experience” on the iPhone.  I personally like the Kindle app for the iPhone.  In some ways it is superior to the Kindle itself, specifically in how it handles highlighting and notetaking.¹  This makes the iPad a very attractive device to me, as a Kindle reader for those tasks when I want to highlight and take notes, generally for work-related reading.  I can even see Amazon enhancing the app on the iPhone/iPad even further, perhaps blending the Kindle App with Stanza for a better reading experience.

Even the author of the article in the NY Times that put forward “Three Reasons why the iPad WILL kill the Amazon Kindle” has conceded that the Kindle app has significant draw:

Kindle’s store and its reading application for the iPhone are both excellent, simple experiences for purchasing and consuming books. Amazon understands this market better than anyone and could easily sell more books on the iPad than Apple could through its new iTunes bookstore. Amazon also offers an excellent recommendation system, and I can envision some users opting for the Kindle application on their fancy new iPads.

I can actually envision more than “some users” opting for the Kindle application–especially if they are able to develop a similar flashy interface for showing your bookshelf, and helping you “buy” books from Amazon.  Don’t forget–a significant number of people have already heavily invested in the DRM’d (copy protected) books sold  by Amazon, and they will not want to leave that investment behind.  Will they opt then for what will be (most likely) another DRM’d book format?  Say what you will about the fact that the Amazon books aren’t portable, there is some comfort in having all the books you purchased available for download from a single repository.  Avid Kindle readers may not want to leave that behind.

So the question becomes: will Apple now “ban” the Kindle App (and possibly Stanza) for the same reason that it banned other apps, including the Google Voice app?   The reason, as you may recall, was that the app “duplicated functionality” that the phone provided.  Other apps have been rejected (er, “not approved” — sorry) for the same reason.  Clearly, by entering into the eBook sales business they are seeking to directly compete with Amazon in this “space.”

What do YOU think? Will Apple ban the Kindle App in the near future?

Jump forward nearly 4 years and many MegaDecibles of hype later, and you can see the lack of creativity still abounds.  Most prognosticators are predicting “a larger iPhone” with some of the images shown (purportedly “legitimate from inside sources”) showing exactly the same layout–to include a speaker where there is currently an ear piece.

Give me a break.  We won’t have to hold this up to our ears so why should Apple be captive to that design?

I see no reason for the device to look “like a larger iPhone” except in the broad brushes of Steve Job’s design Ken.  Remember, Jobs likes simplicity, and we were “told” after the release of the iPhone that he wasn’t happy with the concessions they had to make for the few buttons that exist on the iPhone.

What can we expect to see? (and check back in 16 hours for my Mea Culpa.)

• All Glass Front
• Touch Interface
• No buttons on the front
• In fact, no buttons.  Except power.
• Pencil thin
• limited physical connections, if any. Yup, no Firewire, no USB. Maybe not even an iPod connector. WiFi/3G only.
• Power connector? (can you say “no–inductive charging?”)

So, if the rumored names are true, expect exactly that-a slate.  A blank slate.

My thoughts? Apple will surprise us again.  And that should be no surprise.

Tech Tutoring, Apple Ruminations, Google Nexus, Weekly Picks, and more…

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Stories:

• Initial sales of Google Nexus 1 Phone: 20k in first week….shocking, or not?
• Rumors of 4G iphones circulating.
• Magic Jack uses “femtocell” technology.
• Nintendo finally gets NetFlix on the Wii.
• Matt Brady joins to discuss how Cumberland Valley HS is teaming with Microsoft.

PHOTO TIP:  With DSLR (and most digital cameras) changing your resolution can change your photo speed.

PICKS OF THE WEEK:

Steve: Blueant z9i BT earpiece

Tony: Mirafiber Ultimate Cloth:  http://www.southerncarparts.com/ultimate-cloth-p-712.html

Courtney: http://blog.louisgray.com/2010/01/abuzz-launches-social-media-search.html (techie) & a bit easier http://www.dimdim.com/

Past Picks of the Week now available at: http://tinyurl.com/RTPicks

websites to visit:

http://getthenext.com

http://theprofessornotes.com

Show Voicemail: 814.808-JOE1  (814.808.5631)

Tony is: tony.pittman@gmail.com  or twitter.com/tonypittman

Steve is: scmprofessor@gmail.com or twitter.com/scmprofessor and he blogs at http://theprofessornotes.com

Guest, Courtney Engel is http://courtneyengle.com and @courtneyengle on Twitter

CES 2010, MagicJack, New iPhone possible, Google Nexus miscalculation, The eReader boom, Our weekly picks.

Click here to listen to Real Tech 19

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STORIES:

• CES: Is the Consumer Electronics Show still relevant?
  • http://www.engadget.com/tag/ces/
• Magic Jack uses “femtocell” technology
• Hot off the rumor mill: New iPhone by April?
• More Phone Conversations. Google Nexus leaves customers “sour”
• Ereader boom “kindles” a variety of options

PICKS OF THE WEEK:

Steve: Keurig Coffee Maker

Tony: Google Voice + POTS = low cost home office solution.

Chris: iPhone Explorer

Stevier: Nike+iPod Nike+iPod

Past Picks of the Week now available at: http://tinyurl.com/RTPicks

Show Voicemail: 814.808-JOE1  (814.808.5631)

Tony is: tony.pittman@gmail.com  or twitter.com/tonypittman

Steve is: scmprofessor@gmail.com or twitter.com/scmprofessor and he blogs at http://theprofessornotes.com

Killer Products?

It seems clear that when people (generally the pundits) refer to a product as “a ____ killer” they usually mean that it is all over for that other product.  Pack it up, it’s gone. ²  In fact, in a recent Mac Break Weekly Leo LaPorte specifically talked about driving RIM (makers of the Blackberry) “out of business.”  ³

Rarely have we seen a product enter an existing product category and “kill” all the competitors.  I am sure we can find a few examples (the iPod itself comes to mind).  That isn’t to say that a product can’t enter into what appears to be one category and completely define a new one in the process.

For example, the iPhone didn’t “kill any other product.  It entered the “smartphone market” and has done remarkably well with the iPhone OSX operating system owning 28% of the smartphone market.  But…

• RIM has continued to rock their BlackBerry success (39% manufacturer market share)
• The Android has rocketed to second place for preferred OS.

Not “Killer” but “Transformer”

What’s important to note here is that while the iPhone wasn’t a “killer” product (it didn’t really drive anything out of the marketplace) it certainly was transformative.  That may seem obvious, since all of the latest smartphone products are now emulating many of the features of the iPhone.  But it is not just the look, and feel, of the iPhone that I mean.

The SmartPhone market space has been expanding significantly since the introduction of the iPhone.  Remember 2007, before the iPhone?  What phone did you have, or even want?  Was it a smartphone?  Unless your phone was for business use, then probably not.  Smartphones were the playtoys of the professional–the person who had to stay connected to their workplace.  The iPhone took the smartphone and made it personal.

In a sense, the Kindle has been transformative as well.  The Kindle hasn’t “killed” the paper book.  Many (probably most) people still prefer the sensory experience of paper in their fingertips.⁴  The Kindle has opened the path for people to find other ways to read more, and take more reading with them.  Time once was we referred to the number of partially read books on our nightstand. We literally meant books that we would read as we went to bed.  That was “the place” for books and for reading.  The Kindle has transformed that experience.

The Kindle has transformed reading from one book carried at a time, to many books carried at all times, with the ability to add more books at any time. I have read more since getting the Sony e-Reader and then Kindle a little over 2 years ago, than I had in perhaps 10 years.

Perhaps even more “transformative” is that the eReader has allowed us to simply  co-mingle personal with professional.  With these devices we can now have, in one highly portable, easily accessible place, our professional documents (pdfs, word documents, and the like) and our personal reading (SuperFreakonomics, or Tolkien anyone?).

Remember, a few posts back I mentioned that Jeff Bezos talked about two Kindle product lines–the hardware and the reading experience.  Amazon has already produced Kindle Reader applications for the Mac, Windows, and the iPhone.  I even wrote that if an Android Kindle reader is developed, could we be that far from reading Kindle books on the Nook?  The point here is that Amazon, through their leader Bezos, has already talked about transforming the digital reading space, shifting the view away from a loyalty to any medium, and fostering a loyalty to the written word.

That said, the Kindle and other eInk readers are not without faults.

Tablet Transformation

So this brings us to the latest “killer” product (rumored to be) set to enter the stage.  If Apple introduces a tablet PC (where I use PC in it’s generic, original meaning of “Personal Computer”) then I suspect we can continue to hear about the iSlate being the latest “killer product” introduced by Apple.  Already we see the headlines, here, here, and back in April 2009.  ⁵

Will a (still only rumor) iSlate “kill” any product?  Probably not.  Some firms may make a mis-step or two, but that would be their own failings ⁶  Can we expect it to be transformative?  You bet.  And here is why.

Given the history of Apple and their ability to innovate and create new market spaces, it is now no longer a stretch to imagine a world where eReaders, and Windows Tablet PCs continue to flourish, while an Apple tablet-like device carves some market away, all while creating a new dynamic environment.  So what would we see here?

The Windows tablet PC hasn’t been an abysmal product (it just hasn’t had significant market share.) It has traditionally been a niche product.  It has specific uses and thus a group of niche users.  Typically the uses for a tablet PC have been focused in the business world, used for those applications where handwriting has made sense.  The eReaders have been designed (and marketed) predominantly at the what I will call the “avid, voracious  reader” base–those people that love to read for the pleasure of reading.  Whether it is for knowledge or fun, they  consume the written word.   That is also a niche market.  These consumers, these “readers” are less interested in marking up and writing on their text than they are about devouring it.

So in steps a (mythical) Apple tablet product.  Imagine a device that is able to merge these two “spaces” into some new area.  Just like the iPhone created new spaces beyond the traditional “business oriented” smartphones, this mythical beast may be able to create a new, hybridized use-case blurring the lines yet again, only this time by taking two products from two very different worlds, and blending them in a new way.

The power of market space transformation.

(What are your thoughts on this?  Do you see these products as transformative? How would you envision the blending of the work oriented tablet with the pleasure oriented reading devices?  Leave your comments!)

Matt and I had a chat in the car while waiting for his Mom to join us for lunch.  We were talking about his iPhone which has  lived a good, but HARD life. And we chatted about it… on the zi8.

I’ve gotten a number of emails about a Windows 7 “God Mode” feature, and while I haven’t had time to check it out thoroughly, it’s now making the rounds internally at Microsoft too, so that (somewhat) suggests it’s legit. What it basically is, is an extended control panel that allows you to control various aspects of the OS that are not typically surfaced via a GUI.

Here’s how you enable it:

Create a new folder (right-click and click on “New Folder”). Right-click on the folder and click on rename, copy and paste this:

GodMode.{ED7BA470-8E54-465E-825C-99712043E01C}

What comes up is a Control Panel like window with sections for Action Center (“Check security status” and so on), Administrative Tools, and AutoPlay.

Nothing major, frankly, but interesting. Use at your own risk, of course.

So I did it.  And when you rename the folder, it changes to this icon (captured directly from my screen):

Click away, and you end up with this (Screen capture on the right):

There is nothing really “new” here that I can tell.  Most of the more “advanced” features have always been accessible.  What makes this particular “GodMode” useful is that it puts most of the more advanced system management features in one place and, since I placed the folder on my desktop, makes it quite easy to access.

For instance, you may recall I was having some challenges when I switched over to Windows 7.  The problems were ultimately all induced by my own failure to properly seat the RAM in the slots, but I found that the reliability history was a very useful tool to see what was crashing, and what was causing the crashes.  I even used that feature today to see what was apparently slowing down my machine.  Apparently Google Earth was having problems, and couldn’t install an update. So–bye bye a hardly ever used Google tool.

The question left for me is:  Do I start reviewing each of these features, and post them on the blog?

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These items, and more, on Real Tech 18

• The Big Announcement: Google Nexus.
• Google’s Chrome tops Apple’s Safari. at least in use.
• What is the best microphone and headset setup for podcasting?
• Social Networking! – For you, and for businesses

PICKS OF THE WEEK

• Tony : Tweetdeck
• Steve: gurulib.com
• Josh : Life Rocks 2.0 Web Site
• Jay: Who’s talking. Animoto.

Past Picks of the Week now available at: http://tinyurl.com/RTPicks

Show Voicemail: 814.808-JOE1  (814.808.531)

Tony is: tony.pittman@gmail.com  or twitter.com/tonypittman

Steve is: scmprofessor@gmail.com or twitter.com/scmprofessor and he blogs at http://theprofessornotes.com

Click here to listen to Real Tech 17

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These items, and more, on Real Tech 17

• Demystifying Apple’s Mobile Me?
• iPhone and Android users are “the same” Or at least, their usage patterns are.
• Alternatives to iPhone/Android? What is out there?
• Why is the iPod Touch (not “iTouch!”) so popular? Article
• Is a tablet device (Apple’s?) in your future?  Chris Brady thinks so.
• What is the Best File System for external drives ?

Book Mentions:

• Freakonomics Steven Levitt,
• Super Freakonomics Steven Levitt,
• Beyond Fear: Thinking Sensibly about security in an Uncertain World by Bruce Schneier

PICKS of the WEEK:

• STEVE: Scosche passPORT for home docks and Car Adapter
• TONY: ATEQ VT 10 TPMS Trigger Tool
• Logitech Harmony Remote : Remote
• CHRIS: MacSpeech Dictate, OliveTree BibleReader (why not? it’s my schtick) http://www.olivetree.com/ Their software runs on most smart phones, including Android, BlackBerry, and iPhone/iPod Touch.
• Past Picks of the Week now available at: http://tinyurl.com/RTPicks

Show Voicemail: 814.808-JOE1  (814.808.531)

Tony is: tony.pittman@gmail.com  or twitter.com/tonypittman

Steve is: scmprofessor@gmail.com or twitter.com/scmprofessor and he blogs at http://theprofessornotes.com

Click here to listen to Real Tech 16

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These items, and more, on Real Tech 16

• The Kodak Zi8 pick from Episode 11? Sold out–nationwide!
• Batteries Plus will (or can) replace iPhone and iPod batteries, according to Jason
• Can I (Should I) set up two separate networks in my house? Go with 802.11 N, B, or G?

• Microsoft Tag “Linking Real Life to the Digital World”

• Microsoft ordered to pay $290M, stop selling Word.
• Microsoft Losing the Fight For Consumers, says analyst.

• Facebook masks worse privacy with new interface / Wired.com – How to Unfacebook yourself

Picks of the week:

Steve: Red Laser : What if your iPhone could read barcodes?

Tony:  HP Bluetooth Noise Canceling Headphones

Joe Tillman: TextFree Unlimited for iPod Touch and iPhone.

Past Picks of the Week now available at: http://tinyurl.com/RTPicks

Show Voicemail: 814.808-JOE1  (814.808.531)

Tony is: tony.pittman@gmail.com  or twitter.com/tonypittman

Steve is: scmprofessor@gmail.com or twitter.com/scmprofessor and he blogs athttp://theprofessornotes.com

I have been pondering for a while the use of the eBooks (and specifically the Kindle) in Academia.  Ever since I considered purchasing my first eReader (the Sony eReader 505) I have found the convenience of having several books at my finger tips, without weighing me down, to be the most obvious benefit.  That said, I believe there are many others, and some which can result in the elusive “win-win” situations for producers and consumers alike.

• Affordability of textbooks
• Desk Reference/Review copies
• Physical size/weight relief
• notetaking and highlighting

Need to rethink old views:

• why see “a page”?
• how do I “flip” through a book?
• what is the focus/purpose of an “illustration”?
• are there other ways to “illustrate”?
• How do we do “citations?”

Challenges:

• How to compare two separated pages (i.e., pages 57, and 106) (side by side?)

Issues I want to see if they have added/changed:

• Highlighting:  does the menu appear next to where I clicked? How is that interface changed?
• can we move/sync highlights/notes between devices?

Have you given much thought to the changes we can see with Digital Textbooks?  What are your thoughts? Please share them in the comments.

So here’s my question:

What if they don’t?

Would Apple face a backlash from their loyal fanbase, frustrated that they have held off purchasing other devices (like the Amazon Kindle 2) waiting for Steve Jobs to hand them their “holy tablet?”

Or (and I believe this to be far more likely) will it simply fuel the hype even further leading the faithful believers to defend Apple while simultaneously ramping up their “expected features” list?

I looked at the numbers.  You can purchase a windows 7 home premium from Wal-Mart for about $110 as an upgrade.  The software on his blog was $154.99.  So I see a savings of $45.00.  But that’s just comparing upgrading the operating system with purchasing the software and operating system.  Purchasing window 7 new is about $200.  That is significantly more.  But I guess the question is, “who purchases window 7 as an operating system new and not as an upgrade?”

Typically people buy the operating system knew when they purchase a new computer so let’s compare the purchase of a good sized, powerful, notebook computer for windows to a Mac OS X notebook.  I compared to the low end Mc book from Best Buy with a middle of the road HP at Best Buy.  The Macbook for a 13 inch screen 2.2 GHz processor cost $1000. The HP for a 14 inch screen, 2.2 GHz processor cost $750.  There were some other differences to include battery type and system bus however these are reasonably comparable computers  (The HP had a larger and faster hardrive, the Apple Macbook has a faster bus.  The HP has 4 GB of Ram while the MacBook only has 2GB,and according to the Best Buy specification sheets the HP is upgradeable to 8 GB while the Macbook is only upgradeable to 4.)

So given this if I look at a very narrow focus, simply the acquisition price of the speech dictation capability getting a new computer with windows 7 installed with the built in speech recognition and dictation is $400 cheaper than purchasing a new Macbook and having to purchase Mac speech dictate.

Honestly, I think this just shows how silly most of these discussions can be.  If you like the design, style, and cachet that comes with owning a Mac then get a Mac.  If on the other hand you’re willing to sacrifice style and beauty for functionality, or just don’t want to spend that much money, I think windows 7 is clearly your choice.

The bottom line: it all comes down to your personal choice and aesthetic.

(NOTE: This post was written completely through dictation using the speech dictation capability built-in to Windows 7.)

Oh wait, I do talk about it–in this short podcast!

Enjoy!

And then–tell me what YOU would like us to talk about at the other podcast “Real Tech for Real People” over at http://getthenext.com

I decided you might be interested in a review of the device as well.

Based on the use from my friend and colleague, the choice of the Kodak was an overwhelming success.  Starting with the bottom line from a very personal assessment, his daughter, who has used both the Flip cameras and now the zi8, has asked to take his camera when she goes places.  Her opinion is that it is superior.

Now, on to the features.

