The Professor's Notes

One of the challenges I face is figuring out how to share my various [work interests/hobbies] in a way that shows the relationship between them.  Especially as an academic, trying to show how my various apparently dissimilar research efforts were related posed a specific challenge.  Enter the concept of Venn Diagrams!

While perusing Gina Trapani’s blog from Smarterware.org, I saw she too struggles with sharing her varied, yet often inter-related, interests.

She writes:

It’s a tough question to answer, especially when you’re not working on a single thing. Last weekend at Foo Camp I failed miserably at explaining myself and my slash careers and how they all intersect. But at that same conference, I had the pleasure of attending a session by David Eaves, who eloquently explained that his goal is to apply his experience and training in negotiation skills to open source community management. On his site, he published a map of his past, current, and future work, and how those activities all interrelated. Cool!

When I read this I had one of those “DUH!” moments. It’s a brilliantly simple idea.  I like the way it forces some things into reductionism (you have to determine a fixed set of spheres–how many do you REALLY have?).  In addition, this approach can even help one find relationships between work that seemed “intuitively” there, but were never explicitly stated, even to oneself.  And finally, the approach David and Gina have both taken is to show how they are seeking the “greater good” (or a “Better world”) through their work.

The Venn Diagram David Eaves created is below.  To see the one Gina put together about her interests and work, go visit the link (really–you should!)  To see mine…. well, that may take a while longer.

Feel free to share yours here, or just put a link to yours in the comments!

My brother wrote recently in his blog a response to a student who apparently had some concerns about the apparent futility of writing blogs as a regular (weekly) assignment.  That had me thinking about sharing here the ways I have of helping students “engage” more directly.

I have been assigning blogs for my “Service Operations” class for several years now.  The purpose of the blog is to have the MBA students reflect on a service experience they have recently had and then directly analyze the experience in light of the topics recently covered in the course.  The challenge is quite like the one my brother pointed out–the writing dropped off when they began to feel that no one (least of all, the professor–me) was reading.  My first response was to mandate commenting, similar to what he  mentioned–a sort of stick to the carrot.   Of course, that is difficult to enforce, and leads too often to a quick “nice blog–thanks.” type of analysis.

I have attacked that in four specific ways this semester.

First, I have created a Google Reader bundle which I distributed to the class (and now to you! )  This addresses the issue of me not getting to all of the blogs–I simply work down the full list every week and find some amazing blog entries! In addition, by giving them the bundle, I have directly connected the students with one another and their writings.  That has led to more direct initial engagement. But I suspect that this will not be the “fix” that I hope it to be if there is no way to encourage engagement.

Second, I have used Google Forms to allow students to evaluate their team members’ blogs. I have given them criteria on which to evaluate the blogs of their team-mates, and;

Third, while I treat the responses as confidential information, I share the summary information with the class regularly.  In this way I remind them that others are reading their blogs.  For instance, one of the questions is whether the blog entry covered a positive or a negative service experience.  I used this as a question specifically to encourage a more reasonable balance in the class, since we are more likely to remember (and write about) negative experiences.  As you can see, the balance, at least so far, has shifted to positive experiences. ¹

Finally, I directly reference their blogs in class, asking the author to perhaps lend more backstory, and then weave their narrative and lessons learned into the content of the course.  This works even better when other students are encouraged to share their views on what they took away from reading that blog.

Have any of you found ways to encourage commenting and engagement on blogs? Share it here (seems sort of META doesn’t it?)

IT was brought to my attention, as we prepare for tonight’s podcast, Real Tech for Real People episode 47, that Flickr has changed they way you can link/embed photographs.  In the past, you could just include a link to the image–and that was it.  They now are requiring that you use their “share” feature.

So does this mean that Flickr is as bad as Facebook, running rough-shod over our rights with our own photographs?

I don’t think so, and let me explain why.  In the case of Facebook, they (the Facebook Machine) declared that all our Photos belong to Them (and us.)  Actually, the Flickr action is meant to ensure that all my photos remain my photos.  If I take a photograph, and I am willing to show it to the world, then I don’t mind you sharing it (perhaps) but only if you keep my credit attached.  People have been going around, linking to others photographs without linking back to the original, or to Flickr.

