Hopefully you have all seen this commercial by now. Â I want you to watch it closely, and really think about what you first think (or thought) when you see it. Â Does it really sell the car?
Watch the video (and read MY thoughts) after the break:
When I first saw this commercial I was cheering! Â You see, the largest contributor to greenhouse gases are the power generating plants–the ELECTRIC plants. Â They contribute more than all the cars in the nation–combined. Â So I saw the commercial as pointing out that, while we think we are “being green” using electronic devices. Â I thought the message was, while we aren’t the “point source” of pollution, we are still polluting.
But NOOOOOooo. Â The message is: Drive an electric car. Â That somehow taking the cars off the road will be better.
The real message? Â “Out of Sight, Out of Mind.”