My friend liked that it has a flip-out USB connector, and that it can charge both with a charger and through the computer via the USB connector.  He also liked the HD resolution (1080p) and the quality of the audio.  The built in audio isn’t “the best” but it was “good enough” for most personal use.  As I mentioned before, he then combined it with the Zoom H2 Handy Portable Stereo Recorder combining outstanding video with high quality stereo audio.

Other features that were “cool” included the image stabilization built in, and the face tracking, although the face tracking feature wasn’t tested very heavily (yet.)

Now the device isn’t without flaws.  The zoom on the camera is digital, and the quality falls off rather quickly.  In addition the memory that comes with the camera is paltry at best.  His recommendation? Get the SD card with it at the time of purchase.  Get a large enough SD card, and you can record up to 10 hours of video.

The low light image quality was “okay” and sufficient for family videos.

I hope to get my hands on one myself, sometime in the near future (did you check my Wishlist on the right side of the blog? Anyone want to order me one?)  When I get my hands on one, I promise to put it through its paces testing all the features.  With my love of outdoor photography, and constant video work in swim meets and water polo matches I hope to get lots of opportunities to test.

My friend bought the camera from a local Best Buy, and that weekend took some great video of trains traveling past.  Imagine watching in HD, while the train, and the audio, travels from right to left.  Amazing.

Since that time the camera has become the pick for many people including Leo LaPorte on his Windows Weekly podcast.

That said, it apparently is the hottest item this Christmas, if stockouts are any indication.

I tried to help someone find a camera to purchase for Christmas, so we visited all the usual places.

Amazon.  Best Buy. Walmart. We even tried the mothership, Kodak itself where they offer free shipping on the product, but just don’t have it. Then we tried various mail-order locations, such as J&R Audio and Video and B&H Photo-video.  No luck.  In fact, since that date, Best Buy has raised their price to $209, $30 more than even Kodak is selling it for.

There are other choices.  As I mentioned above, you could get the Flip Ultra.  That isn’t out of stock.  But if you want the best small High Definition, High Quality video camera, you will have to wait.  A while.

Click here to listen to Real Tech 15

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These items, and more, on Real Tech 15  (to see the links to the stories, go visit http://getthenext.com)

• Saving Electricity
• AT&T to “incentivize” iPhone owners to reduce usage?
• Google about to launch “un-locked” phone at a GREAT price?
• Apple to launch tablet in Spring 2010: Link to article
• Scosche adapter for charging iPhone 3G and 3Gs with older devices

Picks:

Josh : Website Pick : Knowem – Allows you to check for your username across multiple sites at one time.

Tony: iGoogle: http://google.com/ig – Using the iGoogle home page to organize content.

Chris: Lose It! iPhone app to track eating habits; Dragon Dictation, iPhone app. So impressive it has me going to order the desktop version. {This just in! Dragon Search [iTunes link] has just gone live on the App Store for the iPhone. You can set what you want to search, apparently, including Bing!}

Stevie Rocco: Posterous.com manage your social networking stuff.-

Steve: mSecure, for iPhone, Windows and Mac.

Past Picks of the Week now available at: http://tinyurl.com/RTPicks

Our websites to visit:

http://theprofessornotes.com – Steve Brady
http://targuman.org/blog/ [or http://engage.shc.psu.edu/] – Chris Brady
Show Voicemail: 814.808-JOE1 (814.808.531)

Tony is: tony.pittman@gmail.com or twitter.com/tonypittman

Steve is: scmprofessor@gmail.com or twitter.com/scmprofessor

Well, it didn’t take long before the Nook was hacked, and the possibilities are, while not quite endless, quite broad.  Wired Magazine reports:

If you tear open a Nook (which the team has done) you’ll find that the Android operating system is contained on a microSD card (separate from the microSD expansion slot). From here, it’s a simple matter of using a card reader to mount this card on your computer and changing a single word in the init.rc file (the file that’s in charge of which services are begun at startup, similar to a Linux boot).

This single hack will let you plug the Nook into your computer (once you have reassembled it) and access the OS, using the freely available Google Android developers kit.

The short article goes on to point out that, while for now the possibilities are limited to only a few hackers, it does mean that you have a device, with a fully capable Android operating system, running (for free) on a wireless (cellphone) network.  Imagine the possibilities!

Well, I have.

Kindle, on the Nook.  Anyone want to predict when?

I have been anxiously awaiting a useable application for reading the UPC and ISBN barcodes.  I agreed with Alex Lindsay from PixelCorp when he said on MacBreak Weekly that this would be a killer app for the iPhone. In fact, he commented again as recently as May 11th 2009, on This Week in Tech 194 saying “I know that the one thing about point of purchase is that you can’t use the iPhone to take pictures of the barcodes, because it doesn’t focus.”

Well, I am VERY happy to report that there is an application available now for jailbroken and NON-jailbroken iPhones, that will read barcodes!  And–it does it with the older phones that don’t focus well.  This application is called “RedLaser” and apparently has quite a good algorithm for working through the fuzz that is an out of focus image.

To use the program, you open start the application, and click on the lightning bolt at the bottom of the screen.  That will take you to the “camera” screen.

Once you get to the camera screen, you will see a white set of brackets.  Move the camera lining the barcode up inside the edges of the brackets, and they will turn green when RedLaser thinks it sees a barcode.  Give it a few seconds, and when you are holding still it will take a snap, and reach out to the network and pull back the information.  In the image below, you can see I snapped the picture just as it was changing from white to green.  (Cool, eh?)

The process I mentioned above is automatic, and in fact for the image above it read the barcode for the DVD (“Sky Captain and the World of Tomorrow”) with no problems.

If you are having problems, and it either won’t “lock on” to the barcode, or it returns the wrong information, there is an alternative.  Take a still image by clicking on the camera icon (and you can now be 10-12 inches away) and then use the pinch feature to zoom in and align the barcode up with the brackets, and then click “Use.”

Once the barcode has been read, and it pulls the info of the inter-tubes, it adds it to your list, showing the best pri

It comes as no surprise that it’s not perfect.  I am sure many of you know how hard it is to read without our glasses or our contacts in.   In testing the application in various lighting conditions, and with large and small UPCs, and ISBNs for books, I have found it will read everything I give it, if I have patience, and am willing to try a few different times.  And generally it will read them “live.”

One of the innovations they introduce

The first is the Scosche PassPORT USB Home Charging Adapter . This device is for those players you have around the house where you would set your iPod or iPhone in and play your music while it charges. This adapter sits in the “well” where you would place your 1st Gen iPhone or iPod, and it essentially re-routes the power to the correct connectors, allowing a charge. A great idea, and it appears to only add a few centimeters of height. You can get this through Amazon for $25.47

The second device is the Scosche passPORT Charging Adapter for iPod touch 2G, 3G; iPod nano 4G; iPhone 3G . This answers the other challenging problem of having a car charger that will not charge the newer iPhones. This is a small (1 x 0.5 x 0.5 inches) device that plugs into your charger, extending it by 1/2″ but then plugs in to your iphone. Now you can charge your phone with older chargers. This device is only 9.99
from Amazon.

I hope to get my hands on these units and provide a review soon.

I worked through all of that, then realized I had some other hardware problems, so I went the next “logical” step:  I bought a whole new motherboard/CPU/Memory/Video card/Case combination (yes, I essentially built a new computer.) ¹  There were some growing pains, but that said, things are running quite smoothly.  ²

I am happy to report that Windows 7 really is the most stable (Windows) operating system I have used.  Others seem to perhaps be more stable, but I don’t stress any other OS as much as I do my Windows machines. So let me list off the greatest successes.

• I have had to reboot my machine very infrequently, placing this quite easily “on par” with one of the more popular “benefits” of the Mac OS-X.  As in, only when I have installed security updates, or new software.  I have worked hard with this new version of Windows to resist the urge to reboot before starting a “big” project.  This has been a change for me since I would always restart my machine to ensure the machine had a clean start.
• I am able (knock on wood) to start Adobe Audition 3.0 (download trial here), and record a full 1 1/2 hour podcast, then edit it, without any hiccups.  Prior to this, I had issues with the recording stopping in the middle of a recording or worse, giving the BSOD.
• I installed the 64 bit version of Win7 (and everyone should.)  I have found no program that will not run in the 64 bit OS.
• As would be expected, there were a flurry of hardware driver updates the first few weeks after the install (mostly video updates) and with each new update the system became more stable.

These are just some of the highlights for me of having Windows 7 installed.

The bottom line: Windows 7 truly is faster, more stable, and thus more reliable.  A joy to use.

That is really an interesting question.  Whether the desktop or a notebook/netbook computer, we were curious just how often those drives are used.  I use mine fairly regularly, but it is generally to create DVDs of the slideshows that I make for the HS Swim and Water Polo teams.  Other than that, the occasional file backup, and I too join the ranks of those who aren’t using them very often.

We also talked a bout about Windows 7 highlighting the 77 Windows 7 tips, and the challenges I had with the installation.  Of course, I had to later admit that some (um, most?) of the later problems were due to my failing to fully install one of the DDR3 memory sticks.

We had fun, and continue to enjoy talking about the technology that real people like to use.

We would love it if you would listen, and leave us feedback.

• Click here to listen.
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Write us at:

Tony Pittman:  tony.pittman@gmail.com

Steve Brady: scmprofessor@gmail.com

Or call and leave us a voicemail at:

814-808-JOE1 (yes, we are both Joe Paterno fans.  Of course, Tony also played for Paterno!)

Earlier this month we recorded Episode 9 of our podcast (listen here or download/subscribe through iTunes.)  The highlights of that week included a discussion of “Femtocell” technology, which essentially means installing a box in your home, connected to your internet (cable or FiOS) that creates a micro-cellphone tower in your own home.  It only transmits voice, but the ability to make cellphone calls in homes when you previously couldn’t get a strong (or any) signal is quite appealing.

We also discussed the new Apple line-up including the 27″ iMac and the Magic Mouse.

Finally, I shared my first “pick of the week” in this podcast.  I selected the Mophie Juice Pack Air.  This is a case that not only provides protection for the iPhone but by including a lithium ion battery doubles the battery life of your iPhone.

We talked about a number of other things, including Tony’s pick of the week.  So, check out the podcast, and let us know what you would like us to research and talk about!  Write us at:

Tony Pittman:  tony.pittman@gmail.com

Steve Brady: scmprofessor@gmail.com

Or call and leave us a voicemail at:

814-808-JOE1 (yes, we are both Joe Paterno fans.  Of course, Tony also played for Paterno!)

Jeff Bezos, CEO of Amazon, said essentially that the reading of Kindle books, and the hardware that we know as the Kindle are separate businesses.  In that article Bezos specifically described the competitive environment inside the Kindle world:

The device team has the job of making the most remarkable purpose-built reading device in the world,” Mr. Bezos said. “We are going to give the device team competition. We will make Kindle books, at the same $9.99 price points, available on the iPhone, and other mobile devices and other computing devices.

Jeff Bezos saw the need to create a competitive environment inside Amazon for the Kindle device design team.  As we all know, there are now more outside competitors, with the Barnes and Noble Nook making a strong run towards toppling the Kindle as the preferred eReader.  Many have called it “Kindle killing,” or a Kindle incinerator (cute play on words there) and suggest Nook will “eat Kindle’s lunch.”  All strong words, and so far most of the reviews seem to indicate the Nook lives up to the hype.

One interesting feature of the Nook is that it runs on the Google Android platform.  So what, you might ask?  Good question.

So far we have noted that Kindle books are able to be read not only on Kindles but on iPhones and Windows PCs (and soon the Mac).  Clearly Amazon has developed a strong skill set at writing software to run on other platforms that can buy and read their eBooks.

The Nook runs the Google Android and the President of B&N has suggested that they may release an SDK (software development kit) for the Nook.  An interesting move, and one that the author of the article noted above thinks might spell trouble for Amazon’s Kindle.  I disagree.

Opening up the Nook with an SDK could mean that Amazon can slide in with another software based eReader, allowing Nook owners to choose between bookstores and selecting the copy of the book that provides the price and features they want most.  (“Features” you make ask?  Yes, some may trade a higher price in exchange for no copy protection, for instance.  Just one of the “features” that could added as competition increases.

I see this as a great opportunity for consumers.  Competition now exists on price-points for books between digital and paper.  Add the possibility to choose between book retailers for digital versions and possibly to choose between features including DRM-free books, and a whole new world opens for avid readers.

Read On!

The biggest downside?  That this doesn’t help the Kindle 1 owners at all.  Needless to say, those of us that weren’t convinced that the few features added to the Kindle 2 were worth the full purchase price for the upgrade are not too pleased with the lack of support (read the comments in the above link.)

On the other hand, perhaps this is a good reason to consider the Barnes and Noble Nook (if they can keep them in stock.)

We started simple.  We had a camcorder ¹ on a tripod, and a notebook computer with wifi.²  The camcorder had a Firewire out,  and the computer had a Firewire port as well, so we were able to simply feed the video out to the computer.

I created a UStream account and was ready to go.

I turned on the camcorder, and then logged in to the UStream account.  From that point forward it was quite simple:  point the camera at the action! ³

For later sessions, we added an audio mixer and microphones so that we could have commentators “calling” the match.  The kids loved that, and who knows, maybe we have encouraged some to pursue careers in media.

Families locked on to this quite quickly.  Family members from around the country, and around the world (to include Scotland and Iraq), were soon logging on to watch the live polo matches.  In addition, we picked up a few fans who are fans of water polo (and hopefully now fans of our high school team as well!)  It was quite gratifying to receive comments from the parents that their families were loving the video, and that the quality was outstanding.  The quality was so good that my brother was able to recognize my son, and comment on the plays he (and others) were making.

Of course, UStream provides the option to record the video and make it available for later viewing as well–and many of the families have taken advantage of that option as well.  You can too.  Go watch the videos!

This was a simple solution that I think serves to show how we can take events and provide coverage nationwide of what are traditionally under-covered sports.  Local HS football teams get coverage (every place I have lived has had “Football Friday” HS News coverage) but one rarely, if ever, sees TV coverage (live or recorded) of sports in the pool.

Try it yourself–and stop back here to share the link!

Let me start by noting that while my son has been using a Beta version (and loving it) for about 6 months, I have not been using any variant of Win 7.  I have installed a copy as a virtual machine (that install went quickly) and even upgraded a virtual install of Vista to Win 7 (went cleanly, but by no means quickly.)  This is my first foray into using the OS, and I am diving in head first. ¹

(Read my first reactions after the break)

As noted earlier, once I installed the device drivers the SATA card (that controls two of my hard drives) the install went smoothly, including recognizing all my “normal” device.

First things first, I immediately installed Google Chrome as my browser of choice, and then proceeded to use that browser to find and download various updates.

Next, I installed the drivers for my more “non-standard” items including the Alesis Multimix 8 Firewire, and the Linksys iPhone CIT200 (for Skype–and yes, it was iPhone first.)  I had to download the latest drivers for each (a good idea anyway) and they both seem to be working well.

I installed Skype, and tested that out with the Alesis mixer by having my brother call me. That went well except after about a minute I could no longer hear him.  I am not sure what happened and have not been able to duplicate the problem so I am not sure if it was on my end or his. ²

The big test for me was Adobe Production Studio Premium CS3 and Adobe Audition 3.0.  I needed to create a commercial for my son’s water polo match today, and so was going to put the packages to the test.  I was a bit nervous, since I had heard of problems previously with these applications in Vista 64 (they are older applications, and written for 32 bit.)  I deactivated the installs in my Vista partition, installed them in Win 7, and started using them.  I am happy to report that every program in CS3 that I have tried has so far worked well.  I have been able to import files, make edits and add effects, and with the video export in a variety of formats.  You can even see the results of the effort here.

One final note:  I used the Microsoft DVD Maker that is part of the Windows 7 install ³  I built the DVD and my son commented upon seeing the menu screen that it seemed very professional. (“That looks real!”)  I must say, the few minutes I spent with that tool showed me that it can be quick and simple to make a nice looking DVD.  A big improvement over Nero’s NeroVision DVD maker that I had been using (which was also quite easy to use.)

There are a number of other little programs that I also installed, and will be writing more about those as I put them through their paces over the next few days, getting ready for the Windows 7 Launch Party I am hosting.

This time, I have a clean install, and the dual boot option letting me get back to Win Vista is there.  Once again, it stepped me through setting up the user name, password, time zone and the product key (will it burp since I already tried this once?)  I paid close attention while typing the information into the computer, since it allows for the use of the mouse.

Yup.  The Microsoft USB Laser Mouse 6000 is working on those screens.

I was greeted with a screen telling me that it had recovered from a critical error (assuming the BSOD), and I was able to move my mouse pointer to click on the appropriate responses.  I was also then notified that there are system updates available.  Again, I selected those and they are installing.

Win 7 correctly identified the webcam attached to my computer, and started the update for those drivers, and installing Microsoft Live Essentials (after checking with me that I would want it–thanks Microsoft!)

I will probably write more about Live Essentials later (and definitely talk about them on the podcast).  The selection I will definitely install are the Movie Maker and Photo Gallery, as well as Silverlight.  I prefer Thunderbird for my email client so I will most likely not install the Mail app, or even MS Messenger.

So far this re-installation is going much more smoothly.  More to follow.

Win7 doesn’t see my mouse!  And this is no trivial matter–it’s a MICROSOFT MOUSE!  The same mouse that Win 7 saw throughout the upgrade process.

I chose “Add a Device” and the computer has been searching now for several minutes.  I suspect a reboot is in order.

*Fingers crossed*

Okay, here we go!  I was excited to have been selected for the Win 7 Launch Party.  I received my “party pack” with my signature edition of Win7 Ultimate (“signed” by Steve Ballmer) and decided to install on an existing partition, keeping my Windows Vista install working until I am convinced that all my software will work under the new (64 bit) OS.

Alas, things did not go smoothly.

First, one of my DVD drives is apparently failing.  Not Microsoft’s fault–but annoying.

Next (and this is MS’s fault) when I went to install, I found that I couldn’t.  Let me explain.

The first few steps (splash screen, select install, select “custom install” and check off the license agreement) went well. What could go wrong there?  But from there, things did not go so well.

I was presented with 4 drive choices for installing.  That was interesting, considering that I have 6 active partitions installed, but since two of those drives are running off of a PCI SATA card, I was not surprised they weren’t recognized.  I knew the drive on which I intended to install Windows (the C: drive that had named Dillsburg).  I selected the drive, and clicked “install” to be greeted with an error:

“Setup was unable to create a new system partition or locate an existing system partition. See the Setup log files for more information.”

Hmm.  I thought “well, perhaps I should tell it to format that partition.  The install will do that anyway.  Perhaps it just doesn’t recognize that step.”  So I did.  It wiped the partition (no problem there) and deleted out the name of the partition (again, I can redo that.)  I tell it to install, and again I get the same error.  I decide that maybe a reboot is in order.