That is changed.  Now you must provide a way to link back.

To demonstrate, I have included one of my photos taken using the iPhone in the local Walmart.  As you (most likely) know, I am a Supply Chain and Operations Management professor. One of the things I teach is “service” and facility layout and design.  This photograph shows how our local Wal*Mart positioned their inventory in the floorspace prior to stocking–blocking access to much of the store (forcing you to walk around) and in one case, keeping you from purchasing their more expensive (and most likely higher margin) electric razors.

*sigh*

The Razors

Yesterday my brother posted a tweet, acknowledging that he is on 35 lists on Twitter.^{Crowdsourcing” and the “The Wisdom of Crowds.”}

As I understand it, Twitter added “lists” because people wanted a simple way of grouping the people they follow according to some sort of structure that made sense to them.  Tweetdeck had added that capability through “groups” and I had even started using that feature.  I had built groups based on my major categories of interest:  Family. Close (real) friends.  Local people. Educators.  Twitter took that idea, allowed us to create lists through them, and then also offered the option to make the lists “public” and subscribe-able.  People can see your public lists, and if they like them–follow them!

Once Twitter released that option I had actually abandoned the notion of groups and lists.  I wasn’t so sure about what I wanted to use them for anyway.  I have since gone back, adding a private list of just family and friends.

So here is what I am wondering as I peruse the 35 lists that have listed my brother, and the lists that have added me:

Are they all really that different?  And if not, are they a “waste” of time?

In my lists, I see I am listed on a number of Supply Chain Management lists.  And educator lists.  My brother’s lists are understandably predominantly discipline related, and education related.  There are a few others, but those dominate–and that’s the point.  There appears, on a curory look, to be significant overlap on these lists.

The concept of “Wisdom of the Crowds” and “Crowd-sourcing” is that crowds, when gathered together, make better decisions, and are more creative.  Potentially (and grossly oversimplified).   By building lists of people that share common interests we can see the views of others who are thinking about the same things, and get a wide range of perspectives. ²

So here are the “research questions” (or “investigative questions”) that I have:

1.  How many groups have identical or very similar themes? (Like “supply Chain Managers”)

2.  On similar lists, what is the membership overlap?

3.  How much time is spent developing these similar, and perhaps redundant, lists?

4.  Is there a better way to “share” lists, so people aren’t always reinventing the lists (and taking time to do that?)

5.  Is there some psychological need that gets filled by creating one’s own lists, rather than following someone else’s list?  Control? Ownership?

The tide of opinion seems to have shifted against Facebook, and there is a growing movement to “Leave” facebook.  Alas, many of us are finding it hard to leave Facebook.

What to do?

How about this–build your own community!  The tools are already here–we just need to come up with a coordinated way to share.

Let’s start with Twitter as the “hub.”  You can use Twitter to keep in touch, and follow your friends.  Of course, it is important to note that your public tweets are just that.  PUBLIC.¹  So what to do?  First, watch what you say (always good advice.)  Second, if you want to add an extra layer of privacy just create a “Blocked” account, and only allow your followers to see what you post. So you can share with your friends what you are doing, and they can share with you.  And let’s not forget the direct, one-on-one messages you can share, or “DMs.”

But that’s just the start.  Do you like sharing your photographs?  Flickr is a much better site for photo storage and sharing anyway. It’s the purpose of Flickr. And in Flickr you can create or join photo groups that are focused on things that interest you, ranging from entertainment groups you might have been in, to people sharing the same interests in photographic subjects or cameras.  In addition, you can make your photos public and visible to everyone, or just to friends, or for family.  You can control the access to your photographs and even control who can download the image or reuse it. On top of all of that, you can even choose to make your photo available to photo services to use and pay you for the use! If you haven’t checked out Flickr, you really should.

And when you add a photo to flickr, and want the world to know about it–tell them on Twitter!

