The Professor's Notes

Where my thoughts and your eyes (and now ears!) collide

In my last post, I put forward my argument for how digital textbooks can result in a win-win for publishers, students and authors. (Okay, so I didn’t mention the authors. I hope it doesn’t take much to realize that more copies sold by the publisher will result in more royalties paid to the authors. )

Part of my argument hinged on the elimination of the resale market in large part due to the robust DRM (copy protection) afforded by the digital books.  Unfortunately, when I presented this argument a few weeks ago, someone pointed me to a site that shared the (convoluted) steps necessary to break the DRM on the Kindle.  So much for secure. 1

This forced me to think a bit further.

In this post, I hope to make a case for reasonably priced digital textbooks in an era of “cracked DRM” that can still result in a win-win. Read the rest of this entry »

Digital Textbooks and “Fair Pricing”

Posted by Steve Brady On June - 12 - 20092 COMMENTS

Those who know me personally know I have a strong desire to see digital textbooks succeed.  I think it has the potential to deliver a Win-Win for most of the major stakeholders, including the authors, the publishers, the environment (potentially) and the students.1 Perhaps the biggest challenge facing everyone in this is how to achieve that “win-win”and this involves a mix of pricing, availability, and convenience.  I hope to address that in this post. Read the rest of this entry »

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About Me

Many have asked, so let me tell you: I am a professor. BA, Political Science MPA (Master’s of Public Administration) MS Logistics Management PhD Business Administration (Business Logistics, supporting field Industrial Engineering) I have a strong professional interest in Collaborative Supply Chain Management, RFID in the Supply Chain (EPC), and Research Methods. I have a strong personal interest in political issues, and military affairs having retired from the US Air Force after 20 years.

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