No joy.

So I go to consult my research assistant.  You may have met him G.oogle.  ¹  So off to Google I go, to find that I am not alone with this problem.  Apparently it has been plaguing people since the dawn of time (er, Win7 Beta 1).  Google suggests I read a tech support discussion from Microsoft (the mothership–so must be good!)  I carefully read through the possible solutions, and learn that this is often due to “external storage devices” being plugged in but not recognized. So I look.

Nope.

None of those.  I do  have a card reader plugged in that, when I run the DISKPART utility I learn it sees as “empty” storage devices. (DISKPART is a disk partitioning utility that comes on the install disk and is suppose to help us troubleshoot and fix disk partitioning errors).  So I disconnect those and reboot.

Nope.

So I turn my command chair once again to the iMac on my desk and consult the page of tech support.  I learn that the most successful option seems to be to disconnect all the drives except the one on which one hopes to install WIn 7. (Yes, hopes.  I have decided that with these problems, it is more hope than expect.)  Time for minor surgery.  I open the case, identify which hard drive contains the partition I want to use, and then unplug the power from rest. ²  Of course, when one does this approach, the install will not automatically provide a “dual boot” option, so either brain surgery using BCDEdit (a command line tool in Windows) or a third party solution will be necessary. *sigh*

So, off I go, unplugging the power to 3 of the 4 physical hard drives.  I start again, and all seems to be going according to plan.  The install is never quick (but choosing a clean install will apparently save me several hours of watching the computer try to do an upgrade.)

More reports to follow, after the install completes.  I will report on

• how cleanly it installed
• the ease with which I could set up the “dual boot” option
• compatibility with the more cantankerous software/hardware selections I have (like the Alesis Multimix Firewire 8, which has had notoriously bad drivers)

Leave a comment with YOUR experiences, and tune in to our podcast this week where I can guarantee I will have a few words to say about this, and other tech issues that “Real People” face.

So for those that have been listening to our podcast Real Tech for Real People, we have talked quite a bit about the numbers of people that don’t have high speed (broadband) internet access.  We have been reporting the numbers we had previously read that had anywhere from 40-45% of the population does not have access.

Okay, I am confused. FCC says 96% of households have, or have access to, broadband.

“No less than 96 percent of households either subscribe to or have access to broadband service, according to an F.C.C. task force, which presented a status report to the commission last month.” (see commission report here)

The article reports that the task force goes on to report that:

• median speed is 3 megabit/second ¹
• 1/3 of households “choose” to not subscribe

The seem to be dumbfounded that so many households would choose to not get high-speed internet.

“The most interesting question here is the one that the F.C.C. can’t answer: Why have 33 percent of American households that have access to broadband elected not to subscribe? The reasons “are not well understood,” the report says. A survey focusing on the nonadopters is under way.” (see Pew survey for breakdown of demographics)

The astute reader will note a few things here:

• 33% of “households” does not equal %33 of population.
• “have access to” is not clearly defined.  Does this mean “can drive to Panera?” Or are sitting under a satellite?
• The assumption that these households “elect” ( or choose) to not subscribe is a poor assumption
• There exists a Pew survey (see link above) that actually gives strong hints as to why they don’t have it–so why aren’t they “well understood”?

I have sat through many presentations where the demographics have been dissected ad nauseum, along with conclusions!  Usually it revolves around the high cost of delivery of low quality service to rural areas, $50-$80/month for .5, to 1.5 megbit/second.  Think about that.  If you pay $50 for FIOS for 15 mb/sec service, you are paying the same price for 30 TIMES more speed/capability than the same price for satellite internet, without the latency (lag) issues associated with satellite.  And the satellite internet puts a 17 GB download/month cap on your use! Oh, and with FIOS you can also get TV service, and phone service.

Of course, there are other issues as well, including the fact that some segments of the population prefer to live their “first life” rather than a “Second Life” interacting in a real rather than a virtual world.

But I cannot get past the simple, obvious fact that “access” that is over-priced and under-capable is not really access at all, but political double-speak.

Do you know people without a “broadband subscription” (let’s say, for this discussion, broadband at home)?  Why do you think they have “elected” not to subscribe? Or if they have told you–please share!

Tell me–what do YOU think?  I would like to share your thoughts in our next Podcast that we record Tuesday night, 20 October 2009.

Now, I won’t make any bones about it–I am not attending all of them.  Heck, I am trying my best to attend the few that I think I can get the most from for either Supply Chain discussions, or (yes, surprise) Social Networking analysis.

Why Social Networking? Setting aside for the moment that I think it is simply “cool” I am also quite interested in what we can collectively learn from these networks.  But apparently my interest is not the same as the interest of those doing the research.

Each and every presentation I have attended has focused on the math.  How many connections are there?  How often do those connections share something?  Can we come up with a measure that shows the diffusion of (music/pictures/videos/ideas)? Or, to put it in the language of the Operations Researchers and the Management Science folks, they are “interested in the connections between nodes.”

I think we are missing a golden opportunity here.  I am not interested in the connections, but the content and the context of the information being diffused, shared or otherwise “networked.”  I think there is much we can learn if we can somehow take this Great Discussion and somehow contextualize the chats.

Let me explain:  I was enjoying reading the Twitter stream for Penn State’s Teaching and Learning with Technology Symposium back in March 2009. They were using the hashtag #TLT09 so we could easily mark, and track, comments made about, for and at the Symposium.  There were quite a lot of great ideas bouncing back and forth as some reported on what was being said in the sessions, others commented on those thoughts, and still others added new ideas into the stream that otherwise would have been lost.  Mixed in was the occasional “I need to get a bagel” or “This reminds me, I need to update my blog.”

All in all hundreds, if not thousands, of “tweets” were created during the event.  The ETS folks at Penn State created a “word cloud” from the Tweeting, so we could quickly see which words were being used the most, and thus we could get a sense of what the major thought drivers were throughout the day.  But I didn’t think that was enough.  I wasn’t just interested in the content I was interested in the context.

So I started thinking about what it was that I was seeking.  I would love a tool that we could point to a #stream (a stream based on a hashtag, like #TLT09 or #INFORMS09 ) and let a tool go through, analyzing the hundreds or thousands of tweets, and then tell us not only what was said, but what relationships existed between the words.  BLOG might be the number one word, but a collection of words such as “ereader” and “kindle” and “Digital textbooks” and “ebooks” may as a group have dominated the discussion.  And inside that group we may find that themes emerged, such as “ease of use” or “notetaking” or “portability.”

So here I am, at a “meeting” where over 3 thousand presentations are being given, and I have yet to find anyone here that is interested in the content or, more importantly, the context of the network.  When I have asked a few people about the topic, their response is unfortunately typical:

“That’s too hard. The data is hard to access.  We don’t know how to do that yet.”

I am not sure I buy that, but then again, if it was simple, I suppose I would have already done it.

So let me put out the call to anyone that knows a “Quant Jock” (quantitative analyst) that would like to tackle this problem with me, please, contact me.  I am ready to go!

The purpose of social networks is to be social, sharing ideas, let explore our content and our context, that all of us may grow!

What ultimately caught my eye, though was the argument, buried deep in the article, that for such a pervasive and deadly action to be occurring  so frequently (the article reports “at any given moment the drivers of 812,000 cars are in mid-conversation on the nation’s highways”) we are not seeing a comparable increase in accidents/deaths.

What Does It Take to Get Texting Off Roads? (Wash Post)

“Given those findings and vast cellphone use, the experts are puzzled by the fact that overall crash rates haven’t increased dramatically, too. Without statistics to show that, persuading drivers — and legislators — not to use cellphones becomes more problematic, even considering the current impact.

“If it’s not causing additional crashes, then banning it isn’t going to reduce crashes,” Lund said. “The risk of talking on a cellphone is real, but it’s entirely possible that it’s replacing some other risky behavior.”"

I am not seeking to defend (or condemn) texting while driving in this blog post.  I am, however, wondering when we are going to see the return to objective analysis of data.  Wasn’t that what the new Administration was going to bring?  A removal of political motivations from science, and a return to objectivity?

Just a thought.

Want to hear my thoughts more fully on this, and other tech topics that “Real People” have to deal with?  Come listen, as Tony Pittman and I discuss Real Tech for Real People–a weekly podcast talking about tech where we all live.  (Don’t have iTunes?  Go listen at Tony’s site: Get The Next___)

Well, TUAW and Apple apparently agree:

Apple goes on to agree with AT&T that the carrier did not engage on any level regarding the GV apps.

Question 4. Please explain any differences between the Google Voice iPhone application and any Voice over Internet Protocol (VoIP) applications that Apple has approved for the iPhone. Are any of the approved VoIP applications allowed to operate on AT&T’s 3G network?

Apple does not know if there is a VoIP element in the way the Google Voice application routes calls and messages, and whether VoIP technology is used over the 3G network by the application. Apple has approved numerous standard VoIP applications (such as Skype, Nimbuzz and iCall) for use over WiFi, but not over AT&T’s 3G network.

As we noted in some of our original coverage of the GV controversy, Google Voice is not a VoIP service in the same way that Skype or Gizmo are, since it continues to use the cell network for voice connectivity to the device. Apple’s response to the FCC inquiry shows that they are on the same page.

So there you have it.

That said, the uses mentioned for the tablet are what surprised me the most.  HD Video/media.  Gaming. Umm…

So far, that sounds like an iPod Touch or iPhone on steroids.  Don’t get me wrong–I like my iPhone.  I use it every day.  And if you go to the podcast my son and I do at Father Son Chats you can listen to us talk about some of our favorite apps.

I just don’t think that is why people buy netbooks.

When I talk to people who are buying, or wanting to buy, a netbook, they are seeking a small, lightweight computer to do their lightweight computing tasks.  For them that means being able to type out rather lengthy emails, update documents and spreadsheets, and oh by the way, also to web browse.  Only a few of the folks I talk with say their desire is to watch videos or movies on a smaller device. (And of those, they typically have wanted to watch DVDs–even after I told them they could get the files digitally.)

That said, let me really go out on a limb here with some predictions:

1.  The Apple slate computer will receive thousands and thousands of digital pages of commentary.

2.  Mac/Apple Podcasts (specifically Mac Break Weekly) will break with their coverage of all iPhone all the time, to sing the praises of this device, and wonder how their life had any meaning prior to Jobs revealing this device.

3.  Apple Mac OSX owners will line up immediately to purchase them. (Demonstrating that there still exists a segment of the population that has not been taxed sufficiently to pay for the new Health Care Initiatives in this “bad economy.”)

4.  The tablet will sell well.  Not as well as the iPhone, since people don’t have the argument “well I needed a new phone anyway” argument, but it will sell reasonably well.

5.  Netbooks will still sell quite nicely, as will the HP and Dell notebook computers.

Oh, and I will want one.

I am reminded of the old BASF motto “They don’t make the things we use, they make the things we use better.”  That fits Google Voice to a “T.”

I have read over the past few months many articles warning that Skype (and even the cell phone) is doomed, and that Google Voice will replace it.  Most (like How Google Voice can kill Skype ) simply miss the point.  Google Voice is not a phone service.  It is not VOIP.  Google Voice connects existing phone numbers through a Universal number.  But it does not actually make the call for you through the internet.

Skype, as a VOIP (or Voice Over Internet Protocol) actually makes the call through the internet.  I use a computer (which may be  a desktop, a notebook/netbook, or even a cell phone that has WiFi) to make the call.  And yes, Skype lets me receive calls by allowing me to “purchase” a SkypeIn number, and allows me through SkypeOut to call real numbers.  But it is still VOIP.  I am calling from a computer, using the internet to make the call.

Google Voice doesn’t do that (although Google Talk might someday fill that gap).  Google Voice lets me route calls to and from my existing phones using my existing service providers.  Therefore, I can send an receive calls using my cell phone and AT&T, my work phone through Verizon, my home phone (again, Verizon) and yes, even my “SkypeIn” phone number.  But it, in and of itself, isn’t providing the call.

So I ask you–why can’t these “techy people” seem to figure this out?

NB:  Google has added voice and video chat to gMail, which does target Skype.  And because I can can send and receive SMS through a web interface, I can step away from certain aspects of my cellphone (at the loss of portability).  But at it’s heart Google Voice is still more of a turbo charging kit for your phone use than a replacement.

This can make for a very interesting future.  I can imagine a very fluid world with digital books, using much of the technology already existing.  Let’s discuss briefly the existing tech (in the Kindle) and the look at how we can imagine a new reading world.

Ease of Delivery First, the Kindle allows the purchase of books through the Sprint cellular network (a service Amazon has called “Whispernet.“)  Books are delivered relatively quickly (in my experience in less than a minute) and are ready to read.  I actually ordered, and was reading, a book for our Sunday School class before the sign up sheet to order the hard copy of the book even made it to my row.  So here we have the first component to the future.

Fluid Movement Between Devices For those readers that are unaware, Amazon has released a Kindle app for the iPhone that lets users read Kindle books on their phone.  As with any book that you read, when one goes from one device to another (or pick up a different copy of the same book) one must search for where they left off.  A different copy means no obvious book marks.  Amazon makes this simple–they synchronize where you were in one device when you pick up the other.  It tells you that you have read further ahead, and asks if you want to move to that spot.  Pretty “cool” in my book.

Devices for Different Settings As noted above, the Kindle is no longer just the “device” but it is the operating and reading application.  One can not only read on the “Kindle” that you purchase through Amazon (see the link on the right column of this page) but you can choose two different size Kindles.  In addition, you can also read using the free application for the iPhone.   As you move through the day, you can read using the devices that best fit your lifstyle at that time.

Currently books, magazines and papers are sent to “Devices” and are thus tied to the device.  You can move easily between those devices, but cannot pick up a different device.  But imagine a different world.

Imagine a world where the books,magazines and papers are associated with the person rather than the device.  As you move through the day, you pick up a “Whispernet capable” device (iPhone, Kindle, or something new) and “log in” to the Kindle.  You are presented with a list of items you have purchased, and you select which one you want to read.  Quietly, and quickly, the book or paper is downloaded to that device, and it picks up right where you left off when you were last reading.  In this way, you are able to read your books, without being tied to a device.

But what could this mean?

• Libraries can have “digital reading rooms” where people (especially students) can sign out a device, log on, and read their books simply, and easily.
• One could have several devices in the house and work place, shared between family members or co-workers.  Just grab the closest device, log on, and start reading.
• With the digital voice technology (available in the Kindle2) we can even imagine a device that, when we log on, will read to us as we drive.  Satellite Radio replaced by books!

Reading can become what we do, when we want to, not when we remember to bring our books, or our devices.

The possibilities seem almost endless.  How could you imagine this world?

Part of my argument hinged on the elimination of the resale market in large part due to the robust DRM (copy protection) afforded by the digital books.  Unfortunately, when I presented this argument a few weeks ago, someone pointed me to a site that shared the (convoluted) steps necessary to break the DRM on the Kindle.  So much for secure. ¹

This forced me to think a bit further.

In this post, I hope to make a case for reasonably priced digital textbooks in an era of “cracked DRM” that can still result in a win-win.

If students can copy textbooks and share them, will they?  Perhaps I have a more optimistic view of the world, but I think that, when given a choice to do the right thing, students will.  That is, if they think they are being treated as adults, and not being unjustly charged.  Let me explain.

I believe that students will buy the textbooks rather than steal them, if the books are affordable.  and by affordable I mean, as one student put it when asked on Twitter “@ steep discount.”  Probably $30 for a textbook that in print sells for $150.  Remember from my previous post that publishers aren’t selling to every student as it is.  Capturing a significantly larger piece of the market, semester over semester, will result in significant revenue increases–without any additional overhead or variable costs.

I also believe that students will buy a reasonably priced textbook if, along with the book, they receive other types of “digital” support.  That support will be available, but may require them to have a “licensed” copy of the book.  Simple enough.  Your digital reader has a serial number/PID, so the licensed copy can access additional licensed material.   The additional materials could include podcasts, video lectures, or video/audio tutorials on working through homework problems.

I also believe students will pay for books, because the system supports the buying of books.  Loans cover tuition and expenses, to include books. Parents buy books.  My students have reminded me that there is a significant amount of “outside” money that comes their way for book purchases.  But that alone won’t be enough to get them to buy the books. What will?

How about providing a way for students to continue to “resell” their books?  Another common criticism from students is that they get pennies on the dollar when they go back to resell the book.  They are more incensed when they see the mark-up the bookstore then places on the book they sold back!² Students currently fight back by selling (and buying) their used books on sites such as half.com, a used book online marketplace.

I think that a technological solution to book resales, that allows the students to transfer digital ownership to another student, will result in more students buying legitimate copies.  Why? In the paragraph above I mention that students get “outside” money for book purchases.  More than a few students pointed out to me that, at the end of the semester, they sell those book back and that money then becomes “theirs.”  A few call it “Beer money” but I am sure there are other uses as well.  Given that this is digital, this doesn’t have to be seen as a competitor to the publisher, but rather as another opportunity for the publisher to “add value.”

Imagine this:  the publisher, who controls the DRM accounts, sets up a clearing house where the student who purchased the book can make the book (and the license to read/use that book) available for resale, setting the sale price themselves.  At the end of the sale, the seller essentially will turn over the digital rights to the book to the new purchaser.  This is half.com made simpler.  There are no shipping costs.  The transfer can be automatic and nearly instantaneous.  And if the publisher manages the site, the publisher can charge a “reasonable” handling fee, just like half.com.  And we know students are willing to pay it–because they already do!

So, in summary, the hacking of the DRM doesn’t have to spell the doom of affordable digital textbooks.  Despite what RIAA and the MPAA may say, we aren’t all criminals.  When provided with affordable content, and a reasonable way to re-sell the content when the semester is over, students will continue to buy books from the publishers, and the publishers can continue to make revenue–even in the resale market!

Win! Win! Win!

¹ For the record, I tried it, and it works.  I broke the protection of a book I bought, and read it in another device that I own. After that, I deleted them.

² (For example, a $180 book was “bought back” at $15. Resold at $80. Yes, that is an extreme example, but it is a true one!)

• Text books have a limited audience, resulting in smaller volumes of sales and prin runs (10′s not 100s, of thousands).  Limited runs mean that the overhead and setup costs of printing a run are spread across a fewer number of books. Historically to make a book cheaper they either had to reduce the quality of the materials, automate the process, or produce larger production runs hoping to sell more of the books.
• The costs associated with distributing books are high (packaging, warehousing, and shipping to name a few key ones)
• The inability to accurately forecast demand for “new” editions at locations, because of the…
• Strong used  book market that publishers compete against

My support for digital textbooks has emphasized that digital textbooks drive out  out the costs associated with physical books, and thus allow for both a reduction in price, and an increased margin for the publisher.  This can be seen because:

1.  Publishers no longer need the overhead necessary to design the packaging (including the covers), presses to print the books, warehouses to store the books, or distribution systems to ship the books.   Oh, and they don’t need the management to manage all of that.  This drives costs out of the process. (hint–what could this do for prices?)