Now maybe you want to share videos.  There are many sites for doing that, as well.  Certainly YouTube is the most well known but Vimeo is making a strong showing as well.  Again, you can share your videos publicly, or share only with friends.  (And Flickr also now supports limited videos, as well!)

This is just the tip of the iceberg.  These three sites (Twitter, Flickr, and YouTube) really address the majority of how people use Facebook–to connect, share conversation, share photos, and share videos.  Why turn over control to Facebook, when you can “roll your own?”

So let us know–how else do you use Facebook, and what other community tools do YOU know that could help wean ourselves off Facebook?

And let’s start with Twitter.  You can find me there as @scmprofessor

This week I am attending  the 2009 INFORMS “Annual Meeting.”  This is more of a Symposium, or a Conference, than a “meeting” with nearly 70 sessions occurring simultaneously, 4 times a day for 4 days.  That is 1, 120 sessions and each has 3 (or more) presentations! 3,360 presentations! Whew!

Now, I won’t make any bones about it–I am not attending all of them.  Heck, I am trying my best to attend the few that I think I can get the most from for either Supply Chain discussions, or (yes, surprise) Social Networking analysis.

Why Social Networking? Setting aside for the moment that I think it is simply “cool” I am also quite interested in what we can collectively learn from these networks.  But apparently my interest is not the same as the interest of those Read the rest of this entry »

Last month, Jason Calacanis (entrepreneur, and most recently founder of Mahalo) wrote in his newsletter about how he was willing to pay twitter for exposure, and he then asked his readers three questions.  I chose then to reply to him and, after waiting a respectable amount of time, have chosen to repost segments of my response here.

Enjoy!

Jason

First thank you for all your newsletters and emails that you share with the world.  As a business professor at Penn State, I find it refreshing and useful to see a business person not only being successful and touting their success, but sharing the inner-workings of their decision processes.  Certainly this most recent email with the Twitter/$500K explanation is great to show students how to actually conduct an analysis for a business decision.

I did want to answer your three questions, and then as for what amounts to a “favor” from you (to someone you don’t know.)

First, the questions:

1. Am I crazy, or crazy like fox?

Crazy?  Well I would say not–but if the choice is simply either/or, then crazy like a fox.  I actually believe you are far from crazy.  You have conducted a detailed analysis of the situation, evaluated what history has shown, and made a deliberate and informed decision.  All decisions have risk, but it appears you have worked to limit the risk (or at least understand it.)

2. What’s the value of a Twitter follower?

This one, honestly, is a “it depends on the follower.”  Of course, you have accounted for the “it depends” piece by eliminating group after group, and working down to just how many out of a million followers with be “valuable.”  I have found that followers, AND following, are quite valuable for the ways I use Twitter–and I use Twitter in different ways for different groups.  I use Twitter to connect with at least 3 (sometimes overlapping) groups.  First, there are the “supply chain” professionals actively engaged in my profession and field of study.  Then there are the educators, specifically those that are using technology to reach students.  Finally, there is the geo-specific group of folks here in Central PA, that I reach out and touch to stay connected with my community.  ed: (Of course there always exists that 3rd group–actual friends and family!)

Each has value, but in different ways.  Can I monetize this? Perhaps–but that’s not quite what I am about in a direct sense.  Although I would like to think that, as we all improve our skill sets, learning from one another, we all enhance our earnings, potential and kinetic (to steal from Physics).

3. What’s the value of of being one of “The Suggested?”

This is an interesting one.  I think being one of “The Suggested” is great in your type of area, where you are offering services that are of value to nearly the full range of Twitter users.  I suspect if I were to show up on the list, I would end up with a large number of followers with whom I have little in common, and that “twitter-stream” would cloud the engagement with the communities I have worked to develop.
This discussion is actually what I like most about Twitter–it allows us to develop our own communities, meeting nearly an infinite set of needs and desires truly providing a platform for community.  The communities are no longer bound by time, or space, and can grow organically as people connect with what is of interest to them.

The “Requests”

//**requests deleted–for I hope obvious reasons**//

Thanks for perhaps reading this far down–I realize your time is far more valuable than mine.

