Writing as an academic, I desperately want to get my hands on (the demand data for) the iPad. Specifically, I wonder about the “pre-order” demands that have been placed.
I am not writing this as a “hater” or critic of the iPad. I just would love to see if the demand spiked on the first day and dropped precipitously, or whether the demand over the 21 days prior to shipping stayed relatively constant, or even ramped up as we approached the 3rd of April.
Here’s what I wonder: people who are early adopters, and the first to get in line and wait for days for a new product, are by all anecdotal evidence I have heard the ones who pre-order, and pre-ordered on the first day they could. And in the case of my brother, ordered it as soon as the Apple Store made it available.
If my supposition is true, then the demand for pre-ordered items would have been heavily front-loaded. Conversely, I would find it quite interesting if demand for the iPad through pre-ordering had any sort of ramping to the demand pattern. If the demand was increasing, then the big question of the day would be: Why?
The next question is are the people who would normally stand in line to get the next “really cool product” the same who would want to pre-order right away (and thus reduce or eliminate lines at the stores) or is the psychology of waiting in line for a “cool new product” palpably different from the psychology of “getting” it?
Anyone have any thoughts or insights into this?