2.  Because the books are delivered, directly to the student through digital means, there is no need to keep safety stocks of book inventories to cover the sales of the books.  No physical inventory drives costs out because it means there is:

• No capital outlay for bookstores to buy a “forecasted” amount of books
• No shelves required for the books
• No possibility of stockouts (I had a class where there were only enough books for 10% of my students well into the second week of class!)
• No need to ship back the unsold books, because the forecast was “wrong” (due to used book sales, borrowed books, or just students “dropping” the class.)

3.  The digital rights management (DRM, or “copy protection”) of digital books appears to be rock solid, so students are not likely to “give” copies to their friends.  Publishers would be guaranteed sales², allowing them to lower prices. This would mean that:

• Publishers don’t compete with a ‘re-sale’ market. Think about this.  Part of the reason the costs are so high for the textbooks is that the publishers know that they will only “fully” sell out in the first semester the book is available.  Every semester after that they are competing with a (rather robust) resale market.
• Publishers won’t have to release new editions every two years “simply” to refresh the sales.  With strong DRM publishers can expect to make sales to nearly every student, every semester.
• New editions will be developed for the right reasons–new, improved content and new knowledge.

Given the above, my argument really focused on the need for publishers to pass on the savings to the consumer (the student) making textbook pricing reasonable again.   The major criticism of students (the high prices of textbooks) could all but disappear.

Affordable textbooks for students, and increased (and guaranteed) revenue for publishers!

One of the key points in my argument had been (yes, had) that the DRM on the Kindle and Sony readers was secure, and thus students wouldn’t hack the books and “share” (illegally give copies) to other students.  That is essential to keeping the revenue model moving forward for publishers and is why the RIAA and MPAA are working so hard to protect their intellectual property.  But alas, sometimes things change, and we know that if anyone can hack a DRM it will most likely be motivated college students.

Thus, I have been spending time thinking about how we can still achieve a win-win, even if students “crack” the DRM market.

Stay tuned! More on this to come!

¹ Unfortunately, there will be near term losers, including the people working at the printing presses, the local bookstores, and the supply chain partners that normally deliver, store, and reship textbooks. More on these folks later.

² Think about it. In a class of 30 students, in the first semester a new book is offered, all the students will buy the book. Let’s say the book costs $100. That is $3000 in sales for the publisher. (Not profit. Remember the high costs of physical books.) Now let’s assume that half of the students with new books decide to resell their books each semester. If in the next semester half of the next class purchases “used: books that reduces the revenue for the publisher to just $1500. If we follow this through, then the 3rd semester, 3/4^ths of the books in the class are used books cutting revenue to $750. by the end of the second academic year the publishers revenue is cut to about $400. In two years, with 120 students going through the class, the publisher would make $5650. If there was no used book market, the publisher could make the same revenue selling the books at $47/book. And that is assuming there was no savings in costs by shipping digitally!

A couple posts back I noted an email where Amazon announced they are giving web access to the clippings and notes that you make in your Kindle when reading.  And as you will recall, I believe the highlighting/notes feature is the best “game changing” feature of the Kindle so I was anxious to see what they have done.  I have since logged on to the site, and given it a test drive.

I must say I am not all that impressed.

When you first log on you get a listing of the books you have purchased, called a “reading list.”  (See graphic below)

As you can see it lists the books (in this case, sorted by most recently accessed) and even gives you your rating, and the average rating of others.  Interesting, but honestly, I think I already know what I thought, and I checked the ratings of others (if I cared about that) before I purchased the book.

What is potentially the most exciting thing here though is the little pen, and paper, that you see in the bottom right.  The pen indicates that I have “highlighted” some text and the notepaper shows that I have typed in notes about the text.  Hey, that shows promise!  How does that work?

And here is where the real disappointment comes in.  As I have noted before, the Kindle myclippings.txt file actually makes the clippings readily accessible as digital text.  The draw-back (and hence my writing the macro) was that it wasn’t sorted in any useful manner.  It was all entered sequentially, based on when I actually highlighted or wrote the note.  Thus, since I read (and highlight) several books concurrently (work, pleasure, and the like) I have a jumbled mess of texts.  My macro sorted that all out (but as has been pointed out–doesn’t work in anything but MS Windows.  But a new solution is coming! More on this later…)

The Kindle website solves the major problem of sequencing, in that it makes your highlights and notes available by book. In addition, the site shows you a quick summary count of your notes and highlights,  So for instance, in the book “Everything is Miscellaneous” I have:

That is interesting.  I didn’t know I had 41 sections highlighted, nor that I had 9 notes.  But when it comes to actually accessing my notes, the presentation of the text is weak.  They break it down into “screens” or “pages” of information, and my combined 50 highlights and notes are in 10 “screens” or pages.  And as you can see below, the text is presented in a rather simple way:

This is a start, but I find the access to the information to be rather cumbersome, requiring many clicks, and still keeping me from being able to get my hands around the information on the whole.  I personally like the idea of being able to have “documents” that are my notes and highlighting. And while I do like having the notes and highlighting together (that provides context, after all) I would appreciate the ability to get one, or the other.

There are a few simple things that I think could really improve utility of the site:

1. Allow the user to determine how many clippings to show on a screen. This would let us see as much, or as little, of the content as we wish, providing the context we might want to have. NOTE: as of 11 Jun 2009, they have added the option to view all the notes and higlights on one “page.” Consider this one down…
2. Provide an export feature. Having the text sorted by book is helpful, but if I could then get it as another usable file, it would be better.  Let me download the single book’s highlighting as a text file (to let me use/quote the material when writing), or perhaps pdf?
3. Give a formatted citation option.  Speaking as an academic, I want to be able to quote, and reference, the materials I read.  Providing me with a formatted citation (MLA, APA, etc) in the summary section would be quite helpful.  Better yet, include it in the exported file (see #2).

Honestly, I think what Amazon has done is a good start.  They have provided a web-based solution that keeps me from having to connect my Kindle to a computer.  If I am working at another workstation, or heaven forfend I have not brought my kindle or my cable with me, this is a great way to quickly get to my notes.  But there are so many other great things that can be done with this information.

And as a teaser, let me say this–there are some great things still TO COME!

My techie friends at Penn State are starting work on a project to manipulate the Kindle myclippings.txt file that will not only sort the information but provide many different ways of using the data.  And most importantly, they are creating a solution that is “OS agnostic!” Yes–it should ultimately work for any OS.

I hope to have more information from them to share later, and in a dedicated blog post.

Until then–happy reading!

My good friend and Colleague Dr Swartz has since asked the age old question–”What were the results!?”

Well, I am here to tell you (and I will be assisted by the rather cool graphics generated by Google as part of their Google Forms functionality.)

As of this date, we have had 100 responses.  When asked if they watched Hulu 65% said yes, while 35% have not.

When asked the “demographic” questions, we learned picked up some other interesting “tid bits.”

For instance when asked , “Are you a student” we learned that:

And that the respondents came from all the areas where we “advertised” the survey:

But here is where it gets interesting.  When we started looking at correlation between questions, it became apparent that the majority of Hulu watchers are students (both grad and undergrad) but what was really interesting is that nearly 100% of the “non-students” who went to the survey from Facebook did NOT watch Hulu (and from the comments it appears most had not heard of Hulu.) I suspect (but can’t prove, since we didn’t ask many more questions) that those people who are out of college, and away from convenient access to high speed internet, are less likely to know about, and use, these sorts of tools.  In addition, and this is important, I suspect that it is NOT a function of simply “age” since grad students do watch Hulu when they have time, but is rather a function of ready access.  Remember, these are people we “know” and thus the non-students are most likely our peers, people our age who are no longer tied to the University networks.

I suspect that it is NOT a function of simply “age”

I am curious if we were to ask people of all ages, and all walks of life, if we would see an “age” split or if the suspicion that it is related to access would hold.  It is this sort of “digging” just below the surface that I really found interesting.  It might even be worth further study as we continue to have discussions about who uses technology.

Anyway, here’s the results–let me know what YOU think of the outcomes.  And if you decide to conduct any surveys let us know, we will gladly help get the work out!

Dear Amazon.com Customer,

Our customers have told us that they love being able to add highlights and notes to their Kindle books. We want to make it possible for you to access your highlights and notes directly from a Web browser too. So we’ve released http://kindle.amazon.com, an online tool that enables you to do just that.

To try it out, go to http://kindle.amazon.com, sign in with your Amazon account, and simply select one of your books where you have added highlights or notes.

We hope you enjoy this new feature. If you have feedback please send it to us at amazonkindle-feedback@amazon.com.

The Amazon Kindle Team

UPDATE 2: I have the image wrong–the  one below is the rumored reader from Plastic Logic

UPDATE 3: As you are by now aware, they announced.  And it is PRICEY!

Early morning readers of the newsfeeds may notice that many news sources are writing about the possible pending release, perhaps as early as this week, of a larger (8 1/2″ x 11″?) Amazon Kindle.  This may well be the rumored “student version” but according to the article from which all others are based, the one from the New York Times, this Kindle is seen as the savior of the newspaper industry.

Brad Stone in his NYT article writes:

Unlike tiny mobile phones and devices like the Kindle that are made to display text from books, these new gadgets, with screens roughly the size of a standard sheet of paper, could present much of the editorial and advertising content of traditional periodicals in generally the same format as they appear in print. And they might be a way to get readers to pay for those periodicals — something they have been reluctant to do on the Web.Image from the NYT of the rumored larger Kindle.

This article understandably has a few missing tidbits.  Will this new Kindle be the same price as the existing Kindles (over $300?) or will the price of these larger Kindles be subsidized (similar to the cell-phone model) by subscription plans to newspapers and magazines?  In addition, will this larger Kindle also display Kindle books, or will it be only a device for reading periodicals?

These questions are quite interesting, especially since (if the rumor is true) they are releasing a new Kindle only months after the introduction of the Kindle2.

Hopefully we will know–this week!

Enjoy!

Jason

First thank you for all your newsletters and emails that you share with the world.  As a business professor at Penn State, I find it refreshing and useful to see a business person not only being successful and touting their success, but sharing the inner-workings of their decision processes.  Certainly this most recent email with the Twitter/$500K explanation is great to show students how to actually conduct an analysis for a business decision.

I did want to answer your three questions, and then as for what amounts to a “favor” from you (to someone you don’t know.)

First, the questions:

1. Am I crazy, or crazy like fox?

Crazy?  Well I would say not–but if the choice is simply either/or, then crazy like a fox.  I actually believe you are far from crazy.  You have conducted a detailed analysis of the situation, evaluated what history has shown, and made a deliberate and informed decision.  All decisions have risk, but it appears you have worked to limit the risk (or at least understand it.)

2. What’s the value of a Twitter follower?

This one, honestly, is a “it depends on the follower.”  Of course, you have accounted for the “it depends” piece by eliminating group after group, and working down to just how many out of a million followers with be “valuable.”  I have found that followers, AND following, are quite valuable for the ways I use Twitter–and I use Twitter in different ways for different groups.  I use Twitter to connect with at least 3 (sometimes overlapping) groups.  First, there are the “supply chain” professionals actively engaged in my profession and field of study.  Then there are the educators, specifically those that are using technology to reach students.  Finally, there is the geo-specific group of folks here in Central PA, that I reach out and touch to stay connected with my community.  ed: (Of course there always exists that 3rd group–actual friends and family!)

Each has value, but in different ways.  Can I monetize this? Perhaps–but that’s not quite what I am about in a direct sense.  Although I would like to think that, as we all improve our skill sets, learning from one another, we all enhance our earnings, potential and kinetic (to steal from Physics).

3. What’s the value of of being one of “The Suggested?”

This is an interesting one.  I think being one of “The Suggested” is great in your type of area, where you are offering services that are of value to nearly the full range of Twitter users.  I suspect if I were to show up on the list, I would end up with a large number of followers with whom I have little in common, and that “twitter-stream” would cloud the engagement with the communities I have worked to develop.
This discussion is actually what I like most about Twitter–it allows us to develop our own communities, meeting nearly an infinite set of needs and desires truly providing a platform for community.  The communities are no longer bound by time, or space, and can grow organically as people connect with what is of interest to them.

The “Requests”

//**requests deleted–for I hope obvious reasons**//

Thanks for perhaps reading this far down–I realize your time is far more valuable than mine.

Best wishes.

While I haven’t heard back from Mr Calacanis I wanted to at least share these thoughts with you, my reader.

S

I broke the presentation into three areas of collaboration:
1.  Data gathering (del.icio.us)
2.  Structuring of the research (wiki)
3.  Writing (Google Docs, Microsoft Live Mesh)

(note:  I say in the presentation that Live Mesh is Windows only.  Turns out I was a few versions wrong. It is now available for Mac OSX as well.)

Much of these tools allow us to work asynchronously, sharing information as we find it, and learning what our team has discovered as we have the time.  That said, I also talk about using communication tools such as Skype and Google Talk to work synchronously with your team when geographically separated.  I briefly referred to Twitter, but unfortunately, as much as I love Twitter (and you can find me on Twitter as @SCMProfessor) I don’t see it as a real engine to facilitate collaboration in conducting research.)

I also identified a few things that collaboration in research does:

1.  Fosters cooperation rather than competition
2.  Enables other researchers to share in the research (long discussion about what is and isn’t the outcome of our research).
3.  Speeds the cycle time of research (idea-data-analysis-draft-publication)

Finally, we discussed that the tools should:

1.  Be freely available
2.  Easily understandable audit trail
3.  Provide some levels of security

In the presentation I refer to a few documents (as Google Docs) that I have built to help my students collaborate in their research and project efforts.  First, I have the “Tools and Tutorials” document, where I provide links to not only the tools listed above, but links to helper sites for using these tools, as well as links to “really cool stuff.”

I also mentioned the document I give my students to guide them in the development of their podcast projects.  I even have a 12 step program for them!

So go, listen to the podcast, and please–come back and let me know how YOU are using Web 2.0 to work more closely with your colleagues.

[sarcasm] This is exactly what’s needed in the current economic climate. [/sarcasm]

The commenters on that post have taken him to task for that comment, pointing out that businesses can, and perhaps should, continue to make all levels of products.  One could even argue that making and selling these sorts of things, and creating markets for these products, is exactly what is needed during these economic times to pull us out of the downturn.

Thurrott does point out that the new computer appears to be taking aim at Apple’s Mac Air.  Interesting.  But in reading the comments I was surprised no one even hinted at this question–like so many of the new “netbooks” on this market…

Will this computer run Apple’s OSX?

The important thing to remember here is, our conversation was recorded ON Google Voice, using the re

Needless to say we enjoyed the experience–it’s a typical Google experience!

We did spend a few minutes talking about our various websites.

To learn more about my son’s water polo camp, or to have him design a custom branding image, go visit http://fathersonchats.com

Aaron has a couple of websites worth visiting.  Check out his personal site.  He and his wife have a good site going, and worth checking out, especially helping out with financial issues!

Finally, Aaron is beginning a new business of his own, so go check http://trimtabcreative.com

It provided not only a voicemail system, but an opportunity to record a call, and even download the voicemail or recording for later use (even as podcasts!)   Oh, and just like a regular answering machine in your house, there is an option to screen the call, listen as it records the voicemail, and jump in if it is “critical.”

Well, Google bought them (a while ago) and just today announced they are remaking it as “Google Voice.”

I have just converted to the new account, and Aaron over on Twitter (@aaronaiken) politely tested it with me.  He called, and I let it go to voice mail.  You can listen to the actual audio file below.

I watched as it first delivered the mail to the webpage inbox, and was immediately available to listen to, and download.

Then, after 2 minutes, provided the coolest new feature:

VOICEMAIL CONVERTED TO TEXT.

Yup, you read that right.  His voicemail was converted to text.  The darker the text in the display, the more confident the automated conversion system was of the words.  Here is a graphic of the actual voicemail.

As you can see it was pretty confident.  And honestly, it should be.  It got most of the grey words correct as well.  I am sure “your mileage may vary” but it was quite good!  Perhaps most interesting, it deleted out all the “verbal pauses.”

Within another minute I was not only notified by text message on my iPhone that I had a voicemail, but they delivered the text of that voicemail as well!

I hope to be testing out other features later today–so be on the lookout for a podcast, recorded using Google Voice, and the new “conference Call” feature!

One more thing:  If you haven’t yet, please consider helping my son get to water polo camp.  Even a simple one, or two, dollar donation would be great!

Usually they point to the entry of celebrities to the Twitterverse as the beginning of the demise.  For a while, @theRealDvorak predicted that Britney Spears would bring down Twitter.  Then it was other “stars.”

Well, some of this is true.  The massive number of followers that Leo and Dvorak have are dwarfed by Obama’s twitter following. As well as the numbers put up by other greats like @bobbyllew and @brentSpiner (again, my two favorite TV androids–just WHY Google hasn’t contacted them to sell their G1 I don’t know.)  Twitter left the hands of the “Techies” and became mainstream.  Somehow, this is what would make it “jump the shark.”

I  have to respectfully disagree.

What makes twitter “work” is that while many will follow what I will call “vanity twitterers” twitter has as its heart, its soul, the development of personal communities and networks.  One connects with people that have interests in common.

For me, I have really three distinct “twitter” communities.  I am a Supply Chain guy, and want to connect with other professionals in that arena (it’s why my twitter name is @SCMProfessor).  I am also a professor (another part of that name) and so I am interested in connecting with educators, especially those that are innovative and using technology in helping people learn and understand the world around them. Like @ChrisChampion, @MisterLamb and @Dsalvucci.  I also like connecting with “real people” living real lives. Much of that comes from getting to know those in the first two groups.  Some is connecting with people I already knew, and some simply comes from finding other areas of interest where we intersect (location, politics, food, and so forth.)

Twitter’s ability to connect small pockets of people from around the globe, and allow us to develop digital relationships, is what keeps Twitter moving forward.  Sure, we may follow some “vanity twitterers” but that is like watching “Entertainment Tonight.”  It’s a fun diversion.

Relationships are what moves us forward–and relationships are what powers Twitter.

A few months ago I was commenting that Google’s new browser, Chrome, looked interesting, but alas couldn’t be used by Mac users.  I was quickly corrected, as one pointed out that they can run MS Vista on their Mac, and then use that browser.