Best wishes.

While I haven’t heard back from Mr Calacanis I wanted to at least share these thoughts with you, my reader.

S

In my previous post I wrote about some of my thoughts concerning three key points that I drew from Andrew Keen’s The Cult of the Amateur”.

I wanted to take a few minutes to write about ways to address the challenges of these three points.

I have commented on twitter (@SCMProfessor) that I don’t like the push to be “followed” but not to follow back.  Leo LaPorte, and many others, talk in their podcasts about how many people follow them, and either in jest or with serious intent, talk about wanting more followers.  There I find myself usually asking “why?”

Of course, people like Barack Obama, @LeoLaPorte, and my two personal favorites @BrentSpiner  and @bobbyll (two of the best TV androids around!) serve a role as thought leaders.  But what about the rest of  us? Should we want to be folllowed by millions and not follow back?

I admit, I enjoy watching the following numbers go up.  It is in some sense a boost to the ego.  But I also feel it is important to follow back.  If we are to be part of a “community” then that community should encourage discourse and exchange.  We should want to follow the people that follow us, so that we can learn from them.  @TheRealDvorak (John C Dvorak) actually was doing this.  He would follow back.  He would engage.  Of course, leading the way in following back is Scoble (@thescobleizer) who follows 70K people, and is followed by 65K.  He engages!

Here’s my suggestions for engagement on Twitter. Read the rest of this entry »

I gave a presentation last month to the Advisory Board here on campus for our Business School.  I thought I would share the presentation and also the talk as recorded that morning.

I welcome any thoughts you might have on how we can better use technology in business education, and specifically how we can better prepare students to use technology in the “real world” when they graduate.

Podcast: Play in new window | Download

I received a comment on the previous post, and wanted to share it with those who may not check out the comments.   Please, share your ideas with us here!

Brief and quick thoughts about Kindle and higher education.

Like you I see the Kindle as a ‘killer device’ in higher education.
Just as I saw the mobile phone/smartphone in 2002. Colleges & Universities were motivated by finances to devise a way to recapture the income lost to dorm phones on traditional landlines. 6 years later and few schools have been able to construct a means to generate revenue from mobile student based mobile technology. A segment of the faculty don’t want mobile devices in their class. Some faculty adopt the technology to aid learning (interactive, polling, twitter, etc.). The administration can’t figure them out.
They got sidetracked with the cell phone as an emergency notification device.
Where is the $$$$?

So, how to motivate higher ed leadership to adopt the Kindle as an instructional tool integral to learning? The answer may be in the money stream.

Your suggestion of self-publishing or co-publishing with commercial publishers has merit.
The landscape is strewn with disjointed efforts to self-publish. Use of learning management systems, faculty blogs, twitter, course/faculty facebook accounts, iTunes University, faculty generated web pages, etc. etc.
The challenge here is to provide a platform to aggregate ‘published’ works across diverse platforms.
How to get all these self-published works loaded onto the Kindle?

There is the green consideration. As more faculty select e-texts for their courses students inevitably will print pages/chapter(s)/books at college provided printers or printers in their dorms. Defeats the inherent value of e-texts: lower unit cost, ease of transport, bookstore floor space & inventory management, etc.
Interesting side note. I use an e-text for my digital photography course. The primary rationale is the text is updated more frequently than publishers can print new version. The main argument from students is they are restricted to read the text while at a computer. Can’t time-shift reading assignments, read on the train/bus/standing in line. Annotate, highlight, dog ear pages, etc. And there are the inherent challenges of laptop technology.

There is the possibility of providing all incoming freshmen with a Kindle: included in the tuition. This is no different than colleges that require the purchase of a laptop. In fact it is better, IMHO. A joint effort with Amazon would seal the deal. As would a partner relationship between Amazon and publishers.

In any case it seems Amazon has given this some measure of consideration. Where do they go from here?

How quickly can those of us who have a shared vision for e-readers like the Kindle advance this technology along the Rodgers innovation adoption curve?