Here’s the conundrum:

If you are running Vista is it still a Mac?

The argument seems to be yes, since the hardware is the computer, then the Apple Mac computer is the hardware.

I would accept that a “true Mac” is the combination of the hardware with the software, but the introduction of running Vista (or XP) on the Apple hardware and still calling it a Mac makes murky the water.

Now, with the ability to run the Apple Mac OSX operating system on a number of other Intel based machines, and on a number of netbooks we face a new question:

“If a computer running Vista is still a Mac because the hardware is Apple’s, then is a non-Apple machine, running OSX not a Mac?”

So should I stop saying I use Vista, and start saying I use “HP” or “Dell” or “homebuilt” or…?

I am left with another comparison to religion, and thus the title to this post.  Just as we can talk about a “cultural Christian” or a “cultural Jew” (someone connected through the heritage but not through religious or spiritual beliefs) and we talk about the spiritual or observant adherents to those faiths, can we make the same statement about Macs?

Are there “Cultural Macs” (those connected through the heritage that is hardware and logo) and “Observant” or “spiritual” Macs, that have the indwelling of the holy OSX code?

The website, Get The Next _____ is a nice website, highlighting things that you may, or may not, already be using.  Rarely does he seem to highlight anything outrageously expensive, but they are things that are cool, and useful!

As he writes in the “About” section:

Here we’re all about what’s coming next.  Check back regularly to see input from technology and media enthusiasts who are always focused on what’s on the horizon.  There is a lot going on in the worlds of technology and new media.  We’re here to help you stay on top of what’s next so that you are always prepared to Get The Next ____.

Go visit, follow Tony on Twitter, or email him at: tony@getthenext.com

UPDATE 2:  Microsoft has returned VBA to their Mac Office 2011 suite, so you can now run this macro in both Windows and Mac OS’s.  If you find this useful, please consider making a donation–even $1.00 let’s me know you appreciate with we are doing here.  You can find the link for donations on the right side of the page.

UPDATE:  MAC Users–apparently Microsoft removed VBA from their Word for MAC (read excruciating details here.)  Thus, the only way to use this macro is to run Windows on your Mac, with the Windows version of Office running.

First let me thank Lance Laytner for encouraging me to pull out the macros and work on them some more.

As I posted previously, I had compiled/written a Word macro routine that would go through and reformat the Kindle’s “My Clippings.txt” file into something a bit more useful.  It was rough around the edges requiring much massaging afterwards due to some quirks of formatting.  In other words, it was a 50% solution.

I have fixed “most” of the problems with the macros. (see the file after the break!)  I say most, because it now works properly for me, but that’s not to say there aren’t some other “odd” formatting features I haven’t found yet.

You can find the file here.  (It should show up as a text file in your browser.  I recommend cutting and pasting into a text document, and then saving as kindle.bas)

To install the macro, just go in Word to the VBA window (Alt-F11 usually gets you there–you might need to enable the “developer” tab first) and then import the file Kindle.bas — it should load into the Normal project, as Module Kindle.

To use the macro, just open the My Clippings.txt file (I open as a text file, and cut and paste into word) and then run the macro in Word.

Here’s what the macro does:

• Creates a table of highlights, notes and bookmarks.
• sorts the table by book and location in book
• removes a (now useless) column
• changes the font to a smaller one
• adjusts the column sizes

Let me know what you think.  (and feel free to make a small donation to the right, if you like it!)

I wanted to take a few minutes to write about ways to address the challenges of these three points.

I have commented on twitter (@SCMProfessor) that I don’t like the push to be “followed” but not to follow back.  Leo LaPorte, and many others, talk in their podcasts about how many people follow them, and either in jest or with serious intent, talk about wanting more followers.  There I find myself usually asking “why?”

Of course, people like Barack Obama, @LeoLaPorte, and my two personal favorites @BrentSpiner  and @bobbyll (two of the best TV androids around!) serve a role as thought leaders.  But what about the rest of  us? Should we want to be folllowed by millions and not follow back?

I admit, I enjoy watching the following numbers go up.  It is in some sense a boost to the ego.  But I also feel it is important to follow back.  If we are to be part of a “community” then that community should encourage discourse and exchange.  We should want to follow the people that follow us, so that we can learn from them.  @TheRealDvorak (John C Dvorak) actually was doing this.  He would follow back.  He would engage.  Of course, leading the way in following back is Scoble (@thescobleizer) who follows 70K people, and is followed by 65K.  He engages!

Here’s my suggestions for engagement on Twitter.

1. First, when someone follows you (and they aren’t a scam-bot) follow back.
2. Don’t block people you disagree with–engage, and learn.  Neither of you will likely change, but both can grow.
3. Seek out experts in your field on Twitter, and acknoweldge them
4. Ask questions!  A true community should be willing to help one another, which leads to;
5. Answer questions!  When someone asks for help, and if you are qualified, respond, and finally;
6. Engage people at the personal level.

I have tried, in thinking through these suggestions, to address Keen’s legitimate concerns regarding Web 2.0.

First and foremost if we make this conversational and if we are willing to follow and engage with people whom we disagree, we may find that while ideologies separate us, we can be friends.  And through it all we may learn that the “I” is not as important as the “we.”

Second, by seeking out, and acknowledging, experts in a our fields, we help to quell the cacaophony of amateurs, and reinforce the importance of depth.  This approach also helps build sub-communities in Twitter where practitioners (for instance in my fields of education, and supply chain) can grow and share and learn.

Finally, by engaging in these social networking communities of practice we open doors for further growth and development of knowledge.  The professional benefit of Twitter can be that it answers questions to immediate needs, and opens doors for further (monetarily rewarding)

Take a minutes, and contribute to the community. Leave a comment, and if you are on Twitter, leave your twitter info!

A new software update for Kindle has rolled out. This update (version 1.2) adds the following features:

- Zoom any image in Kindle books or periodicals by selecting the image using the scroll wheel.
- Individual items and groups of items can be deleted directly from the Home screen. Simply scroll to the item you wish to delete and push the backspace key.
- Improved character and font support including Greek characters and monospace fonts.

It turns out there are a few other hidden feature changes.

At this point the most obvious is the screen refresh.  Many of you know that TOK has a refresh cycle that some considered slow, and would flash a “reverse image” before showing the next page.  That was changed in TNK (The New Kindle) and the 2.0 Kindle reportedly has a 20% faster screen refresh rate.  Well, apparently this firmware update does the same.

I will continue using the update, and will report what else I find–so stay tuned!

Aaron Aiken replied:

@aaronaiken: sweet. Macbook 13″ (4gig mem) with GarageBand ’08 and the Blue Snowball (USB) microphone

He then sent the link for a photo of his setup.

Next, a friend of Aaron’s from Scotland I believe sent his:

@stewartcutler:  MacBook, Audacity. That’s it. Sometimes use sony minidisc recorder with sony ECM-MS907 mic and use audacity to edit.

Alas, I don’t have a photo of his setup.

Then my brother, the keeper of Targuman.org shared his set up:

@Targuman:  M-Audio MobilePre USB with 2xM-Audio mics into MacPro or MacBook Pro; usually recorded in GarageBand or Skype w/Call Recorder

Hopefully he too will send a photo of his set up.

Here is his setup:

Finally, my set up:

@SCMProfessor:  my podcast setup: Vista, running Adobe Audition. AudioTechnica AT2020 Mic. Alesis Firewire8 mixer. Skype. and Prayers

and my photo:

Anyone else want to share their set up with me?  Would love to hear/read/see it!

To read, just visit my published document on Google Docs.

I welcome any and all additions to this document, and I certainly will give credit to the finder!

Tell me what tools or tutorials you have found!

I of course, love the line (roughyl quoting) “I will buy anything from Apple that’s shiny.”

Apple Introduces Revolutionary New Laptop With No Keyboard

Brief and quick thoughts about Kindle and higher education.

Like you I see the Kindle as a ‘killer device’ in higher education.
Just as I saw the mobile phone/smartphone in 2002. Colleges & Universities were motivated by finances to devise a way to recapture the income lost to dorm phones on traditional landlines. 6 years later and few schools have been able to construct a means to generate revenue from mobile student based mobile technology. A segment of the faculty don’t want mobile devices in their class. Some faculty adopt the technology to aid learning (interactive, polling, twitter, etc.). The administration can’t figure them out.
They got sidetracked with the cell phone as an emergency notification device.
Where is the $$$$?

So, how to motivate higher ed leadership to adopt the Kindle as an instructional tool integral to learning? The answer may be in the money stream.

Your suggestion of self-publishing or co-publishing with commercial publishers has merit.
The landscape is strewn with disjointed efforts to self-publish. Use of learning management systems, faculty blogs, twitter, course/faculty facebook accounts, iTunes University, faculty generated web pages, etc. etc.
The challenge here is to provide a platform to aggregate ‘published’ works across diverse platforms.
How to get all these self-published works loaded onto the Kindle?

There is the green consideration. As more faculty select e-texts for their courses students inevitably will print pages/chapter(s)/books at college provided printers or printers in their dorms. Defeats the inherent value of e-texts: lower unit cost, ease of transport, bookstore floor space & inventory management, etc.
Interesting side note. I use an e-text for my digital photography course. The primary rationale is the text is updated more frequently than publishers can print new version. The main argument from students is they are restricted to read the text while at a computer. Can’t time-shift reading assignments, read on the train/bus/standing in line. Annotate, highlight, dog ear pages, etc. And there are the inherent challenges of laptop technology.

There is the possibility of providing all incoming freshmen with a Kindle: included in the tuition. This is no different than colleges that require the purchase of a laptop. In fact it is better, IMHO. A joint effort with Amazon would seal the deal. As would a partner relationship between Amazon and publishers.

In any case it seems Amazon has given this some measure of consideration. Where do they go from here?

How quickly can those of us who have a shared vision for e-readers like the Kindle advance this technology along the Rodgers innovation adoption curve?

So, the usefulness is a bit limited.  Until now. 

I decided to search and see if anyone had written a script or application to convert the myclippings.txt file into a “sort-able” document.  In so doing, I found a blog where the author went through the steps necessary to import the file to a Word table.  So far, so good.  Unfortunately, there was room for “error” when certain characters were included in the text that was clipped.  I took a few minutes to figure out some of the problems, and reached back for some old S&R techniques I have used in the past (the ever-useful “replace a ^p with a character set you never use” technique, in this case &&&).

I turned it in to a VBA Macro, which pulls everything in, and formats it into a Table.  The only thing left for you to do is delete that pesky far right column, put borders on the table, and then sort it!

I do realize I could “optimize” the macro, and perhaps write a few other loops.  Maybe when I have more time…

I will include the source code here, and will email the VBA Macro to any that email me.

Enjoy!

===============

Sub my_Clippings()
‘
‘ my_Clippings Macro
‘
‘
Selection.Find.ClearFormatting
With Selection.Find
.Text = “^p^p”
.Replacement.Text = “”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Application.WindowState = wdWindowStateMinimize
Selection.Find.ClearFormatting
With Selection.Find
.Text = “^p^p”
.Replacement.Text = “”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Application.WindowState = wdWindowStateNormal
Selection.Find.ClearFormatting
Selection.Find.Replacement.ClearFormatting
With Selection.Find
.Text = “^p^p”
.Replacement.Text = “&&&”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “^p===”
.Replacement.Text = “&&&===”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “^p-”
.Replacement.Text = “&&&-”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “===^p”
.Replacement.Text = “===&&&”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “^p”
.Replacement.Text = ” ”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “Loc.”
.Replacement.Text = ” &&&Loc.”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “| Added ”
.Replacement.Text = ” &&& Added ”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
With Selection.Find
.Text = “&&&”
.Replacement.Text = “^p”
.Forward = True
.Wrap = wdFindContinue
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
Selection.WholeStory
WordBasic.TextToTable ConvertFrom:=0, NumColumns:=6, NumRows:=475, _
InitialColWidth:=wdAutoPosition, Format:=0, Apply:=1184, AutoFit:=0, _
SetDefault:=0, Word8:=0, Style:=”Table Grid”
Application.WindowState = wdWindowStateMinimize
Selection.Find.ClearFormatting
With Selection.Find
.Text = “&&&”
.Replacement.Text = “^p”
.Forward = True
.Wrap = wdFindAsk
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Application.WindowState = wdWindowStateNormal
Selection.Find.ClearFormatting
Selection.Find.Replacement.ClearFormatting
With Selection.Find
.Text = “Added on”
.Replacement.Text = “”
.Forward = True
.Wrap = wdFindAsk
.Format = False
.MatchCase = False
.MatchWholeWord = False
.MatchWildcards = False
.MatchSoundsLike = False
.MatchAllWordForms = False
End With
Selection.Find.Execute Replace:=wdReplaceAll
End Sub

With the Kindle I can highlight sections of the text, for later searching or referencing, and I can add my own personal notations to that text.  Think of it as “digital margin writing.”

What makes this remarkable for me is that it has actual made highlighting accessible–even more than with paper books.  Have you ever highlighted text, and perhaps written some thoughts in the margin, only to not be able to find it later?  Or at least not find it without considerable searching?  This set of features actually makes the marking, and retrieval, of text easy, and quick–and with the myclippings.txt file, quoting and citing texts are made simpler.

I thought I would write a little bit about how that works, and share a few screen captures to show just how convenient it can be.

This first graphic is a snapshot (Did I mention you can do screen captures?)  of a page from “The Google Story” where I have highlighted text, and added a note to that text.  Obviously, it places a frame around the text, and that little box with three lines is the identifier that text has been added.

Of course, you want to be able to read the notes, and find them quickly.  No problem, just go check your highlighted text, and you can find a series of pages of just your highlighted text.  And, when you have attached notes, those notes will also be shown.  Graphic two is another screen capture showing the same quote and note, as part of the collection of notes from that book.

But that’s not all!  All highlighted text and notes are saved to a file, clippings.txt!  As an academic, I like the idea that I not only can read, highlight, and write notes, but they are saved in a text file that I can easily use as a “holding file” for inserting quotes in my own articles and presentations.

The above highlights then are simply saved as:

==========
The Google Story (David Vise and Mark Malseed)
- Highlight Loc. 435-38 | Added on Thursday, September 11, 2008, 03:16 PM

The family lived modestly in Prince George’s  County, a suburb just outside Washington DC, and  Sergey attended the public Eleanor Roosevelt High  School, a tough place where brawn mattered more  than brains. One of his classmates recalled that Sergey  was “quite cocky about his intellect,” often attempting  to prove to teachers that they were wrong.
==========
The Google Story (David Vise and Mark Malseed)
- Note Loc. 436 | Added on Thursday, September 11, 2008, 03:17 PM

This is where my wife went to high school

The interface for selecting and highlighting text is quite simple (perhaps even, dare I say it, Intuitive) and appears to be designed with use in mind.  Allow the reader to continue to mark text, comment on the text, and then add the ability to actual access our thoughts.

As they say in the Guiness commercial — “Brilliant!”

Well, I do love the Kindle.  In fact, I have it linked on the right here in the “recommended” widget for people to find, and buy.  I decided perhaps it was time for me to share my thoughts on the Kindle, now that has been out for a year.

I started with the Sony eReader Sony PRS-505 .  I enjoyed the thin design, the simple two button approach, and was quite impressed with the eInk technology.  I was also impressed with the ruggedness of the design (I dropped it twice, and while I caused some damage to the chassis, the electronics, and the screen, held up just fine.)  But something was “lacking.”  So, when given an opportunity to get the Kindle, I stepped up.

So what do I like about the Kindle?

• Wireless delivery.  This is really a “game changer” for me.  I realize Andy Ihnatko mentioned the wireless connectivity, and web-browsing were the game changers, but I think that simply having subscriptions and books delivered through Amazon’s “Whispernet” (i.e., Sprint’s wireless data network) makes the device for me.
• Get “samples” of books delivered for free, direct to the Kindle, to try before I buy.
• Ability to not only convert and read Word and PDF documents, and images to Kindle format (simply by emailing it to your Kindle account) but also the ability to have those documents delivered wirelessly simply by emailing it to yourself.  (yes, it costs 10 cents, but honestly, when I want to take several academic papers with me to read/review, it’s worth the 50 cents!)
• Same eInk technology as the Sony reader.  Yes, it is slow updating, but seriously, can you turn a page MUCH faster and be able to read it? It’s clear, crisp text.  What more do I need?
• Storage.  As with the Sony, I can store books internally, and on memory cards.
• Screen Captures:  save GIF images of the pages you are reading.
• MP3 player built in.  It’s not a “great” player, but you can listen to your favorite tunes while you read, or even listen to an audio book when you tire of reading.
• Oh, and since it has wireless, they included an experimental browser, and other cool “Easter egg” features.

But what is the BIGGEST selling point for me?

• Highlighting and notating text! With the Kindle I can highlight sections of the text, for later searching or referencing, and I can add my own personal notations to that text.  Think of it as “digital margin writing.”  This feature appeals to the academic in me, since it allows me to not only read, but “mark” my text, add my thoughts and running commentary, and the Kindle even saves it to text, so I can easily import the source information directly into my own articles and presentations!

So there you have it, my quick summary of what *I* love about the Kindle.

Dominic Salvucci and Jimbo Lamb both thought it was a good idea, and we set a time, and the podcast proceeded from there!

It turns into a discussion about technology in the classroom, and we are setting stage for further discussions on technology, and how we introduce and allow students to use technology.

Let us know what you think in the comments here, and if you want to join us in a podcast, let us know!

-S

There are some remarkable success stories, but there doesn’t seem to be a groundswell of adoption for much of the technological opportunities the are proposed.  I suspect that there is a disconnect between the “art of the possible” and the wants, desires, and needs of the faculty.

Perhaps the most successful tech solution has been the Course Management System (ANGEL here at Penn State.)  This is a system that allows faculty to communicate electronically with students, make slides and readings available, and even host synchronous and asychronous discussions.  I suspect, through anecdotal evidence, the most used features are the delivery of documents, and the least used are the more interactive features of discussion groups and chat.

In addition, we have blog initiatives, podcasts, and wiki initiatives ongoing at the University. All great stuff, and “spaces” in which I also play.  But each of these comes at a cost. (And often several costs.)

So what keeps faculty from using these technologies?  Are most faculty simply “Luddites” unwilling to step into the 21st Century?  Or is there something else at work here? I suspect that, while some faculty are reluctant to move outside their technological comfort zones, there is something else at play here.

I posit that there are three forces at work here.  Time, ownership, and uncertainty.

I believe that faculty are focused on their disciplines, and pursuing the development of knowledge in those areas, and view these not as technological “solutions” but rather as “technological distractions” that would steal time away from their other honorable pursuits.  TIme is a precious commodity for us all, and for newly hired faculty seeking tenure, nothing is more critical than publishing scholarly research as we “build our bones” and work towards tenure.  This often means that as faculty, when faced with the trade-off of innovating in the course-ware or conducting research, we make the understandable personal choice to maximize our long-term standing with the University (and improve our income earning potential) by focusing on the publishing aspect of academia.

The second issue is just as inward focused, but understandable as well.  As faculty members, we do spend time developing our course content.  That content is derived from our expert knowledge of our field of study, and the materials reflect both our time-commitment, and our intellectual property.  Making that material available in easily-shared media (podcasts, images/videos on flickr.com and elsewhere, lectures written in blogs) leaves the faculty with the sense that others can “steal” their work.  Even before the advent of all this “tech” faculty members were often incensed over the downtown businesses that would publish notes taken by the “good” students.  Why? Because that was publishing their materials without permision!

Finally, faculty members (rightly, or wrongly) believe that making the materials available to students outside the classroom will result in rampant absenteeism.  In this case, faculty members often believe that part of the learning experience is derived from the personal interactions one gets in the classroom, and that learning goes both ways (well, actually many ways).

• The students have a more direct opportunity to question the faculty member, and explore more fullly thoughts and ideas in a socratic give-and-take.  And while we can argue that such exchanges can take place in discussion boards and chats, I think we all must agree that only the most advanced typist can type as fast as we speak, and think.
• Other students learn from the exchanges mentioned above.  In fact, some of my most interesting “Aha!” moments came as a result of pursuing thoughts generated by classmates.  These thoughts often result in follow-up questions, but also in discussions amongst students as they leave the lecture hall, go to lunch, and so forth.
• In addition, the faculty member learns from the students.  More than once I have found (and seen other faculty who also have found) that a question posed by a student opened up a thought-process not yet explored. In fact, those questions often lead to new and potentially exciting research opportunities.

So, faculty members are reluctant to provide any excuse for students to “leave” the classroom, and instead get most of the materials through digital and technical means.  That said, I personally have found no drop in attendance in my classes even when using podcasts, and other technology, but I certainly understand the fear from the faculty in this regard.

The question is now, how can one make an argument to faculty members, a “business case” if you will, that addresses these needs, and concerns?  Certainly one could present research showing that students retain more information when bombarded (oops, exposed) to multiple media.  But we are left with a disconnect between the current system that rewards research and publication while expecting “adequate” teaching, and one that focuses on improving the quality of instruction while sacrificing (at least in the faculy members’ eyes) the research.

So, short of changing the reward system to place less emphasis on research, how can we convince faculty that it is in their interest as academics to integrate more technology into their instruction? (And remember, this is to be a persuasive argument–that is, one that is persuasive to the faculty, so must appeal to their wants/needs/desires)

That is the question I toss open for discussion.

I had to chuckle.  Really.  Remember way back when, when I wrote that the iPhone was a bit over-priced, in my opinion?  It was funny at the time, really, considering that Scott Bourne, over at The Apple Phone Show was talking about how great a deal it was, to get an 8gb phone for $599.  He even bought, I heard recently, 11 phones at that price.

The iPhone has gone through one price reduction, and even lower prices with the introduction of the new “iPhone 3G” model.  So do we applaud the new affordability of the iPhone?  Well, some do. Others, however, choose to attack AT&T for making the iPhone “more expensive.”  And not just any “others.”  Scott Bourne himself!

I have been slowly catching up on listening to podcasts, and happened to listen to the Mac Break Weekly number 96, titled “iReady.” In that episode the MBW gang rants against AT&T, led by Scott Bourne, because the data plan has gone from $20/month to $30/month.  Of course, AT&T argues that they are doing this because the data plan now supports 3G, but for some reason, many view this as a sort of “breach of trust.” What’s worse, Leo LaPorte leads the pack in ridiculing AT&T for actually trying to reach people with a video, helping them prepare for purchasing an iPhone.  Seems like a nice, good-faith effort on AT&T’s part, but apparently their hatred of AT&T gets in the way, yet again. (Funny, given my previous past post: AT&T trying to get customers ready to buy iPhones, and then Apple slow-rolls the delivery of units to AT&T stores…)

It turns out that over at “The Apple Phone Show” in their podcast #61 the APS gang ranted again about the evil AT&T.  It turns out their hatred of AT&T is because AT&T is treating the iPhone as a cell phone.  Seriously.  Here’s the quote:  “The worst news is that it’s almost as if the iPhone is some sort of cellular telephone.” Gasp!

Why do they think AT&T is evil here?  two reasons.  The APS and MBW folks (generally the same gang) are upset that the SMS (text messaging) plans are sold separately, and that to get the “push” features for the business world they will have to pay an additional $15/month.  Well, honestly, that’s no different than other customers with smart-phones.  Have you looked at the additional fees charged to support the Blackberry?  That’s really the only other “push” platform out there.

Despite all of this, there remains a voice of reason among the Mac/Apple-fandom crowd.  Andy Ihnatko, owner of the Celestial Waste of Bandwidth, did his own analysis and found that the AT&T pricing plans are reasonable.  His analysis is that the 3G iPhone plan is comparable to other plans for other 3G phones.

I would agree with him, but then extend the point.  In my case, the data plan (without the “corporate push” for email) was costing me $40/month.  By switching to the iPhone, I reduced my plan by $10 each month–a savings of $240 over the life of the two year contract.  (Imagine my surprise, when I realized this means I almost paid for the  16gb phone simply through data-plan savings!)

So let’s take a look at the text messaging.  Sure, I might be upset at losing the “free” 200 txt messages. If that was all I used.  but honestly, with AT&T I have found that the “unlimited family plan” for $30/month is quite economical.

Sure, it’s easy to rant about how evil AT&T is.  After all, we have hated the phone company ever since they sent refunds back paid in postage stamps.  But let’s be honest here.  Apple iPhone fans seem to want to be treated as “Special” somehow.

iPhone owners aren’t “special.”  Trust me.  I am one.  A happy iPhone owner who has realized that sometimes a good deal exists, even with AT&T.

Order Fulfillment

Apparently, though, I was one of the lucky few.  According to one source close to AT&T, Apple fills the purchase orders for the Apple Stores first, and then fills the ones for the AT&T stores.  On top of that, they will be satisfying the AT&T direct-fulfillment orders first, before sending any to the AT&T stores for general (walk-in) sales.

This is an interesting situation, because it is a conflict with selling one product through two different distribution channels.  Apple has two retail distribution channels–the AT&T channel, and the Apple channel (and admittedly, but have online and storefront channels.)  Apple will sell phones through both, but I suspect they sell to AT&T at a “wholesale” price, and they sell through their stores at the higher retail price.  (Yes, I realize there is the AT&T subsidy involved.)  It is understandable that a manufacturer would prefer to sell their product at a higher rate of return through their own channels.

Of course, this approach isn’t without problems.  The fact that the Apple Stores have iPhones in stock, and the AT&T stores do not, leaves customers (especially the Apple-fan types) being hyper-critical of AT&T while applauding how good Apple is at satisfying demand.  Really?  Not that hard, when you control the stock.

You see, according to my source, Apple provided up to 10 times as many iPhones to their stores as they did to the AT&T stores.  And, as mentioned above, they are still sending iPhones to Apple Stores for store-front sales, while they are forcing AT&T customers into a 21 day wait for their “direct fulfillment” orders.

So who is to blame?  Wrong question, really. I hate the “blame game.”

But–I do believe we must acknowledge that the end result is because of Apple’s decisions, and NOT AT&Ts’.

(see next post for part 2)

So, I decided to get an iPhone.  And, I decided to be one of those that “lived the experience” and went to the store early on Friday morning to stand in line.  It was interesting, although I must say most people are not very talkative at 0715 hr.  My son went with me, in part to experience the event, and in part to skip swim practice, but hey, it’s all good.  Oh, and I think he wanted to laugh at Dad being a “fan boy.”

As you can see, when we arrived there were already a number of folks (29 to be exact) in line ahead of me.  They were almost all 20 something males, but not exclusively.  There were a few 1st Generation iPhone owners there buying the upgrade, and interestingly, they had already installed the 2,0 firmware upgrade a few hours before.  I guess they wanted 3G and GPS.

My son had already upgraded his, as well, so he was standing there playing with a few apps on the phone.

We did take a recorder with us and I hope to have a podcast of our experience uploaded in a few days–assuming you would want to hear that.

Leave a note and let me know if you would want to hear the “Podcast from the line.”

You can get a quick look at my other apps downloaded, including my son’s favorite, PhoneSabre.

I would like to take a second and point out just how “Cool” Jott is.  On the iPhone (top left app) it turns your voice into typed text for notes or a todo list.  But it is “so much more.”  Once you create a free account on their site, you can call their phone number, and when you leave your short voice messages it converts them to text, and emails and text messages your note to whatever number/person you have put on the system.  It sends text only in the txt message but the email actually includes your voice recording.

Way Cool

Okay, I did it. I bought a 3G iPhone.  And I like it.  I really do.  But it would be nice it if would also charge using the existing iPod/iPhone accessories.  I have several, including a car charger that works with all my previous versions of iPod/iPhones, but find that when I connect the 3G phone to them I am presented with a message that the new phone will not charge with that accessory.  (The players will still play music, however.)

It seems odd to me.  The connector still fits.  Old USB cables still work with the computer for data and power.  The older accessories can still play the music.  It’s just this darned power problem.

I will have more reviews later, especially of my favorite free apps, including Apple’s “Remote.”  Until then, I anxiously await ideas for chargers.

Done laughing yet?

Let’s set aside for a brief moment the apocryphal stories we have all heard, and seen in TV dramas, of reporters lying, cheating, and quite simply doing anything to get the story.  The simple fact is blogs aren’t news reporters.  They are many, many things.

Admittedly this idea gets lost on journalists, since many of their news-agencies are now hosting “blogs.”  Just head on over to the Wall Street Journal and you will find, on the right hand side, a spot for blogs. (See graphic)

Go visit any other major newspaper (The Washington Post, Houston Chronicle, and others) and you will see the same thing–a commitment to being “relevant” with the tech world by hosting blogs on their websites.  Does this mean blogging is “journalism”?  So should all bloggers be “journalists?”

I think they all miss the boat by assuming that blogs are limited by what they want them to be.  Journalists/reporters see blogs as reporting (and then are upset with they don’t meet their “standards.”)  Others view a blog as a place where they can write about their own personal views on things from diapers, to politics, to religion.  Still others find the blog as a nice way to share about their experiences and foibles in the work place, and these blogs will be as varied as the occupations and professions they hold.  Still others use their blog to show videos, share, images, or host podcasts.

Really the only thing that we can say about blogs is that they enable one/a few/many to share what they want with any audience that chooses to visit.  Generally, blogs are open to the general public to visit (a distinction I draw between blogs and online diary sites.)  And usually, blogs have comment sections available for the visitor to share their views, creating a multi-way conversation.  It is this opportunity for conversation that separates blogs from so many other “one way” forms of communication.

Blogging allows us to engage in conversation with a wide range of people from diverse views, locations, and professions.  We should welcome the opportunity to expose ourselves to so many views, rather than insist that bloggers meet one view of “reporting”, or limit comments to only those that agree with our views.

Tip of the hat to Jessica DaSliva.  (on Twitter as @jdasliva) She unknowingly spurred my post by her honest blogging about the changes at the Tampa Tribune.

In addition, Obama’s attacks McCain’s proposal to offer a $300M prize for battery development

“to improve battery technology for full commercial development of plug-in hybrid and fully electric automobiles” to leapfrog currently available batteries and would have to build “more than one” advanced battery at 30 percent of current costs.

(In fact, in that same article Michigan Sen. Debbie Stabenow, D-Lansing, is quoted as saying “We don’t need a game show,” which, while making a great sound bite, seems to ignore the tremendous innovation currently seen through the use of prizes even at government expense, such as the X-Prize.  See here, here, here, and here.)

In several other stories we see the McCain has proposed immediate, near, mid and long term solutions.  Generally speaking, what Obama is calling gimmicks, we call a strategy.  He is working to alleviate (or at least reduce) the immediate pain at the pump, while seeking to ameliorate the overall energy situation through investing, and rewarding, innovation.

Obama’s plan?  Well, he really doesn’t seem to have a targeted one.  He supports a second round of stimulus tax rebates.  He also supports taxing “big oil” for making their record profits (which, by the way, are a far lower percentage of revenue than the much beloved Apple Inc.  If you don’t trust me, just challenge me.  I did the math…)  He also has called for higher fuel efficiency standards to double fuel economy by 2027!  (is that a near term solution?) And he supports alternative sources, such as solar, wind, and biofuels.

So does this add up to a coherent strategic plan that addresses the immediate needs, as well as the mid- to long-term needs?  What does Obama himself have to say about this:

Obama admitted that his own plan will not immediately affect gas prices but said his proposal for a second stimulus package will offer overall financial relief. “I wish I could wave a magic wand and make gas prices go down, but I can’t,” he said. “What I can do – and what I will do – is push for a second stimulus package that will send out another round of rebate checks to the American people.”

So, what is Obama’s plan for today?  He and McCain seem to agree on the long-term.  And the need for change.  But Senator Obama, do we really have 10 to 20 years to wait?

So, readers, I ask this.  If you were putting together a comprehensive strategy, what would be your:

• immediate term solution for lowering the price at the pumps today
• near/mid term solution for keeping costs down
• long term solution for weaning Americans off a dependence not just on foreign oil, but oil.

And, lest you think it is just a graphics problem, the download filename is:

UPDATE:

It seems to (inconsistently) show the right links. To download directly, go to:

http://mozilla.ussg.indiana.edu/pub/mozilla.org/firefox/releases/3.0/win32/en-US/Firefox%20Setup%203.0.exe

To answer that question, I have this post. But this post is the first in what may be a long series about moving new-media social networking disruptive technologies out of the echo-chamber.

I found myself at a conference this weekend arguing for the importance of social networks and, at the end of it, I realized the challenge we face is taking social networking and new media out of the hands of the techno-saavy, and put these tools, “embed” them, if you will, into the lives of the every day practitioner.

So what do I mean by practitioners? What practice do you think of when I write that? Doctors? Lawyers? Bartenders? How about almost anybody that does something. Now, in my specific instance I was first thinking of researchers, and then extended that to a discussion about connecting textbook authors to their customers (both faculty and students!) The lesson I am taking from this however is that this goes further. We need to take the various lessons of social networking and apply them where we are.

So for this first post of the series, let me share the discussion about researchers. I sat on a panel discussing how to get research (and funding) from the “public sector.” Once we reminded the audience that the public sector includes more than just the Federal Government, we talked about the various ways of “finding” the requests for proposal, and we even talked about the importance of “contacts.” One of my colleagues even jokingly commented that “once you can fake sincerity you have it made!”

Then it hit me–it’s really about developing social networks!

I first asked how many in the audience were using Linked-in or some other social networking tool. Not surprisingly, less than 10% in the room were members, and of those who weren’t literally NONE had even heard of it. I then used that as an example of how one can build networks (professional social networks) with people who not only have similar interests, but hopefully a network of people who sincerely want to help others succeed.

And what was the big secret I brought to them? No secret, really, but just something that I think has often been lost in these communities. As I mentioned in my talk on Social Networks the success lies in the development of relationships. These relationships are best when everyone brings something of value. If one wants to succeed, then develop these networks, and ensure that you are a “giver.” if you honestly seek to help those in your network, you will find that others will come to you, and often come to you with funding.

I ended up recommending a very good, very easy reading book, Love is the Killer App. This book talks about the importance of sincere sincerity, and the importance of truly putting others well being ahead of your own. What I really like about the book is his emphasis on improving yourself so that you have something of value to offer. It’s about being ready to give, not being ready to take. Now, some would say it is the application of the Golden Rule, others would say it’s just Karma, but the reality is you will find that caring about others, and helping them make the important connections in life, really does work–for them and for you!

So far, there’s nothing “new media” here. Stand by for other posts. In the meantime, please, share with us how you have successfully made “the connection” with people.

I would like to think I am rather “tech saavy.” I do podcasts. I run two WordPress blogs and a content management site (go visit Supply Chain Innovations Today!) but I have to say, online meetings are frustrating simply and completely because of the techonlogy.

It seems that I end up spending more time configuring, reconfiguring, and tweaking, than I do having the meeting. I just went through 20 minutes of set up and troubleshooting so that eLluminate would work–and now I wonder if any time I change any of my configuration I will have to go through it again. And changing my configuration can mean something as simple as “rebooting the machine” or opening another audio using program.

But online meetings save time, allowing us to be more “productive” right? Perhaps, but perhaps not!

I know how to drive. For regular (face to face) meetings I show up with a pad of paper, and am ready to go. I am able to use my car time to prepare my thoughts, and/or listen to podcasts, and as one commenter wrote at Cole’s blog, if I take public transportation I can catch up on reading, be it RSS feeds, blogs, or books. (Gotta love the Sony eReader!) So instead of getting frustrated with technology, I am being productive.

I long for the day when I can tell my computer “I want a meeting with Cole and Dean Brady (go visit his blog) and I want to share a powerpoint, while working on a word document” and it will turn on all the right software, connect to the right addresses, and let me focus on participating and taking notes (using my pad of paper, of course!) Ideally, one of us should be able to just say “make into podcast” and it will take the whole meeting (which it dutifully, already recorded) and send it to an appropriate RSS feed! (Dave Winer, are you listening??)

Let’s go back to the car for a moment. While I can’t (yet) tell it where I want to go, and have it take me there, I don’t have to tweak it to get it moving. I get in, I buckle my seatbelt (you all do that, right?) start the car, and drive. I may talk to the GPS (see–cool!) and let it talk back (again, analog, human interaction.) I don’t have to tweak the spark plugs, adjust the carburetor, align the tires. For the most part, if I have done routine maintenance, it is ready to go!

Bottom Line: Tech should make things easier–and the tech stuff should be opaque (decidedly not transparent] since I don’t want to even have to KNOW what is going on with the tech.

I am a regular listener to most of the TWIT podcasts produced by Leo Laporte.  For a while now they have been sponsored by Audible Books.  The pitch, which is rather formulaic across all of the podcasts, is this.  The podcasters present a “book of the week” that they recommend from Audible.  And, if you go visit audible with their “secret code” your first book is free. That’s right–FREE!

Now, I am curious about several things, which I will list here in classic bullet fashion:

• How long will it take before every listener will have an account? (1st book free only lasts for one book, after all…)
• How many people actually buy the recommended books?  (Anyone? Does the recommendation influence your buying patterns?)
• How often do YOU listen to audio books?
• And how often do you listen to podcasts?  How many do you follow?

So, there ya have it.  Perhaps I will some day add the polling widget, like my brother has over at his blog.  Until then, let’s engage here in the comments!

Power issue knocks GrandCentral offline — The online phone company which Google bought last year was down for most of this morning, TechCrunch reports. While the company blames a power outage on the service going down, it speaks to a larger issue as more everyday services move online — what happens if one of these services goes down? With traditional phone services, if there was a bad storm, you might lose service and understand why. With a server power issue happening in the middle of nowhere, the service can go down and you don’t even know it — you just don’t get your calls. Find our recent coverage on Grand Central here and here.

Anyway, I still find it quite useful, and for now, will continue to count on Grand Central to be my “main” way of channeling calls.

For those that haven’t heard my pitch about why I like using GrandCentral.com it comes down to these key points:

• One number rings any, or all, my phones.  My Choice.
• One number means I can be reached whenever, and wherever I wish.  Again, my choice.
• If I don’t answer, it has it’s own voicemail system that I can access by phone or web.
• All calls are stored as mp3 files, so I can download, if I wish (I hope you aren’t surprised that recorded calls are, well, recorded.)
• I can actually record an incoming call in progess. (It does notify both parties that recording has started.)

So, despite the weekend’s problem, I remain a fan.  I am just glad it was over the weekend.

A blog entry about my presentation was posted quickly, and it is a fair summary.  They recorded it, and I will make it available on here as a podcast for those interested.

My brother and I also did a video interview, but that hasn’t shown up online yet, but when it does, I am sure we both will cross-post that as well.

Let me know what you think!

BONUS:  Can you guess which songs were selected when I searched on “photo” and my library came up with these three artists?

• Runs on compressed air
• Seats 5
• Will cost about $5,000 (that’s £2,500, imagine what it will be like if the dollar gets stronger!)
• Will be licensed to manufacturers to produce locally
• uses fuel only on long drives to heat the air

Sounds pretty ingenious, eh? And the article points out that “producing no emissions at all in town.”

I like a couple aspects of this car. First, I do like a $5K car. An affordable car! And the use of compressed air, on the face, has me saying “w00t!” It would appear that, from an environmental perspective, we have at least removed the various particulate contaminates from the local air. In fact, I was pleased to see the article specify no emissions “in town” since obviously producing the energy to compress the air will in most places result in some emissions.

I am also quite intrigued with the “produce locally” concept. Unfortunately, that will mean that the cost to manufacture will be different depending on locale, so the actual price of a car will vary widely by market. But then again, as we look at global supply chains we see once again the pressures of transportation costs pushing back to either larger inventories, local production, or both.

There are a few questions left open, as I await it’s delivery to the US.

• Will US Manufacturers step up to the idea of “make locally?”
• Will US Citizens buy a “ride” that isn’t all “pimped out?”
• Will the vehicle pass the US’s strict safety requirements?
• Will “gas” stations still only charge a quarter for their air?

The article itself mentioned the issues of the amenities, and the issue of safety. It is not clear from the article that the creator of the car understands all the issues with safety. According to the BBC:

Mr Negre says there’s no issue with safety – if the air-car crashes the air tanks won’t shatter – they will split with a very loud bang. “The biggest risk is to the ears.”

This does beg the question of impact safety, roll-over safety, and so forth, but it’s a start!

I suppose we wait, and see.

After that, we then move on to talk about Merlin Mann, and his photo with Dr Pepper.

Then–well, we talk about the NFL Films set-up starting one week ahead of time for the Super Bowl.

Then we end it where we started–with the YouTube video.

Enjoy our podcast!

The Prof

First off, it’s a free service offered by Google!

Grand Central simply makes your telephonic life simpler. They will provide you with a phone number, and then allow you to enter all your various phone numbers into their system. Home… Cellphone… work… vacation home… neighbors…Why do this? Well, when someone calls that “one number” Grand Central will then ring all the phone that you have entered and selected. (yes, you can turn them on and off.) When your phone rings, you answer it, and a polite recorded voice tells you that you have a call, and all you have to do is press 1 to accept the call. You could choose to not accept the call at that time, and it will go to the Grand Central voice mail system. In addition, you can listen while the voice mail is being recorded, and decide whether you need to pick up the call.

And of course, you can also press 4 during the call, and record both sides of the conversation–just be sure to check the laws in your state!

How do I see using this? It is certainly a great way to let students contact me, without giving them 4 or 5 different numbers to call.

Additionally, it is a boon when working as a consultant, or traveling. Just give your clients and colleagues one number, and they can reach you at any time–and you can get to your voice mail from any computer with internet connection.

I have only scratched the surface of Grand Central–visit the website and see what else this service can do for you!

Oh–did I mention it was free?Let me know what you think, and how you envision using it–or already are!

Now I find this video showing what the TV show “24″ would have been like, in 1994. Hat tip to Christine at the Big Pink Cookie.

But what is “Jing?”

Jing is an interesting, and as of now, free, way of sharing what you are seeing on your computer screen, with anyone over the ‘net. They don’t have to have Jing installed to receive what you send–only to

Check it out for yourself. I am including a link for you view this yourself.

http://screencast.com/t/o71lRKpYDtg

Let me know what you think!

Additionally, he shares about “Something to be Desired,” the local video series provided online, at http://stbd.tv

You can find Justin, at his blog, Cafe Witness.

Take a few minutes and listen–it’s short!

=============================

DC Velocity has published a great article pointing out the way in which logistics (and by extension, supply chain management) comes through time and time again–and occasionally with a high profile effort. In this case, the author writes about the logistics efforts that were essential to the successful roll-out of the latest, and final, Harry Potter book.

I mention the author, Peter Bradley, focuses on the logistics necessary to deliver 12 million books in quantities large (and small) around the globe for a single, timed, opening. This of course goes beyond a simple planning and execution initiative. It required coordination, as Bradley mentions, between the publisher, and a network of transportation providers (carriers.) He writes:

Scholastic’s success was no act of magic. Rather, it was a carefully planned and executed distribution effort that required close collaboration among members of the company’s logistics team and a core group of carriers.

Planning for the rollout began in January, even before Scholastic had the finished manuscript. Internally at Scholastic, the project would require tight coordination among members of the logistics staff and their colleagues in sales, purchasing, customer service, and manufacturing. Yablin points to Ed Swart, director of operations, and Francine Colaneri, vice president of manufacturing and procurement, as key partners and team members.

The close collaboration also extended to Scholastic’s logistics partners: J.B. Hunt, Combined Express, Yellow Transportation, and ActivAir. J.B. Hunt, one of the nation’s largest truckload carriers, moved the majority of the books—all but about a million of the copies. Hunt operated in partnership with Combined Express, a Bensalem, Pa. based logistics and trucking company that specializes in publishing and retail shipping. Yellow Transportation, a major LTL carrier, handled domestic LTL shipments. ActivAir, an international forwarder that specializes in book and magazine distribution, managed international shipments to 32 destinations in 29 countries.

I would like to point out that contemporary to this initiative was the release of the much-touted iPhone. That release required a delivery between 4 and 6 pm local time, for a store opening of 6 in the evening. Another opportunity for logistics to shine.

Let’s not lose sight of the importance of collaboration across the supply chain for both of these products. In both cases, there was a line in the sand–a promised delivery date for large scale release. Satisfactorily meeting these dates required not only a close coordination of “in house” production but also coordination among all the suppliers that provide key elements to your product. In the case of the iPhone, there are many components that make up the phone, from numerous suppliers. According to their analysis (as reported in RFDesign)these suppliers include: South Korea’s Samsung (The processor core), German-based Infineon (providing the RF and broadband functions), and National Semiconductor (a single chip.) In addition, the most exciting part of the iPhone, the multi-touch screen, has many providers:

It is believed by iSuppli that the supplier for the touchscreen module in the model torn down by iSuppli was Balda, with its partner TPK Holding. It is believed by iSuppli that the iPhone LCD display itself is multi-sourced through Epson Imaging Devices, Sharp and Toshiba Matsushita Display Technology. The cost of the LCD used in the iPhone is estimated at $24.50, representing 9.8% of the 8 Gbyte version’s costs. source: RFDesign http://rfdesign.com/rfic/iphone-isuppli-components-0712/

Coordinating such a complex, and global, supply chain and ensuring pinpoint accuracy in delivery (both spatial and temporal) shows how a collaborative supply chain can truly deliver.

Thankfully, others have taken on this task.  Specifically, Seth Godin (you know, the “All Marketers are Liars” author! and blog) has identified several ways that Apple could have differentiated their product, making people “happy” to have paid 33% more for the same product.  As he puts it, “The key is to not give price protection to early buyers (that’s unsustainable as a business model) but to make them feel more exclusive, not less.”

Godin’s ideas include:

• Free exclusive ringtones, commissioned from Bob Dylan and U2, only available to the people who already had a phone. (This is my favorite because it announces to your friends–every time the phone rings–that you got in early).
• Free pass to get to the head of the line next time a new hot product comes out.
• Ability to buy a specially colored iPod, or an iPod with limited edition music that no one else can buy.

Neat–and as he points out, they wouldn’t have cost Apple $20 Million in profit.

I think it is time for another look at that old friend of Economists and students in Econ 101, the “Demand Curve” and the slightly more complex notion of “Price Discrimination.”

To catch up, you undoubtedly recall that the demand curve essentially shows that, as prices decrease, demand will increase for a product. This is shown in the following graph:

Thus we can expect Steve Jobs is correct in saying that they did this to increase sales before the Christmas season. In fact, lowering the price should increase the sales, assuming that there is elasticity in the pricing and demand curve. Remember, elasticity is the degree to which quantity changes with a change in price. The more elastic, the greater the change (steeper the slope of the curve.)

Now, there is this other notion of “price discrimination.” Price discrimination, or “Yield Management,” is the practice of charging different customers a different price for the same product. The notion is really quite simple. As we saw in the Demand Curve, a few people are willing to pay a high price for a product. A few more would be willing to be a lower price, and so on. In the charts that follow, one can see how, by targeting different customers at different prices points, one can increase total revenue.

The first chart shows the revenue generated if one were to charge a single price. You can see that above the “box” is the revenue that is essentially lost due to customers getting a “good deal.” They would have paid more, but are most likely happy that they were able to pay less. Of course, to the right of the “box” is revenue lost because customers felt the price was not at a point where they could make a purchase.

This next chart shows, notionally, what would happen to revenue if a business were able to successfully segment the market, and provide 6 different price-points. As you can see a far greater area under the curve is colored in, showing a significantly greater amount of revenue.

By identifying these customers, and finding ways to segment the market, a business can capture more revenue by charging higher prices to those willing to pay those prices. Ideally, businesses would like to charge a different price for every customer, targeting the maximum price they are willing to pay. That level of price discrimination would ensure that every customer felt they were receiving a “fair” deal, while removing even the smallest gaps between revenue and the demand curve. This is rare, although an argument could be made that we see this in online auctions and in car sales with negotiations.

Realistically, we do see price discrimination in our daily lives. Customers can find the “same” available for different prices, simply by shopping at different stores. What makes people pay more? A sense that they are receiving something additional for the increased costs. We are perhaps most familiar with this practice in the airline industry, where yield management has gone from art to science. We pay more for a first class ticket (obvious difference in treatment, although you still arrive at the same destination.) But customers also pay a higher price for the privilege of changing travel arrangements, or for the ability to purchase tickets at the last minute. Alternatively, the airlines are able to ensure full planes by offering a select (and scientifically computed) number of seats at lower prices. Travelers must purchase these tickets within certain guidelines, but more tickets are sold (and seats filled), because they are able to capture those people who could otherwise (perhaps) not afford to travel.

If you look around, you can find other instances as well. Coffee is more expensive depending on whether a coffee shop has the right “feel.” Clothing is more expensive when purchased at “higher end” stores.

What is critical here is the ability to segment your customers, and by doing so, create barriers to transfer. This can be accomplished in many ways to include rules ( in the airline and cellphone industries), controlling information (automobile industry), perception of enhanced service (coffee shops and boutiques) and through geography (different shopping “districts.”)

So what does all this have to do with Apple?

I am glad you asked. I believe Apple made a “good call.” They sought to capture as many people in the high end of the Demand Curve as possible. The problem (if you believe that sales may have been trailing off in August) is that the demographic may have been smaller than they anticipated, or they all reacted more quickly purchasing en masse early on. This then left a potentially large amount of sales untapped. This is essentially what Steve Jobs was talking about when he kept referring to capturing the holiday sales. They want to increase sales and to do that, they must change the price point. This slides them down and to the right along the demand curve.

I suggest that Apple was trying to practice what I will call “temporal price discrimination.” They were hoping to capture the “big spenders” early, and then move down the curve, capturing sales from those who could not, or would not, spend at the higher price points. Unfortunately Steve Jobs misjudged the timing. The group that purchased the iPhones at the higher prices were not satisfied to say that 30 to 60 days of use of an iPhone was sufficient differentiation in their minds to have paid a higher price. For many, one could argue it wasn’t worth $100 to $200 per month to have a cool phone.

So, Apple failed to take the necessary steps to successfully practice price discrimination. They failed to differentiate and segment their customers in a significant and substantial way. They did try to create barriers. They were going to limit the number of people that could “switch”¹ to the lower price by putting a time window on when you could get your money back. But customers, apparently in droves, pressured Apple early and often. Jobs responded within 36 hours, offering in store credit (among other reported compensations.)

All in all, I think this has been an interesting time. I have only given a cursory look at the economics involved, and there are far more details I left out (did I forget to mention marginal costs?)  Also, I am sure there are many other factors and pressures that influenced Apple’s initial decision, and some may even include a pending shift in the demand curve itself. (If new technology makes customers feel this iPhone Gen 1 is “obsolete” then the whole demand curve might shift to the left…) Perhaps we shall revisit this topic…

¹ Ironic that, eh? Apple trying to stop people from switching?

We talk about Chris’ social media group, Grasshoppers that is there to answer the question “How can I be helpful?”

How can podcasting be useful for students, or educators? We talk about that as well.

My son got to meet others who are interested in many of the same things he is (football, photoshop, and podcasting) and is enjoying sharing about our blog and what we are doing.

I think we may even take the Zoom H4 with us and record some conversations with other podcasters. Stick around, you might here something you like!

If you get a chance, visit their site, join the virtual camp, and if you are from Pittsburgh, COME ON DOWN!

Until today.

While perusing the latest musings of the iPhone Fanboys/girls, I came across this post. It provided the link that I had been waiting for! At nextup.com you can download “TextAloud,” a windows program that will not only read text files to you, but can also save them as either wav files or mp3 files. Just think–you can now take your articles with you and listen to them while doing those other routine parts of life that take so much time away.

I have already downloaded the demo version, and tested it out. I find it to be a rather quick conversion (but not instantaneous–hey, this is tough work!) and there are several options that allow the user to configure the playback in a way that fits how they would want to listen. For instance, you can configure the time for the program to pause between sentences, and paragraphs. You can select from two voices (male and female) in the demo version, and once purchased, have the option for other (apparently “better”) voices.

So how do I envision using this?

• Listen to academic articles during my long drives
• Provide audio versions of my own articles for students, available as podcasts
• convert quotes from documents for reference during my podcasts so listeners don’t have to listen to my voice

So, dear readers, how do you think YOU might use this?

Breaking News: All Online Data Lost After Internet Crash

The university graciously provided me with a 30 gb iPod video, and the XTreme Mac MicroMemo. The quality was quite good, but unfortunately the iPod dock connector is not designed for rigorous use riding in my shirt pocket, while bouncing around the front of a classroom lecturing.  In addition, the battery would last only for about 2 hours between charges, so it was not a good solution for back to back lectures.  So another solution was required.

My brother had recently purchase, on the advice of Scott Bourne (of applephoneshow.com fame among others) a SamsonTech ZOOM H4 Handy Recorder.  After listening to him talk about the features, I made the plunge, and purchased one for myself, along with an Audio-Technica lapel microphone.  So far, I have decided this is “the best” solution, and I would recommend this to most anyone, with only a few reservations and caveats.

The H4 is quite powerful and I encourage all of you interested in such things to go read the specs.  While it’s appearance (see below) can lead one to suspect a tazer and not a recorder, it is quite useful as a standalone recorder, or with  microphones.  The two built-in microphones are quite good to this layman’s hearing, and have that angle to them so as to record true stereo sound.  I used the standalone feature to record audioscapes during my recent trip to Monterey CA, and perhaps will post an “audio adventure” podcast, for those interested.  At the bottom of the recorder the astute observer will notice two black round “circles” that are actually inputs for microphones.  This ingenious design will allow for both Phono jack connectors and the XLR connectors for microphones.  One can record up to four tracks, overlaying one track while listening to the others.  Not useful for lectures, but I can see how musicians can fall in love with this portable mixer!  On top of all these cool features it runs on 2 AA batteries and they last over 4 hours–more than enough for the stresses of my lectures!  Oh–and did I mention it stores your recordings on removable SD cards, so that you can choose the size storage you want, and can easily swap it out for additional storage.

So how did I get all this to work?  Well, first the lavalier microphone has a powerbox that clips to the belt, and the XLR cable connects into that box.  The XLR cable then will plug in to the H4 and I am off and running!  Sort of.  The shortest XLR cable I have found was 3 feet, which meant I had an audio cable belt, so I cut it in half, and created my own, shorter cable.  Once I worked that out, I was off!  I recorded initially as “track 1″ and found that it quite easily recorded my lectures.  The only drawback here is when recording as tracks one is not given the option to trade quality for recording time.  That is, I could only record as a .wav file, and not as an mp3 file.   Easily fixed.  I record as one channel of stereo, and when I bring it in to my audio editor, I just restore it to Mono.

Drawbacks?  Well, some are little inconveniences and nothing is a real showstopper.   The H4 isn’t designed to be worn, so unfortunately it doesn’t come with a belt clip.  I would love to see that as an optional accessory.  For now, I shove it into my pants pocket.  That’s not a real “flaw” as much as a merchandising opportunity.  Also, I haven’t been able to figure out if I can set the date/time stamp for the files.  I am not sure that one can, but this leads to another problem–the menu.  There are several different context sensitive menus which are fairly easy to navigate, but you have to work a combination of the joystick style button on the front, and the selection wheel on the side of the unit.  This can get confusing, especially when the joystick also can be used to serve other functions as well.  Finally, as I mentioned, I would like to be able to select .mp3 format when recording tracks.  I suspect that the designers assumed users of that mode would want the highest quality possible, but they shouldn’t overlook other possible reasons to record a mono track.  Obviously the CODEC is there, so this should be an easily modified feature.

Overall, it is a great product, and an absolute joy to have when travelling.  I will be conducing my first formal interview using it in a few weeks, so hopefully I can have more thoughts on this product in the near future.

The Prof

PS:  I should be receiving a Zoom H2 soon, and will be posting my review of the unit soon thereafter.  It looks like a great unit, and apparently others agree.   I am told there is a backorder in the 10′s of thousands for this unit.  So, go check out the specs.

I went to update my TomTom One GPS unit yesterday, and downloaded the software updates.  When I went to install it, the hard drive on which I had downloaded the file chose to go Tango Uniform.  Yup.  Dead.  Doorstop.  Of course, as is always the case, it didn’t just die outright.  It chose to tease me, to let me think I could revive it. After 10 hours–then it died.

So what is “at risk?”  Hopefully not much.  I had 5 years of digital photos on there, but I also had that backed up to an external drive.  I had the raw files for much audio and video work, but the final versions were saved elsewhere, as well.  I am hoping that, all in all, I dodged a bullet there.  It goes without saying that I am currently backing up the back-up.  Can’t afford two crashes.  Once this “online hard drive” backup is done, I will be making the backup to DVD-RL (8 Gigs each).  Only 10 of those disks required.

That said, the TomTom was current enough, and I loaned it out to the in-laws for their trip to Florida. I hope they enjoy it.  At least the voice on there should keep them company.

Why my son?  Well, if you haven’t already made it over there, he and I have our own little podcast, “The Father Son Chats.”  It’s mostly about Penn State football, because he is amazing at breaking down the team, but we do occasionally talk about other things.   Go visit there, and check out some of the graphic work he has been doing as well.

Let me know if any of you are attending and we can plan to get “un-together” and have an “un-chat” about all things podcasting!  I am planning on bringing some of my equipment, so perhaps we can even have an interview or three!

Also, since so many people prefer to call rather than type, I have decided to try out this free voicemail service!   If you want to try it out, just call my new voicemail number, and let me know what you like about the blog or the podcasts, or hey–leave a request for a topic you would like to have me rant about!

The number is:

206-339-4715

Let me know what you think!

So why do I bring this up today? What takes me back to this well one more time? Well, having visited him today, I was surprised to see what seemed like real reporting. (Hey, he has a journalism degree–it could happen!) I saw no citations, no links, and it wasn’t simply a cut and paste job. He wrote a rather lengthy piece about a new battlefield robot, Binky.

The remote-controlled, plush mechanical champion, called “Binky”, is soft on the exterior, but contains a titanium-alloy endoskeletal frame, making it tough enough for the battlefield.

It was an interesting piece. And it turns out, a fabricated piece. Oh not completely out of whole cloth mind you. It’s based on a real story from the New Scientist Magazine website. In that story they write about a robot that honestly will rescue fallen soldiers. And it does have a cutsie name–it’s called BEAR.

A remote-controlled robot that will rescue injured or abducted soldiers, without putting the lives of their comrades at risk, is being developed for the US army. The 1.8-metre-tall Battlefield Extraction-Assist Robot (Bear) will be able to travel over bumpy terrain and squeeze through doorways while carrying an injured soldier in its arms.

That’s alright. I realize it was his attempt at humor. And perhaps even in some way satire. I would have liked him to have given something of a hat tip to the Magazine though. The closest he came was referring to “News Scientist” when he wrote:

Binky, an acronym for Battleready Industrial Neo-Kevlar Yeoman, is part of the Pentagon’s next-generation “Mechanical Myrmidons”, destined for Afghanistan and Iraq, according to News Scientist.

I am beginning to feel the fool. All this time I was thinking this “New Patriot” was writing serious pieces expressing honest opinions about politics, the war in Iraq, and President Bush. Apparently I misunderstood. He is really writing fanciful stories about what the news could have said, but didn’t. That does explain why it seemed to me he was misquoting sources. He wasn’t. He was writing comedy. True satire. Making stuff up! (UNC must be SO proud of him! His skills at fabricating news are about ready for Prime Time. You hear that, New York Times? Stephen Colbert?)

So, let’s go over the stories that he recently covered that apparently he “didn’t quite mean.”

• The war in Iraq is lost. Apparently not. If my “new” understanding of his writings are correct, this is meant to show how we are really “winning.”
• Neo-cons want to limit freedoms. Now see, he really didn’t mean that. By actually writing what he did, he is trying to point out that conservatives don’t censor. Hey, if they did, could he actually write that stuff?
• Problems with firing the Attorneys? Naw, he was writing satire again, pointing out how this is so like what the Clintons did with their firings. Remember those?

So, in the words of America’s great President, Ronald Reagan, “There you go again…”

As you may recall, I wrote that teens today are social animals, and not that different from the teens of the past that used ice cream parlours, soda counters, and the mall as their means of socializing. In fact,in his presentation at the Penn State Teaching and Learning with Technology 2007 Symposium, Lee Rainie mentioned that in fact most youth today don’t write, or network, or create, for the world to consume.  He believes most do it for their friends, and their small connected groups.

Unfortunately, many of today’s youth are engaged in translating their analog life pursuits into digital ones without necessarily understanding the potentially broad audience.  Many stories have been written in various business journals about companies “googling” prospective employees, or checking their facebook and myspace.com pages.  And the young job-seekers  being surprised when they are confronted with what they themselves posted for the world!  This was made more clear to me in recent discussions over at the Community College Dean’s blog.  On his blog in his “ask an administrator” feature, he was specifically asked (among other things) about whether a Department Chair should reveal that they have found, and are reading, pseudonymous postings by several grad students.  The Chair was actually concerned that the students might feel they are being spied upon!  Is it spying if you write for all the world to read?

(SIDE QUESTION) Question:  Are today’s youth truly “tech saavy” if they don’t understand the world-wide nature of the World Wide Web?

So where do I take this post?  Is this simply a rehash of old thoughts?  No–that would be silly.  I ran across another blog entry over at “Own Your Own Brand!” In this post the author talks about how Mom was significantly networked in her own “social setting” of Small Town USA.  It’s a great story, and I don’t want to re-tell it here.  Honestly, I think you all will enjoy reading it, so go check it out.

There are great lessons the writer draws from this though–lessons that I think perhaps can be applied to our activities both in the “digital space” as well as in our “real” space.  To summarize the points:

• Secrets don’t last long
• Connected is better than disconnected
• Truthful consistency is the best policy

Now imagine if we encouraged everyone in their personal “flesh and blood” activities, and their zero-and-one life, to remember these three things.

Mom is linked.  And so are we.

Quoted from my Brother’s site:

Two Bradys, Two Brothers, Two Doctorates, and at least Two Views.

We discuss our different set ups, Windows for Steve (XP) and Mac OSX for Chris. I followed the directions found here.
More topics covered:

• Honda Civic Hybrid – See Steve’s blog entry and why Steve is now a Conservative environmentalist. (And what that means.)
• Why some want higher taxes on gas.
• Steve’s del.icio.us tags. Including “Cats kill birds, not windmills.“
• Environmental issues in general.
• iPhone (again).
• Cole’s Blog (”Who the Hell is He?” wanting internet transparency) and Being a Digital Native
• Rathole: Dad’s idea that our brains process in binary.

And we reached the end of GarageBand’s recording capacity.

So there you have it. Enjoy.

Oh–if you are a listener, please, write or comment and let us know. Obviously we talk, but it’s nice to know if we make a sound. (you know… tree… .forest… fall…)

We start with my theory that by offering multiple operating systems (Ubuntu Linux, Windows XP and Vista) Dell is working to position themselves to sell Apple’s OS-X.

Other things we talk about:

• Does Apple have a quality problem with their Mac Books?
• The Zoom H2 Microphone/Recorder is about ready to be released. according to Inside Home Recording
• The Hitachi Projectors PJTX100 available from B&H Photo
• We love buying audio equipment from BSW – Ask for Justin!
• We do recommend clicking through Scott Bourne’s blog for an online BSW Audio discount.
• TWIT’s tip off to the The Google Toolbar and Webhistory “stalker”
• Linda Ronstadt: You know she dated Jerry Brown right?
• Dvorak.org/blog’s discussions…
  • iPod cheating in school? But I have already written about this!
  • Jet Engine Farts
• Bed Time…

My decision, as you could guess, was based on the largely pragmatic issue of $3/gal gasoline. I enjoy my 2003 Hyundai Santa Fe but the fuel efficiency just isn’t there. I looked at the monthly cost of gasoline at 19 mpg, and decided that I could do better.

I decided that I wanted a Honda hybrid. I own a Honda Pilot that we love, and I have a couple friends who have owned Honda hybrids and they love them for all the reasons a person loves a Honda. Reliability. Design. “Feel.” So there I was, I wanted a Honda. In fact, I had arrived at the clear decision to get an Accord hybrid. I liked the style of the car, it was a spacious sedan, and at 38 mpg, it would be half the fuel cost of my existing Santa Fe. On top of all that, I could get it with Navigation and XM Radio built in! So off I went, dutifully to the local Honda dealer, to inquire about the Accord.

I met my new salesman friend Aldo on the lot, and I quickly told him I wanted a hybrid. He commented that it made sense to want 50 mpg rather than 19. 50?! What was he talking about? The best the Accord could get was 38, I thought. He told me the Civic is rated at about 50 mpg, and that he had a used on one the lot that actually had Navigation and XM factory installed! (And I didn’t think you could even GET a Civic with those features!) I was reluctant. After all it is a smaller car. So I test drove a new one, and the used one. Handled nicely. Actually spacious inside. I had recently rented a Dodge Caliber and thought that car was comfortable, and the Civic was even more so. Of course, I appreciate that the engine itself is (apparently) a cleaner burning engine than one would get with a traditional engine getting 50 mpg. I think it has something to do with the 2 sparkplugs for each cylinder, and the use of the electic motor to augment that gas engine when more power is required.

It was a matter of checking the numbers at that point, building spreadsheets, and calling my bank. The numbers were clear. With my high mileage driving patterns and costs of gasoline around $2.75/gallon, the money saved in gasoline cost avoidance would actually pay off 2/3 of the car each month. Not too shabby. The table below shows the cost savings up to 5o mpg, assuming gas prices ranging from $2/gallon up to $3.20 a gallon. I started with the baseline of 18 mpg (my current car) and this table is the difference between the fuel cost at 18 mpg and the lower costs with a higher fuel efficiency. As you can see, at $2.75 a gallon, even if I only get 42 mpg (I am told a solid estimate for city and highway mileage–and the average mpg for the used car I just bought!) there is a cost avoidance of $218.25 month (I based this on a low estimate of 2500 miles driven each month. Yes, a low estimate, given my driving history.)

The numbers were clear. By the next morning I was on the door at the dealer negotiating for my first “certified Used Car” from a dealer. I haven’t driven it much, but so far I enjoy the vehicle. It handles nicely, and has sufficient pep when I need to get up to speed quickly or avoid those crazy drivers who fail to heed the Car Talk brothers’ advice, and end up ‘driving like my brother.’

So there you have it. I am now an environmentally conscious conservative consumer, focused on saving money, while saving the environment one tankful at a time.

I am intrigued by this phrase, the “digital Native.” It implies somehow that these youth are themselves involved with the “digital” nature of things. Honestly, I don’t think people realize what it means anymore to be “digital.” For instance, one blog author recently wrote:

“I killed the CD collection years ago and have been living in a digital music ecosystem since my iPods’ storage capacities started to match my old analog collection.”

Does anyone else see that there is no distinction between “CD Collection” and being “digital?” I, for one, made the switch to digital coding and storage of my music when I made the switch to CDs. They are digital. I still listen to my music in analog however. Whether on an iPod, CD, or “digital XM radio.” In fact, we have seen in the past 40 years a move from talking to computers in a “digital” fashion through programming in “machine code” to first creating computer “languages” that move more to human language and thought (Fortran, C++, etc), and now to developing interfaces for computers such as WordPress, iTunes, and others than make the computer more “human friendly” rather than making us more “digital.”

And here lies my point: This generation isn’t any more “digital” than any other. Humanity is inherently “analog.” We see things in analog, we hear in analog, and despite efforts to compare our brains to computers, we apparently think in analog. This “digital generation” is still engaged in all the things that youth of every generation have found to occupy their time.

One of the thoughts defining how the world has changed is that youth today are able to interact in “social computing spaces” such as MySpace and FaceBook. Is that really different from past generations? Some seem to think that, because teens are now relating from a keyboard, that this is somehow “different” and imbues these youth with something perhaps even “magical” that we have to learn to tap.

I would argue that teens, being human, are social animals. Today they use Web 2.0 tools. In the 90′s it was AOL Chat rooms (digital, I realize). Before that teens hung out at the mall (70′s and 80′s), Soda Shops (50′s) and Ice Cream Parlours (20′s and 30′s). Prior to that, despite long distances that separated the youth in our agrarian societies, they found time for “barn dances” and other social events. People of all ages and through all ages have wanted to be “together” and socialize with other people. That hasn’t changed.

“But wait” you may say, “now the youth are sharing and communicating in a very global way with people they have never met.” Yes, that is true. Of course, back in the days of what I call “web 0.0″ people did the same with pen-pals and the use of postal services. People even solicited inputs from strangers by putting messages in bottles, attaching cards to balloon launches, and perhaps dozens of other creative ways of reaching out in very tactile ways to a world one didn’t even know.

But are our youth any more “global” than they were before? While Lee Rainie and Bryan Alexander talked about the global nature of this new communication, Lee did point out that most of the communication today is between small groups.  In response to a question I posed from the floor he pointed out that most “content creators” create for a small group, and believe that their work will only be viewed by a select few.  Some even control that group by limiting access to their “friends.”

So here is my bottom line :

Kids today aren’t any different than we were, or our parents were.  Technology is more pervasive simply because smart people have made digital into a more “analog” experience.  Perhaps we need to stop emoting over the technology, and focus again on people rather than process.

One major input: The students like the professor “facing” the students. Additional: They like the use of colors to highlight information.

What strikes me here, along with much of the conference, is how we are discussing ways of moving what we do, and making ourselves “more productive” with new technologies but not necessarily doing “new things.”

The faculty have made good use of the existing software to deliver their content. For instance, they don’t have any fancy “education software” to present the information, but rather have used Windows Journal to combine (pre) written text with charts diagrams, and “spontaneous” hand written notes to step through the lectures.

Back in “the day” I had professors that would essentially do the same thing. They would write out their notes, then scan them as PDFs , and either email or post them to a website.

The Mech Engineer professor has found that class attendance has dropped significantly. He suspects that it is because he posts the completed documents to the course website after the lectures. To me that is a “significant” finding since I haven’t seen a drop in attendance in my classes even though I post the PowerPoint slides, and record and post my lectures as podcasts.

The final professor with a presentation actually says he “records” his presentations, so that he can make it available for downloads. He uses a software package called “Centra” and records everything as he works through the lecture with the students in the classroom.

Interestingly, he has put forward that he would like to see all the students have tablets as well, so they can all begin to work in the classroom collaboratively.

I do have a few comments about Web 2.0 and the Symposium, but I will post those “later.”

Bolting the Tablet to the Podium??  Believe it or not, there actually are people in favor of this sort of thing.  It is the classic conflict between the institution’s desire to protect assets and the faculty desire to have mobility in the classroom.

I already own a Pocket PC device, so I was familiar with the interface, and that was a significant draw for me. A few of you may recall I had mentioned previously my interest in a BlackJack. My oldest daughter now has one, and loves it, but she pointed out that one could view, but not edit documents (Word of Excel) with the device. That and the WiFi in this phone were enough to push me over the edge. Also, I didn’t want a phone with the keyboard exposed.
Personally, I like the slide-out feature with keyboard, and find it quite nice for typing.

Favorite feature? It has 802.11 WiFi built in, so one need not use the (expensive) data plan with Cingular, if one can find access through WiFi. Panera anyone?

Oh, it’s also “Touch Screen” and has a 2 mp camera.

Drawbacks? (Yes, I stick them way down here.) If anything, my one “negative” is the size. It’s no larger than a pack of playing cards, but it is thicker than I would perhaps otherwise have wanted. Also, the price is a bit high considering my rant about the iPhone. While I did pay considerably less than the list price of about $550 with the use of discounts and 2 year contract) it took some serious swallowing in advance.

Overall, it’s a nice device.

From “Slash.dot”:

First things first: sod the iPhone. Yeah, you read right, forget about it. Stop saving 10-percent of your pay-packet every month, don’t sign 18 to 24 months of your life away to Cingular, think laterally, not with the crowd. Helio have just blown everyone out of the water, and ironically they’ve done it with the Ocean.

Dual-slide for both number pad and full QWERTY. 3G for screaming downloads. Two-megapixel camera with flash, GPS, full HTML browser, 2.4-inch 260k colour QVGA display, on-board stereo speakers, 200MB of internal memory and microSD for more than 2GB more, USB Mass Storage Mode with PC and Mac compatibility… I’m throwing all this out in one fat chunk because if I were to talk you through it we’d be here all day.

Well, I am looking for a new phone… but not sure I am ready to drop even $200… but who knows. If it works with Cingular…

Yesterday I went to use the computer in the lecture hall, and noticed that the computer’s clock was running one hour “behind”–”odd,” I thought, “I wonder why this computer didn’t automatically update?” Then I saw my desktop at work had the wrong date as well. “Odd,” I thought. “Did the University fail to push the updates?”

Well, today, I realized that my personal computers–those that had most, if not all, of the updates, were no longer reading the correct “Savings Time” time. While I could really use the additional time, it has me wondering if Microsoft’s patch was just a bit “buggy.”

Did the computers somehow reset themselves the following Sunday back to Standard Time? (Full disclosure–I may have missed a patch somewhere, or not paid attention myself)

We talk about iPhone and various audio equipment “stuff.”

I understand the compulsion to keep the family updated. Lately I have chosen to do that through phone calls and emails (with attachments.) Again, back in the day, I remember rationing long distance calls because of the extortionist rates charged. But now we have all you can talk rates. I also hated to send attachments to emails, since everyone was on a VERY slow dial-up (yes, I remember acoustic couplers, and 300 baud… not kbaud, BAUD…) So many folks of late have high speed connections that it appears attachments are no longer a problem. So… private communications it is!

Now, I will say, I have chosen to not give my kids a say in how much exposure they have on the web (until recently). But for me the discussion was 180 out of phase with most of the discussions here. I told my kids that I actually would not allow them to post photos or personal information on the web (or other various manifestations of “the net.”)

As I say, that has changed recently, since they are now older. One is now an adult. Another is quite close… and the third.. well he can take care of himself. I still exercise veto authority over those that are minors, but have allowed more freedom for them to make such decisions as they transition to adult-hood, and the assumption of the responsibility for their actions.

I hope my thoughts here in some way contribute to the discussion.